Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.CBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsREVIEW
Brand Presence
Partial brand coverage — a few channels are missing brand signals.
C
68/100
Site name appears as
| Page title | IBM | |
| og:site_name | — | |
| twitter:site | — | |
| Organization.name | IBM |
Consistent
Brand assets
Favicon
15/15covers multiple sizes + apple-touch-icon
Social share image
14/20og:image set; twitter:image missing
Meta completeness
14/20Organization schema
15/15has name, logo + url
Contact info discoverable
0/10no contact info discoverable
Findings
- Missing brand name in: og:site_name, twitter:site
- Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
- twitter:card missing
- Consider adding contactPoint — helps appear in "contact us" rich results
- No discoverable contact info — trust signal is weak, legal risk is higher in regulated regions
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
ALinks142 links checked, 141 healthy, 1 brokenPASS
Broken Links (1)
| Status | URL | Found in | Error |
|---|---|---|---|
| 404 | https://www.ibm.com/content/dam/adobe-cms/default-... | <link> | Not Found |
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
AOpen GraphOpen Graph tags are well configured for social sharing.PASS
3 charsIdeal length is 25–60 characters for social sharing previews.
25–60 charsog:title very short — may render with awkward whitespace in social cards.
Source: Open Graph Protocol
The og:site_name tag displays the website name in social previews.
Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.
Learn more ▾ ▴
og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.
Source: Open Graph Protocol
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.
Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.
Learn more ▾ ▴
Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.
Source: Twitter Developer Platform
Preview
www.ibm.com
IBM
For more than a century, IBM has been a global technology innovator, leading advances in AI, automation and hybrid cloud solutions that help businesses grow.
WWW.IBM.COM
IBM
For more than a century, IBM has been a global technology innovator, leading advances in AI, automation and hybrid cloud solutions that help businesses grow.
IBM
www.ibm.com
www.ibm.com
IBM
For more than a century, IBM has been a global technology innovator, leading advances in AI, automation and hybrid cloud solutions that help businesses grow.
A+Structured Data1 JSON-LD block(s) found — structured data is well configured.PASS
JSON-LD Blocks
{
"@context": "https://schema.org",
"@type": "Corporation",
"name": "IBM",
"url": "[https://www.ibm.com/]",
"logo": "[https://www.ibm.com/favicon.ico]",
"sameAs": [
"[https://www.linkedin.com/company/ibm]",
"[https://x.com/IBM]",
"[https://www.youtube.com/ibm]"
],
"subOrganization": [
{
"@type": "Organization",
"name": "IBM Saudi Arabia",
"url": "[https://www.ibm.com/sa-ar/]"
},
{
"@type": "Organization",
"name": "IBM Indonesia",
"url": "[https://www.ibm.com/id-id/]"
},
{
"@type": "Organization",
"name": "IBM Mexico",
"url": "[https://www.ibm.com/mx-es/]"
},
{
"@type": "Organization",
"name": "IBM China",
"url": "[https://www.ibm.com/cn-zh/]"
},
{
"@type": "Organization",
"name": "IBM Qatar",
"url": "[https://www.ibm.com/qa-ar/]"
},
{
"@type": "Organization",
"name": "IBM Germany",
"url": "[https://www.ibm.com/de-de/]"
},
{
"@type": "Organization",
"name": "IBM United States",
"url": "[https://www.ibm.com/us-en/]"
},
{
"@type": "Organization",
"name": "IBM Spain",
"url": "[https://www.ibm.com/es-es/]"
},
{
"@type": "Organization",
"name": "IBM Italy",
"url": "[https://www.ibm.com/it-it/]"
},
{
"@type": "Organization",
"name": "IBM Brazil",
"url": "[https://www.ibm.com/br-pt/]"
},
{
"@type": "Organization",
"name": "IBM United Arab Emirates",
"url": "[https://www.ibm.com/ae-ar/]"
},
{
"@type": "Organization",
"name": "IBM Japan",
"url": "[https://www.ibm.com/jp-ja/]"
},
{
"@type": "Organization",
"name": "IBM France",
"url": "[https://www.ibm.com/fr-fr/]"
},
{
"@type": "Organization",
"name": "IBM Korea",
"url": "[https://www.ibm.com/kr-ko/]"
}
]
}