Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.FBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsFIX
Brand Presence
Partial brand coverage — a few channels are missing brand signals.
F
36/100
Site name appears as
| Page title | Oil & Gas Software Solutions for Well Data Management | |
| og:site_name | — | |
| twitter:site | — | |
| Organization.name | — |
Consistent
Brand assets
Favicon
8/15single size only
Social share image
0/20Meta completeness
14/20Organization schema
4/15Organization schema present but missing all recommended fields
Contact info discoverable
5/10contact page
Findings
- Missing brand name in: og:site_name, twitter:site, Organization.name
- No social share image — shared links render as bare URLs
- Single favicon only — add apple-touch-icon for iOS home-screen and high-DPI support
- og:image missing
- Organization schema missing logo — add a logo property pointing to a square PNG
- Organization schema missing url — point it at the canonical homepage
- Consider adding contactPoint — helps appear in "contact us" rich results
- Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
COpen GraphActionOpen Graph tags are partially configured — some improvements recommended.REVIEW
The og:image tag provides a preview image for social sharing.
No og:image means social shares are imageless — measurably less engaging than image-cards across every major platform.
Learn more ▾ ▴
Twitter, Facebook, and LinkedIn all use og:image (or twitter:image as a fallback) for share-card thumbnails. Without one, the post renders as a text-only card. A 1200x630px image (Twitter's preferred size) covers all platforms.
Source: Open Graph Protocol
63 charsTitles over 60 characters may be truncated in social sharing previews.
25–60 charsog:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.
Source: Open Graph Protocol
The og:type tag helps social platforms categorize the content.
Default og:type is 'website' but the right value (article, product, profile) unlocks richer metadata fields and higher engagement.
Learn more ▾ ▴
og:type controls which other og: fields a platform respects. og:type=article enables og:article:published_time, author, and section — surfaced in news cards. og:type=product enables price/availability fields surfaced by Pinterest and shopping integrations. Default 'website' silently disables those.
Source: Open Graph Protocol
The og:site_name tag displays the website name in social previews.
Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.
Learn more ▾ ▴
og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.
Source: Open Graph Protocol
Preview
www.peloton.com
Peloton | Oil & Gas Software Solutions for Well Data Management
Peloton delivers integrated SaaS solutions for oil and gas operators to manage well data, production, and land assets—streamlining operations and enhancing decision-making.
WWW.PELOTON.COM
Peloton | Oil & Gas Software Solutions for Well Data Management
Peloton delivers integrated SaaS solutions for oil and gas operators to manage well data, production, and land assets—streamlining operations and enhancing decision-making.
Peloton | Oil & Gas Software Solutions for Well Data Management
www.peloton.com
www.peloton.com
Peloton | Oil & Gas Software Solutions for Well Data Management
Peloton delivers integrated SaaS solutions for oil and gas operators to manage well data, production, and land assets—streamlining operations and enhancing decision-making.
A+Links169 links checked, 169 healthy, 0 brokenPASS
Redirects (1)
| URL | Destination | Found in | Hops |
|---|---|---|---|
| https://unpkg.com/@dotlottie/player-comp... | https://unpkg.com/@dotlottie/player-comp... | <script> | 0 |
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
AStructured Data1 JSON-LD block(s) found — structured data is well configured.PASS
The "name" property is required for the Organization schema type.
Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.
Learn more ▾ ▴
Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.
Source: Google Search Central / schema.org
Adding "url" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
Adding "logo" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
Adding "sameAs" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
JSON-LD Blocks
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://www.peloton.com/#organization",
"mainEntityOfPage": {
"@id": "https://www.peloton.com/#webpage"
},
"name": "Peloton",
"legalName": "Peloton Computer Enterprises",
"url": "https://www.peloton.com",
"logo": {
"@type": "ImageObject",
"@id": "https://www.peloton.com/#logo",
"url": "https://www.peloton.com/hubfs/white-logo.svg",
"caption": "Peloton"
},
"image": {
"@id": "https://www.peloton.com/#logo"
},
"description": "From a two-person startup to a global leader, Peloton empowers 600+ clients worldwide with cutting-edge solutions in well, production, and land data management. With mobility, automation, and data integration at our core, we're shaping the future of energy together.",
"foundingDate": "1991",
"knowsAbout": [
"Well Data Lifecycle Management",
"Production Data Lifecycle",
"Land Data Management",
"Drilling and Completions Management",
"Real-Time Drilling",
"Energy Data Integration",
"Geospatial Asset Analysis",
"Hydraulic Frac Data Centralization",
"Renewable Energy Data Management"
],
"makesOffer": {
"@type": "Offer",
"itemOffered": {
"@type": "SoftwareApplication",
"@id": "https://www.peloton.com/#peloton-platform",
"name": "Peloton Platform",
"applicationCategory": "BusinessApplication",
"applicationSubCategory": "Energy Data Management Software",
"operatingSystem": "Web",
"description": "An end-to-end data integration platform that streamlines workflows, unlocks real-time insights, and transforms every phase of energy operations from drilling to production, land to water.",
"featureList": [
"Well Data Lifecycle Management",
"Production Data Lifecycle",
"Land Data Management",
"Real-Time Data Integration",
"Mobility and Automation"
],
"url": "https://www.peloton.com/peloton-platform-overview"
}
},
"sameAs": [
"https://www.linkedin.com/company/peloton/",
"https://twitter.com/pelotontech"
]
},
{
"@type": "WebSite",
"@id": "https://www.peloton.com/#website",
"url": "https://www.peloton.com",
"name": "Peloton",
"description": "Peloton delivers end-to-end data management solutions for the energy industry — covering well data lifecycle, production data lifecycle, and land data management.",
"publisher": {
"@id": "https://www.peloton.com/#organization"
},
"inLanguage": "en-US"
},
{
"@type": "WebPage",
"@id": "https://www.peloton.com/#webpage",
"url": "https://www.peloton.com",
"name": "Peloton | Get Mobility. Energy Data Management Solutions.",
"isPartOf": {
"@id": "https://www.peloton.com/#website"
},
"about": {
"@id": "https://www.peloton.com/#organization"
},
"description": "Peloton transforms every phase of energy operations — from drilling to production, land to water — with seamless, end-to-end data integration. Streamline workflows, unlock real-time insights, and make every decision count.",
"breadcrumb": {
"@id": "https://www.peloton.com/#breadcrumb"
},
"inLanguage": "en-US",
"mainEntity": {
"@id": "https://www.peloton.com/#organization"
}
},
{
"@type": "BreadcrumbList",
"@id": "https://www.peloton.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.peloton.com"
}
]
}
]
}