SEO
· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.Cross-tab audit — SEO, performance, crawlability, mobile, structured data
BCanonical URLMinor issuesREVIEW
Search engines cannot follow this canonical, effectively orphaning this page.
Canonical URL returns a non-200 status — Google can't follow the canonical to confirm the relationship.
Source: Google Search Central
AMeta TagsTitle: 11 charsPASS
"Filter Icon"
Alignment helps users confirm they've reached the right page.
Title and H1 disagree significantly — Google may treat one as the canonical topic and the other as off-topic, weakening ranking.
Learn more ▾ ▴
Title is the SERP headline; H1 is the on-page headline. They should describe the same page. Large divergence (different topics, different keywords) signals confusion and Google may rewrite the title in SERP. Align both to the same primary topic.
Source: Google Search Central / on-page SEO
A+Content Depth7973 words, DifficultPASS
Good depth
Reading level
Grade 14
Text-to-HTML Ratio
106 KB / 1160 KB
A+Internal Links25 internal, 361 externalPASS
Link Distribution
Anchor Text Quality
Most Linked Internal Pages
| # | URL | Links |
|---|---|---|
| 1 | 3 | |
| 2 | /products/womens-varsity-airy | 2 |
| 3 | /products/mens-varsity-airy-mid-yellow | 2 |
| 4 | mailto:legal@allbirds.com | 2 |
| 5 | mailto:privacy@allbirds.com | 2 |
| 6 | mailto:help@allbirds.com | 2 |
| 7 | sms:18142519966 | 1 |
| 8 | /account | 1 |
| 9 | /products/mens-dasher-nz-light-burnt-olive?a_ajs_event=Homepage+Module+Clicked&a_ajs_prop_carousel_card_name=NEW+ARRIVALS&a_ajs_prop_carousel_card_position=0&a_ajs_prop_image_name=files%2FA12519_26Q1_Dasher-NZ-Light-Burnt-Olive-Natural-White-Sole_PDP_BACK.png&a_ajs_prop_link_CTA_name=mens-dasher-nz-light-burnt-olive&a_ajs_prop_link_destination=%2Fproducts%2Fmens-dasher-nz-light-burnt-olive&a_ajs_prop_module_name=large-product-carousel&a_ajs_prop_module_position=3 | 1 |
| 10 | /products/womens-dasher-nz?a_ajs_event=Homepage+Module+Clicked&a_ajs_prop_carousel_card_name=NEW+ARRIVALS&a_ajs_prop_carousel_card_position=0&a_ajs_prop_image_name=files%2FA12519_26Q1_Dasher-NZ-Light-Burnt-Olive-Natural-White-Sole_PDP_BACK.png&a_ajs_prop_link_CTA_name=mens-dasher-nz-light-burnt-olive&a_ajs_prop_link_destination=%2Fproducts%2Fmens-dasher-nz-light-burnt-olive&a_ajs_prop_module_name=large-product-carousel&a_ajs_prop_module_position=3 | 1 |
Top External Domains
| Domain | Links |
|---|---|
| www.allbirds.com | 342 |
| www.rerun.allbirds.com | 5 |
| cdn.shopify.com | 3 |
| ir.allbirds.com | 1 |
| pinterest.com | 1 |
| www.networkadvertising.org | 1 |
| adr.org | 1 |
| www.allbirds.co.uk | 1 |
| www.onetrust.com | 1 |
| www.tiktok.com | 1 |
A+Image SEO101 images, 101 descriptive filenamesPASS
See Accessibility tab for detailed alt text quality analysis.
A+Schema Markup AuditPer-type completeness vs Schema.org requirements + rich-result eligibilityPASS
No structured data detected
Without JSON-LD or microdata, this page can't qualify for any of Google's rich result formats. Even basic Organization or WebSite schema is a quick win.
Hreflang0 hreflang tagsINFO
No hreflang tags detected.
Hreflang tags are only needed for multilingual or multi-regional sites.