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https://harley-davidson.com

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
92
GRADE
A
FIX
0
REVIEW
3
PASS
2
INFO
0
Checks
5
2 PASS 3 REVIEW
C
Structured Data
Action
1 JSON-LD block(s) found — some improvements recommended.
REVIEW
1 JSON-LD block(s) found — some improvements recommended.
Critical::
Malformed JSON-LD block #1
JSON parse error: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"http://schema.org\"\n\t^...............................\n"

JSON parse error: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"http://schema.org\"\n\t^...............................\n"

Why this matters

JSON-LD block fails to parse — Google ignores the entire block, so structured data effectively isn't there.

Learn more

Common causes: trailing comma, single quotes instead of double, unescaped quote in a string value. Validate at https://validator.schema.org/ or Search Console's Rich Results Test.

Source: schema.org / Google Search Central

JSON-LD Blocks

Block 1 : Organization
0 properties Invalid
Invalid JSON: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"http://schema.org\"\n\t^...............................\n"
[
  {
    "@context": "http://schema.org",
    "@type": "Organization",
    "name": "Harley-Davidson",
    "description": "In 1903, out of a small shed in Milwaukee, Wisconsin, four young men lit a cultural wildfire that would grow and spread across geographies and generations. Their innovation and imagination for what was possible on two wheels sparked a transportation revolution and lifestyle that would make Harley-Davidson the most desirable motorcycle and lifestyle brand in the world. Today, we continue to define motorcycle culture and lifestyle, evoking soul-stirring emotion reflected in every product and experience we deliver - like we have for well over a century and will for generations to come.",
    "logo": "https://www.harley-davidson.com/etc/designs/h-d/images/component/global-header/shield-icon-black.svg",
    "url": "https://www.harley-davidson.com/us/en/index.html",
    "telephone": "1-800-258-2464",
    "sameAs": [
      "https://twitter.com/harleydavidson",
      "https://www.linkedin.com/company/harley-davidson-motor-company",
      "https://www.facebook.com/harley-davidson/",
      "https://www.youtube.com/@harleydavidson",
      "https://www.instagram.com/harleydavidson/?hl=en",
      "https://en.wikipedia.org/wiki/Harley-Davidson"
    ],
    "address": {
      "@type": "PostalAddress",
      "streetAddress": "3700 W. Juneau Avenue",
      "addressLocality": "Milwaukee, WI",
      "postalCode": "53208",
      "addressCountry": "USA"
    }
  }
]
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

69/100

Site name appears as

Page titleHarley-Davidson ES
og:site_nameHarley-Davidson
twitter:site
Organization.name

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

20/20

og:image + twitter:image set

Meta completeness

20/20

Organization schema

4/15

Organization schema present but missing all recommended fields

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Organization schema missing logo — add a logo property pointing to a square PNG
  • Organization schema missing url — point it at the canonical homepage
  • Consider adding contactPoint — helps appear in "contact us" rich results
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.

Preview

harley-davidson.com

Tienda Online Oficial Harley-Davidson | Harley-Davidson ES

Compra en la página web oficial de Harley-Davidson motos nuevas y usadas, recambios originales y ropa. Localiza un concesionario o regístrate para una prueba de conducción.

Preview quality · Twitter/X A+ · 100/100
  • twitter:card — summary
  • twitter:title — Tienda Online Oficial Harley-Davidson | Harley-Davidson ES
  • twitter:description — Compra en la página web oficial de Harley-Davidson motos nuevas y usadas, recambios originales y ropa. Localiza un co...
  • twitter:image — https://www.harley-davidson.com/ctfasset/5vy1mse9fkav/7hj632bB2ATb9f3ffxw5ji/63c9adfddd661baa066522ec73aa2896/bar-and...

HARLEY-DAVIDSON.COM

Tienda Online Oficial Harley-Davidson | Harley-Davidson ES

Compra en la página web oficial de Harley-Davidson motos nuevas y usadas, recambios originales y ropa. Localiza un concesionario o regístrate para una prueba de conducción.

Preview quality · Facebook A+ · 95/100

Description will be truncated (176 chars / 155 max)

  • og:title — Tienda Online Oficial Harley-Davidson | Harley-Davidson ES
  • og:description — Compra en la página web oficial de Harley-Davidson motos nuevas y usadas, recambios originales y ropa. Localiza un co...
  • og:image — https://www.harley-davidson.com/ctfasset/5vy1mse9fkav/7hj632bB2ATb9f3ffxw5ji/63c9adfddd661baa066522ec73aa2896/bar-and...
  • og:type — website
  • og:url — https://www.harley-davidson.com
  • og:site_name — Harley-Davidson
  • Description will be truncated on Facebook (176 chars, max 155)

    → Tighten og:description to ≤155 characters

Tienda Online Oficial Harley-Davidson | Harley-Davidson ES

harley-davidson.com

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (176 chars / 150 max)

  • og:title — Tienda Online Oficial Harley-Davidson | Harley-Davidson ES
  • og:description — Compra en la página web oficial de Harley-Davidson motos nuevas y usadas, recambios originales y ropa. Localiza un co...
  • og:image — https://www.harley-davidson.com/ctfasset/5vy1mse9fkav/7hj632bB2ATb9f3ffxw5ji/63c9adfddd661baa066522ec73aa2896/bar-and...
  • Description will be truncated on LinkedIn (176 chars, max 150)

    → Tighten og:description to ≤150 characters

harley-davidson.com

Tienda Online Oficial Harley-Davidson | Harley-Davidson ES

Compra en la página web oficial de Harley-Davidson motos nuevas y usadas, recambios originales y ropa. Localiza un concesionario o regístrate para una prueba de conducción.

Preview quality · Slack A+ · 100/100
  • og:title — Tienda Online Oficial Harley-Davidson | Harley-Davidson ES
  • og:description — Compra en la página web oficial de Harley-Davidson motos nuevas y usadas, recambios originales y ropa. Localiza un co...
  • og:image — https://www.harley-davidson.com/ctfasset/5vy1mse9fkav/7hj632bB2ATb9f3ffxw5ji/63c9adfddd661baa066522ec73aa2896/bar-and...

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A+ · 97/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card
twitter:title
twitter:description
twitter:image
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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