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· 0 checks — Desktop Lighthouse audit -- Performance, Accessibility, Best Practices, and SEO category breakdown.
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Detailed Report

Audit breakdown by category with detailed findings.

43

Performance

Insights

Remove large, duplicate JavaScript modules from bundles to reduce unnecessary bytes consumed by network activity.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile Baseline features, unless you know you must support older browsers. Learn why most sites can deploy ES6+ code without transpiling

Why this matters

Performance issues directly impact user engagement and conversion rates.

3rd party code can significantly impact load performance. Reduce and defer loading of 3rd party code to prioritize your page's content.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A long cache lifetime can speed up repeat visits to your page. Learn more about caching.

Why this matters

Performance issues directly impact user engagement and conversion rates.

RequestCache TTLTransfer Size
www.buffalo.edu/etc/designs/ubcms/clientlibs-main/images/footer_map.jpg0.0 ms372.6 KiB
/etc/designs/ubcms/clientlibs-main/images/homepage-redesi...0.0 ms131.2 KiB
/signals/config/575231299474517?v=2.9.303&r=stable&domain...1200.0 s130.8 KiB
/content/dam/www/eub/customs/homepage-redesign-search-bg-...0.0 ms87.9 KiB
connect.facebook.net/en_US/fbevents.js1200.0 s96.6 KiB
www.buffalo.edu/etc/designs/ubcms/clientlibs-main/images/ink-splat-dot.svg0.0 ms72.0 KiB
www.buffalo.edu/etc/designs/ubcms/fonts/31981B_1_0.woff20.0 ms50.2 KiB
www.buffalo.edu/etc/designs/ubcms/fonts/31981B_0_0.woff20.0 ms49.2 KiB
www.buffalo.edu/etc/designs/ubcms/clientlibs-main/images/geometric-pattern-2.svg0.0 ms25.5 KiB
search.buffalo.edu/stencils/resources/autocompletion/js/handlebars.min-v4.0.5.js0.0 ms21.3 KiB
s3.amazonaws.com/assets-meritpages-com/cleanslate.css0.0 ms20.5 KiB
calendar.buffalo.edu/Scripts/core.js0.0 ms16.4 KiB
www.google-analytics.com/analytics.js7200.0 s20.9 KiB
/stencils/resources/autocompletion/js/typeahead.bundle-0....0.0 ms12.0 KiB
snap.licdn.com/li.lms-analytics/insight.min.js86400.0 s18.7 KiB
static.hotjar.com/c/hotjar-1234795.js?sv=660.0 s6.2 KiB
/content/shared/www/eub/tlw-prototypes/hero-video-playlis...0.0 ms2.1 KiB
/content/shared/www/eub/tlw-prototypes/hero-video-playlis...0.0 ms1.0 KiB
www.buffalo.edu/etc/designs/ubcms/clientlibs-main/images/colorbar-2x.png0.0 ms878 B
/collect?v=2&fmt=js&pid=6916873&time=1776804710830&url=ht...0.0 ms693 B
www.buffalo.edu/etc/designs/ubmobile/main/clientlibs-static/css/solid.css0.0 ms328 B
/tr/?id=575231299474517&ev=PageView&dl=https%3A%2F%2Fwww....0.0 ms19 B

Layout shifts occur when elements move absent any user interaction. Investigate the causes of layout shifts, such as elements being added, removed, or their fonts changing as the page loads.

Why this matters

Performance issues directly impact user engagement and conversion rates.

headings: [map[key:node label:Element subItemsHeading:map[key:extra] valueType:node] map[granularity:0.001 key:score label:Layout shift score subItemsHeading:map[key:cause valueType:text] valueType:numeric]]
items: [map[node:map[type:text value:Total] score:0.973644] map[node:map[boundingRect:map[bottom:915 height:890 left:0 right:1350 top:25 width:1350] lhId:page-14-DIV nodeLabel:Adventure around every corner, memories to last a lifetime Inspiration for the … path:1,HTML,1,BODY,5,DIV,0,DIV,0,DIV,0,DIV,0,DIV,0,DIV,1,DIV,0,DIV,0,DIV,1,DIV,0,DIV,0,DIV,1,DIV selector:div.container > div#randomized-slideshow > div.aem-Grid > div.slidedeck2h snippet:<div class="slidedeck2h carousel list parbase aem-GridColumn aem-GridColumn--default--…"> type:node] score:0.973404] map[node:map[boundingRect:map[bottom:855 height:44 left:595 right:639 top:811 width:44] lhId:page-16-A nodeLabel:previous path:1,HTML,1,BODY,5,DIV,0,DIV,0,DIV,0,DIV,0,DIV,0,DIV,1,DIV,0,DIV,0,DIV,1,DIV,0,DIV,0,DIV,1,DIV,0,DIV,1,DIV,0,A selector:div.slidedeck2h > div#ubcms-gen-153056605 > div.lSAction > a.lSPrev snippet:<a tabindex="-1" class="lSPrev" onclick="UBCMS.submitGTMClickEvent(UBCMS.GTM_PREV_NEXT_CLICK_EVENT, 'Slide Deck Hor…"> type:node] score:0.000238 subItems:map[items:[map[cause:Web font extra:map[type:url value:https://www.buffalo.edu/etc/designs/ubcms/fonts/31981B_1_0.woff2]]] type:subitems]] map[node:map[boundingRect:map[bottom:35 height:20 left:1156 right:1176 top:15 width:20] lhId:page-13-::after nodeLabel:div.audiencenav-wrapper > div#ubcms-gen-153056400 > div.nav-menu-section-title > ::after path:1,HTML,1,BODY,5,DIV,0,DIV,0,DIV,0,DIV,0,DIV,0,DIV,0,HEADER,0,DIV,0,DIV,0,DIV,0,DIV,2,DIV,0,DIV,1,DIV,0,DIV,1,DIV,0,DIV,2,NAV,0,DIV,4,DIV,0,DIV,0,DIV,0,DIV,0,::after selector:div.audiencenav-wrapper > div#ubcms-gen-153056400 > div.nav-menu-section-title > ::after snippet:<::after> type:node] score:2e-06 subItems:map[items:[map[cause:Web font extra:map[type:url value:https://www.buffalo.edu/v-c232789ae1990ed2ea5580a74738a6d0/etc/designs/ubcms/fonts/31981B_1_0-s.woff2]] map[cause:Web font extra:map[type:url value:https://www.buffalo.edu/v-c232789ae1990ed2ea5580a74738a6d0/etc/designs/ubcms/fonts/3a55f768-1b87-426c-aa1b-d8ad13025b5f-s.woff2]] map[cause:Web font extra:map[type:url value:https://www.buffalo.edu/v-c232789ae1990ed2ea5580a74738a6d0/etc/designs/ubcms/fonts/ubcms.woff]]] type:subitems]]]

Your first network request is the most important. Reduce its latency by avoiding redirects, ensuring a fast server response, and enabling text compression.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about forced reflows and possible mitigations.

Why this matters

Performance issues directly impact user engagement and conversion rates.

headings: [map[key:source label:Top function call valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]
items: [map[reflowTime:8.694 source:map[column:63 line:289 type:source-location url:https://www.buffalo.edu/v-391f8ae5eda034423d14a15fa38c9e59/etc/designs/ubcms/clientlibs.min.391f8ae5eda034423d14a15fa38c9e59.js urlProvider:network]]]
headings: [map[key:source label:Source valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]
items: [map[reflowTime:7.271 source:map[type:text value:[unattributed]]] map[reflowTime:7.01 source:map[column:208 line:296 type:source-location url:https://www.buffalo.edu/v-391f8ae5eda034423d14a15fa38c9e59/etc/designs/ubcms/clientlibs.min.391f8ae5eda034423d14a15fa38c9e59.js urlProvider:network]] map[reflowTime:23.531 source:map[column:365 line:231 type:source-location url:https://www.buffalo.edu/v-391f8ae5eda034423d14a15fa38c9e59/etc/designs/ubcms/clientlibs.min.391f8ae5eda034423d14a15fa38c9e59.js urlProvider:network]] map[reflowTime:16.368 source:map[column:357 line:66 type:source-location url:https://www.buffalo.edu/v-391f8ae5eda034423d14a15fa38c9e59/etc/designs/ubcms/clientlibs.min.391f8ae5eda034423d14a15fa38c9e59.js urlProvider:network]] map[reflowTime:2.028 source:map[column:502 line:406 type:source-location url:https://www.buffalo.edu/v-391f8ae5eda034423d14a15fa38c9e59/etc/designs/ubcms/clientlibs.min.391f8ae5eda034423d14a15fa38c9e59.js urlProvider:network]] map[reflowTime:1.169 source:map[column:304 line:219 type:source-location url:https://www.buffalo.edu/v-391f8ae5eda034423d14a15fa38c9e59/etc/designs/ubcms/clientlibs.min.391f8ae5eda034423d14a15fa38c9e59.js urlProvider:network]] map[reflowTime:8.94 source:map[column:82 line:3327 type:source-location url:https://www.buffalo.edu/ urlProvider:network]]]

Reducing the download time of images can improve the perceived load time of the page and LCP. Learn more about optimizing image size

Why this matters

Performance issues directly impact user engagement and conversion rates.

URLResource SizeEst Savings
Nightime aerial view of Hayes Hall on South campus. Birdseye view of the Medica… div.aem-Grid > div.inheritedreference > div.hero-video-wrapper > div.bg
/v-1/content/dam/www/eub/tlw-experiments/videos/desktop-f...658.5 KiB417.8 KiB
Students enjoy egg drop contest during engineering days. div.teaser-media > div.teaser-image > picture > img.img-1920
/content/shared/www/eub/tlw-prototypes/2023-homepage-redo...406.3 KiB206.2 KiB
A profile view of a bust statue of Fryderyk Chopin in the foreground with chair… div.teaser-media > div.teaser-image > picture > img.img-1920
/content/shared/www/eub/tlw-prototypes/2023-homepage-redo...298.3 KiB98.2 KiB
Students work at computers with a person at an externship. div.teaser-media > div.teaser-image > picture > img.img-1920
/content/shared/www/eub/tlw-prototypes/2023-homepage-redo...291.2 KiB91.2 KiB
Members of the UB Men's Tennis team smiling, celebrate in front of a large grap… div.teaser-media > div.teaser-image > picture > img.img-228
/content/shared/www/eub/tlw-prototypes/grid/grid-stories/...118.2 KiB85.2 KiB
Two Magellanic penguins sitting on the ground at the edge of their nest in Pata… div.teaser-media > div.teaser-image > picture > img.img-228
/content/shared/www/eub/tlw-prototypes/grid/grid-stories/...113.2 KiB80.2 KiB
Two people seated at a table look at detailed text from the rare books collecti… div.teaser-media > div.teaser-image > picture > img.img-228
/content/shared/www/eub/tlw-prototypes/grid/grid-stories/...106.0 KiB73.1 KiB
ul.lSPager > li > a > img ul.lSPager > li > a > img
/content/shared/www/eub/tlw-prototypes/faces-voices/faces...22.1 KiB20.8 KiB
ul.lSPager > li > a > img ul.lSPager > li > a > img
/content/shared/www/eub/tlw-prototypes/faces-voices/faces...19.4 KiB18.1 KiB
ul.lSPager > li.active > a > img ul.lSPager > li.active > a > img
/content/shared/www/eub/tlw-prototypes/faces-voices/faces...18.4 KiB17.1 KiB
ul.lSPager > li > a > img ul.lSPager > li > a > img
/content/shared/www/eub/tlw-prototypes/faces-voices/faces...15.8 KiB14.6 KiB
ul.lSPager > li > a > img ul.lSPager > li > a > img
/content/shared/www/eub/tlw-prototypes/faces-voices/faces...15.0 KiB13.7 KiB
We have your major Dance? Medicinal chemistry? Aerospace engineering? Internati… div#container-fa0ea06764 > div.aem-Grid > div.container > div#findYourProgram
/content/dam/www/eub/customs/homepage-redesign-search-bg-...87.8 KiB7.6 KiB

Optimize LCP by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading

Why this matters

Performance issues directly impact user engagement and conversion rates.

lhId: page-1-IMG
nodeLabel: Students enjoy egg drop contest during engineering days.
path: 1,HTML,1,BODY,5,DIV,0,DIV,0,DIV,0,DIV,0,DIV,0,DIV,1,DIV,0,DIV,0,DIV,1,DIV,0,DIV,0,DIV,1,DIV,0,DIV,0,DIV,0,DIV,0,DIV,0,DIV,0,DIV,0,DIV,0,DIV,0,A,0,DIV,0,DIV,1,PICTURE,0,IMG
selector: div.teaser-media > div.teaser-image > picture > img.img-1920
snippet: <img height="612" alt="Students enjoy egg drop contest during engineering days. " width="1920" class="img-1920 img-1920x612 cq-dd-image lazyautosizes lazyloaded lazypreload" data-src="/content/shared/www/eub/tlw-prototypes/2023-homepage-redo/slidedecks/slide…" data-sizes="auto" data-parent-fit="contain" src="/content/shared/www/eub/tlw-prototypes/2023-homepage-redo/slidedecks/slide…">

Avoid chaining critical requests by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.

Why this matters

Performance issues directly impact user engagement and conversion rates.

description: [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints help the browser establish a connection earlier in the page load, saving time when the first request for that origin is made. The following are the origins that the page preconnected to.
title: Preconnected origins
description: Add [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints to your most important origins, but try to use no more than 4.
title: Preconnect candidates

These insights are also available in the Chrome DevTools Performance Panel - record a trace to view more detailed information.

Redirects introduce additional delays before the page can be loaded. Learn how to avoid page redirects.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 516 ms
URLTime Spent
buffalo.edu/516 ms
www.buffalo.edu/0.0 ms

These are the largest layout shifts observed on the page. Each table item represents a single layout shift, and shows the element that shifted the most. Below each item are possible root causes that led to the layout shift. Some of these layout shifts may not be included in the CLS metric value due to windowing. Learn how to improve CLS

Why this matters

Performance issues directly impact user engagement and conversion rates.

ElementLayout shift score
Adventure around every corner, memories to last a lifetime Inspiration for the … div.container > div#randomized-slideshow > div.aem-Grid > div.slidedeck2h
0.973
previous div.slidedeck2h > div#ubcms-gen-153056605 > div.lSAction > a.lSPrev
0.000
div.audiencenav-wrapper > div#ubcms-gen-153056400 > div.nav-menu-section-title > ::after div.audiencenav-wrapper > div#ubcms-gen-153056400 > div.nav-menu-section-title > ::after
0.000

Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

TTI

Diagnostics

Minifying JavaScript files can reduce payload sizes and script parse time. Learn how to minify JavaScript.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 40 ms 18.5 KiB

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 80 ms 124.2 KiB

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Minifying CSS files can reduce network payload sizes. Learn how to minify CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 0.0 ms 5.6 KiB
URLTransfer SizeEst Savings
s3.amazonaws.com/assets-meritpages-com/cleanslate.css20.5 KiB5.6 KiB

Set an explicit width and height on image elements to reduce layout shifts and improve CLS. Learn how to set image dimensions

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL
ul.lSPager > li.active > a > img ul.lSPager > li.active > a > img
/content/shared/www/eub/tlw-prototypes/faces-voices/faces...
ul.lSPager > li > a > img ul.lSPager > li > a > img
/content/shared/www/eub/tlw-prototypes/faces-voices/faces...
ul.lSPager > li > a > img ul.lSPager > li > a > img
/content/shared/www/eub/tlw-prototypes/faces-voices/faces...
ul.lSPager > li > a > img ul.lSPager > li > a > img
/content/shared/www/eub/tlw-prototypes/faces-voices/faces...
ul.lSPager > li > a > img ul.lSPager > li > a > img
/content/shared/www/eub/tlw-prototypes/faces-voices/faces...

More information about the performance of your application. These numbers don't directly affect the Performance score.

Max Potential First Input Delay 110 ms
Optimize DOM size
LCP breakdown
Modern HTTP
Optimize viewport for mobile
User Timing marks and measures 12 user timings
JavaScript execution time 0.8 s
Minimizes main-thread work 2.0 s
Avoid long main-thread tasks 6 long tasks found
Avoid non-composited animations 1 animated element found
Page didn't prevent back/forward cache restoration
Network Requests
Network Round Trip Times 100 ms
Server Backend Latencies 180 ms
Tasks
Diagnostics
Metrics
Screenshot Thumbnails
Final Screenshot
Script Treemap Data
Resources Summary
Initial server response time was short Root document took 140 ms
INP breakdown
90

Accessibility

These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.

Names and labels

Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. Learn more about the `alt` attribute.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
ul.lSPager > li.active > a > img ul.lSPager > li.active > a > img
ul.lSPager > li > a > img ul.lSPager > li > a > img
ul.lSPager > li > a > img ul.lSPager > li > a > img
ul.lSPager > li > a > img ul.lSPager > li > a > img
ul.lSPager > li > a > img ul.lSPager > li > a > img

Link text (and alternate text for images, when used as links) that is discernible, unique, and focusable improves the navigation experience for screen reader users. Learn how to make links accessible.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
div.lSSlideOuter > ul.lSPager > li.active > a div.lSSlideOuter > ul.lSPager > li.active > a
div.lSSlideOuter > ul.lSPager > li > a div.lSSlideOuter > ul.lSPager > li > a
div.lSSlideOuter > ul.lSPager > li > a div.lSSlideOuter > ul.lSPager > li > a
div.lSSlideOuter > ul.lSPager > li > a div.lSSlideOuter > ul.lSPager > li > a
div.lSSlideOuter > ul.lSPager > li > a div.lSSlideOuter > ul.lSPager > li > a

Including a skip link can help users skip to the main content to save time. Learn more about skip links.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
SKIP TO CONTENT body#page-8ddb584249 > nav > a#skip-to-content-link

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Interactive controls are keyboard focusable
Interactive elements indicate their purpose and state
The page has a logical tab order
Visual order on the page follows DOM order
User focus is not accidentally trapped in a region
The user's focus is directed to new content added to the page
HTML5 landmark elements are used to improve navigation
Offscreen content is hidden from assistive technology
Custom controls have associated labels
Custom controls have ARIA roles
`[aria-*]` attributes match their roles
`[aria-hidden="true"]` is not present on the document `<body>`
`[role]`s have all required `[aria-*]` attributes
`[role]` values are valid
`[aria-*]` attributes have valid values
`[aria-*]` attributes are valid and not misspelled
Buttons have an accessible name
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
ARIA attributes are used as specified for the element's role
`[aria-hidden="true"]` elements do not contain focusable descendents
Elements use only permitted ARIA attributes
Background and foreground colors have a sufficient contrast ratio
Document has a `<title>` element
`<html>` element has a `[lang]` attribute
`<html>` element has a valid value for its `[lang]` attribute
Links are distinguishable without relying on color.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
List items (`<li>`) are contained within `<ul>`, `<ol>` or `<menu>` parent elements
No element has a `[tabindex]` value greater than 0
Touch targets have sufficient size and spacing.
Heading elements appear in a sequentially-descending order
Document has a main landmark.
Deprecated ARIA roles were not used
`<video>` elements contain a `<track>` element with `[kind="captions"]`
Elements with visible text labels have matching accessible names.
`[accesskey]` values are unique
`button`, `link`, and `menuitem` elements have accessible names
Elements with `role="dialog"` or `role="alertdialog"` have accessible names.
ARIA input fields have accessible names
ARIA `meter` elements have accessible names
ARIA `progressbar` elements have accessible names
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
`[role]`s are contained by their required parent element
Elements with the `role=text` attribute do not have focusable descendents.
ARIA toggle fields have accessible names
ARIA `tooltip` elements have accessible names
ARIA `treeitem` elements have accessible names
The page contains a heading, skip link, or landmark region
`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Definition list items are wrapped in `<dl>` elements
ARIA IDs are unique
No form fields have multiple labels
`<frame>` or `<iframe>` elements have a title
`<html>` element has an `[xml:lang]` attribute with the same base language as the `[lang]` attribute.
Input buttons have discernible text.
`<input type="image">` elements have `[alt]` text
Form elements have associated labels
The document does not use `<meta http-equiv="refresh">`
`<object>` elements have alternate text
Select elements have associated label elements.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
`[lang]` attributes have a valid value
Tables have different content in the summary attribute and `<caption>`.
All heading elements contain content.
Uses ARIA roles only on compatible elements
Image elements do not have `[alt]` attributes that are redundant text.
Identical links have the same purpose.
Tables use `<caption>` instead of cells with the `[colspan]` attribute to indicate a caption.
`<td>` elements in a large `<table>` have one or more table headers.
81

Best Practices

General

Deprecated APIs will eventually be removed from the browser. Learn more about deprecated APIs.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Deprecation / WarningSource
AttributionReporting
Uses HTTPS
Avoids third-party cookies
Allows users to paste into input fields
Avoids requesting the geolocation permission on page load
Avoids requesting the notification permission on page load
Displays images with correct aspect ratio
Serves images with appropriate resolution
Page has the HTML doctype
Properly defines charset
No browser errors logged to the console
No issues in the `Issues` panel in Chrome Devtools
Ensure CSP is effective against XSS attacks
Use a strong HSTS policy
Ensure proper origin isolation with COOP
Mitigate clickjacking with XFO or CSP
Mitigate DOM-based XSS with Trusted Types
Detected JavaScript libraries
Page has valid source maps
Redirects HTTP traffic to HTTPS
85

SEO

These checks ensure that your page is following basic search engine optimization advice. There are many additional factors Lighthouse does not score here that may affect your search ranking, including performance on Core Web Vitals. Learn more about Google Search Essentials.

Crawling and Indexing

Search engines may use `href` attributes on links to crawl websites. Ensure that the `href` attribute of anchor elements links to an appropriate destination, so more pages of the site can be discovered. Learn how to make links crawlable

Why this matters

Performance issues directly impact user engagement and conversion rates.

Uncrawlable Link
INFO FOR div#ubcms-gen-153056400 > div.nav-menu-section-title > span.teaser > a.teaser-primary-anchor
previous div.slidedeck2h > div#ubcms-gen-153056605 > div.lSAction > a.lSPrev
div.slidedeck2h > div#ubcms-gen-153056605 > div.lSAction > a.lSPause div.slidedeck2h > div#ubcms-gen-153056605 > div.lSAction > a.lSPause
next div.slidedeck2h > div#ubcms-gen-153056605 > div.lSAction > a.lSNext
previous div.faces-voices-inner > div#ubcms-gen-153056969 > div.lSAction > a.lSPrev
next div.faces-voices-inner > div#ubcms-gen-153056969 > div.lSAction > a.lSNext

To appear in search results, crawlers need access to your app.

Content Best Practices

Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. Learn more about the `alt` attribute.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
ul.lSPager > li.active > a > img ul.lSPager > li.active > a > img
ul.lSPager > li > a > img ul.lSPager > li > a > img
ul.lSPager > li > a > img ul.lSPager > li > a > img
ul.lSPager > li > a > img ul.lSPager > li > a > img
ul.lSPager > li > a > img ul.lSPager > li > a > img

Format your HTML in a way that enables crawlers to better understand your app’s content.

Structured data is valid
Page isn’t blocked from indexing
Document has a `<title>` element
Document has a meta description
Page has successful HTTP status code
Links have descriptive text
robots.txt is valid
Document has a valid `hreflang`
Document has a valid `rel=canonical`

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