Accessibility

· 13 checks — Landmarks, headings, alt text, forms, and link quality rolled into one auditable list.

SCORE

GRADE

FIX

REVIEW

PASS

INFO

Checks

5 PASS 3 REVIEW 5 FIX

404 Error Page

Action

HTTP 404, custom page

FIX

HTTP 404, custom page

Correct 404 status code returned

Got: HTTP 404

Custom styled 404 page

404 Page Quality ✓ Custom 404 Page

Status Code HTTP 404 ✓Custom Styling ✓Navigation ✗Homepage Link ✗Search Form ✗

Web Manifest

Action

Not found

FIX

Not found

No web manifest found

No manifest at standard paths (/manifest.json, /site.webmanifest). A manifest is optional but enables PWA features like home screen installation and standalone display.

No web manifest found.

Dark Mode Support

Action

No dark mode signals

FIX

No dark mode signals

No dark mode signals detected

Consider adding CSS with @media (prefers-color-scheme: dark) and <meta name='color-scheme' content='light dark'>.

Detection limited to meta tags and inline styles

External CSS files may contain prefers-color-scheme rules not visible to this scan.

Dark ModeNo Dark Mode Detected

color-scheme meta Not set ✗Dark theme-color Not set ✗CSS indicators Not detected ✗

Detection limited to meta tags and inline styles.

Print Stylesheet

Action

No print styles

FIX

No print styles

No print-specific styles detected

When users print this page, they get the screen layout including navigation and non-essential elements. Add @media print rules to hide navigation and optimize layout for paper.

Print Stylesheet No Print Styles

Print stylesheet Not found ✗Inline @media print Not detected ✗

Navigation UX

Action

No navigation patterns

FIX

No navigation patterns

6 navigation landmark(s) detected

Hamburger menu detected (responsive design)

No breadcrumbs, search, or skip link detected

These navigation aids help users orient themselves and find content efficiently, especially on large sites.

Breadcrumbs

Skip Link

Labeled Navigation 6 <nav> element(s)

Hamburger Menu

Sticky Navigation Cannot reliably detect (CSS-based)

2 of 6 testable patterns navigation patterns detected. Limited navigation support. Consider adding breadcrumbs, search, and skip link.

Landmark Structure

8 landmarks

REVIEW

8 landmarks

<main> landmark present

6 <nav> landmark(s) found

6 of 6 <nav> elements are unlabeled

Multiple navigations need aria-label to distinguish them for screen readers.

No contentinfo (footer) landmark

Skip navigation link is missing (WCAG 2.4.1)

Add a skip link as the first focusable element so keyboard users can bypass repeated navigation.

Page Structure — as a screen reader sees it

Multiple navigations need aria-label to distinguish them for screen readers.

Why this matters

Some <nav> elements lack aria-label — screen-reader users hear 'navigation' multiple times with no way to distinguish them.

Learn more ▾

When a page has multiple <nav> regions (primary, footer, breadcrumb), each needs aria-label or aria-labelledby. AT users navigate by landmark; identical 'navigation' announcements force them to enter each one to discover purpose.

Source: WAI-ARIA Authoring Practices

Add a skip link as the first focusable element so keyboard users can bypass repeated navigation.

Why this matters

Without a skip-nav link, keyboard users tab through every nav item before reaching content — every page, every visit.

Learn more ▾

WCAG 2.4.1 (Bypass Blocks) requires a mechanism to skip past repeated content. The standard implementation is a 'Skip to main content' link that's the first focusable element, visually hidden until focused. Three lines of HTML + four of CSS.

Source: WCAG 2.1 SC 2.4.1

Favicon & Branding

Action

10 icon(s) detected

REVIEW

10 icon(s) detected

No favicon.ico at site root

Some older browsers, bookmark tools, and RSS readers look for /favicon.ico. Add one as a fallback.

HTML icon links detected

Apple touch icon present

Multiple icon sizes detected

✗ favicon.ico Missing

✓ PNG Icons Present

✓ Apple Touch Present

✗ SVG Favicon Missing

✗ Manifest Icons Missing

✓ Multiple Sizes Present

Color Contrast (Screenshot)

Action

20 text elements analyzed, 20 fail WCAG AA

REVIEW

Analyzes text contrast against the actual rendered page, including background images, gradients, and overlays that CSS-based tools cannot detect.

0 pass 20 fail WCAG AA

h1 We make your digital business happen.

1.17:1

#000000

#2F0A02

needs 3.0:1 (large text)

32px · mid-page

h2 With Hotmart, you create your product, r…

1.04:1

#000000

#140300

needs 3.0:1 (large text)

24px · mid-page

h2 Join the world’s

1.00:1

#000000

needs 3.0:1 (large text)

24px · bottom of viewport

h2 An AI-powered integrated platform

1.00:1

#000000

needs 3.0:1 (large text)

24px · bottom of viewport

h2 It happens here

1.00:1

#000000

needs 3.0:1 (large text)

24px · bottom of viewport

h2 for r

1.00:1

#000000

needs 3.0:1 (large text)

24px · bottom of viewport

h3 + 200K

1.00:1

#000000

needs 3.0:1 (large text)

19px · bottom of viewport

h3 Over $10B

1.00:1

#000000

needs 3.0:1 (large text)

19px · bottom of viewport

h3 + 25M

1.00:1

#000000

needs 3.0:1 (large text)

19px · bottom of viewport

h3 You focus on content.

1.00:1

#000000

needs 3.0:1 (large text)

19px · bottom of viewport

h3 We boost your conversions.

1.00:1

#000000

needs 3.0:1 (large text)

19px · bottom of viewport

h3 Delight customers with our members' area…

1.00:1

#000000

needs 3.0:1 (large text)

19px · bottom of viewport

h3 Got questions? We’ve got answers.

1.00:1

#000000

needs 3.0:1 (large text)

19px · bottom of viewport

title Hotmart — Learn what you want, teach w…

2.34:1

#000000

#921601

needs 4.5:1 (normal text)

16px · top of page (header area)

span Members area

2.47:1

#000000

#981901

needs 4.5:1 (normal text)

16px · top of page (header area)

span What's Included?

2.65:1

#000000

#9F1D01

needs 4.5:1 (normal text)

16px · top of page (header area)

span Academy

2.88:1

#000000

#A82102

needs 4.5:1 (normal text)

16px · top of page (header area)

span Resources

3.05:1

#000000

#AE2403

needs 4.5:1 (normal text)

16px · above the fold

span Hotmart Marketplace

3.11:1

#000000

#B02503

needs 4.5:1 (normal text)

16px · above the fold

span Help Center

3.19:1

#000000

#B32602

needs 4.5:1 (normal text)

16px · above the fold

Show all checked elements (20)

Element	Ratio	Required	FG	BG	Result
h1 We make your digital…	1.17:1	3.0:1	#000000	#2F0A02	Fail
h2 With Hotmart, you cr…	1.04:1	3.0:1	#000000	#140300	Fail
h2 Join the world’s	1.00:1	3.0:1	#000000	#000000	Fail
h2 An AI-powered integr…	1.00:1	3.0:1	#000000	#000000	Fail
h2 It happens here	1.00:1	3.0:1	#000000	#000000	Fail
h2 for r	1.00:1	3.0:1	#000000	#000000	Fail
h3 + 200K	1.00:1	3.0:1	#000000	#000000	Fail
h3 Over $10B	1.00:1	3.0:1	#000000	#000000	Fail
h3 + 25M	1.00:1	3.0:1	#000000	#000000	Fail
h3 You focus on content…	1.00:1	3.0:1	#000000	#000000	Fail
h3 We boost your conver…	1.00:1	3.0:1	#000000	#000000	Fail
h3 Delight customers wi…	1.00:1	3.0:1	#000000	#000000	Fail
h3 Got questions? We’…	1.00:1	3.0:1	#000000	#000000	Fail
title Hotmart — Learn wh…	2.34:1	4.5:1	#000000	#921601	Fail
span Members area	2.47:1	4.5:1	#000000	#981901	Fail
span What's Included?	2.65:1	4.5:1	#000000	#9F1D01	Fail
span Academy	2.88:1	4.5:1	#000000	#A82102	Fail
span Resources	3.05:1	4.5:1	#000000	#AE2403	Fail
span Hotmart Marketplace	3.11:1	4.5:1	#000000	#B02503	Fail
span Help Center	3.19:1	4.5:1	#000000	#B32602	Fail

Methodology: The top 20 text elements by font size were checked. Background color was sampled from the desktop screenshot using a 5-point pattern. WCAG 2.1 AA requires 4.5:1 for normal text and 3:1 for large text.

A+

Heading Hierarchy

24 headings

PASS

24 headings

Single H1 present

H1 We make your digital business happen.
H2 With Hotmart, you create your product, run your business, and sell worldwide, powered by the most complete ecosystem on the market.
H2 Create your free account.
H2 Create your free account.
H2 Join the world’s largest platform for digital products.
H3 + 200K
H3 Over $10B
H3 + 25M
H2 An AI-powered integrated platform for digital businesses.
H3 You focus on content. We boost your conversions.
H4 Boost sales by 7% with our smart auto-fill
H4 Boost sales by 7% with our smart auto-fill
H4 We recommend. You sell more.
H4 Checkout that keeps buyers in.
H4 Your product speaks 70+ languages
H4 We recommend. You sell more.
H4 Checkout that keeps buyers in.
H4 Your product speaks 70+ languages
H3 Delight customers with our members' area and drive up to 14% more repeat purchases.
H4 Gamification and personalization: make your content irresistible.
H4 AI Support that learns from you, sounds like you, and never sleeps.
H2 It happens here
H2 for r
H3 Got questions? We’ve got answers.

Alt Text Quality

All 18 images OK

PASS

All 18 images OK

11 image(s) with alt text over 125 characters

7 image(s) with good alt text

18 images 7 good alt text

Issue	Count
too long	11 image(s)

A+

Form Accessibility

No form controls

PASS

No form controls

No form controls on this page

No form controls found.

Link & Button Quality

50 links, 8 buttons — all OK

PASS

50 links, 8 buttons — all OK

32 link(s) open in new tab without warning

Add '(opens in new tab)' to link text or aria-label.

Got: https://consumer.hotmart.com/; https://sso.hotmart.com/login?systemOrigin=app-hotmart&locale=en&service=http…; https://consumer.hotmart.com/; https://sso.hotmart.com/login?systemOrigin=app-hotmart&locale=en&service=http…; https://hotmart.com/en/about; https://hotmart.com/en/jobs; https://legal.hotmart.co/en/law-enforcement-form; https://press.hotmart.com/en; https://esg.hotmart.com/esgpractices; https://hotmart.com/en/solutions (+22 more)

18 link(s) with descriptive text

50 links

0 empty

0 generic text

32 new tab

0 empty buttons

Element	Text	Issue	Suggested Fix
https://consumer.hotmart.com/	Access my purchases	new tab	Add '(opens in new tab)' to text
https://sso.hotmart.com/login?systemOrig…	Manage my business	new tab	Add '(opens in new tab)' to text
https://consumer.hotmart.com/	Access my purchases	new tab	Add '(opens in new tab)' to text
https://sso.hotmart.com/login?systemOrig…	Manage my business	new tab	Add '(opens in new tab)' to text
https://hotmart.com/en/about	About Hotmart	new tab	Add '(opens in new tab)' to text
https://hotmart.com/en/jobs	Careers	new tab	Add '(opens in new tab)' to text
https://legal.hotmart.co/en/law-enforcem…	Authorities Portal	new tab	Add '(opens in new tab)' to text
https://press.hotmart.com/en	Media Center	new tab	Add '(opens in new tab)' to text
https://esg.hotmart.com/esgpractices	Sustainability (ESG)	new tab	Add '(opens in new tab)' to text
https://hotmart.com/en/solutions	Features	new tab	Add '(opens in new tab)' to text
https://hotmart.com/en/news	In the loop	new tab	Add '(opens in new tab)' to text
https://hotmart.com/en/pricing	What's Included?	new tab	Add '(opens in new tab)' to text
https://hotmart.com/en/hotmart-app	Hotmart App	new tab	Add '(opens in new tab)' to text
https://developers.hotmart.com/docs/en/	Hotmart Developers	new tab	Add '(opens in new tab)' to text
https://hotmart.com/en/journey	Hotmart Journey	new tab	Add '(opens in new tab)' to text
https://guide.hotmart.com/	Hotmart Guide	new tab	Add '(opens in new tab)' to text
https://hotmart.com/en/blog	Blog	new tab	Add '(opens in new tab)' to text
https://help.hotmart.com/en	Help Center	new tab	Add '(opens in new tab)' to text
https://youtube.com/hotmarthelpcenter	Help Center Videos	new tab	Add '(opens in new tab)' to text
https://hotmart.com/en/legal	Terms and Policies	new tab	Add '(opens in new tab)' to text
https://www.hotmart.com/en/legal/data-pr…	Privacy Policy	new tab	Add '(opens in new tab)' to text
https://www.instagram.com/hotmart.en	Visit our Instagram	new tab	Add '(opens in new tab)' to text
https://www.youtube.com/channel/UCSPTD68…	Visit our YouTube	new tab	Add '(opens in new tab)' to text
https://www.tiktok.com/@hotmart.en	Visit our TikTok	new tab	Add '(opens in new tab)' to text
https://www.linkedin.com/company/hotmart	Visit our LinkedIn	new tab	Add '(opens in new tab)' to text
https://x.com/hotmart_en	Visit our X (Twitter)	new tab	Add '(opens in new tab)' to text
https://www.facebook.com/hotmart.en	Visit our Facebook	new tab	Add '(opens in new tab)' to text
https://br.pinterest.com/hotmartofficial…	Visit our Pinterest	new tab	Add '(opens in new tab)' to text
https://hotmart.com/en/legal	Terms and Policies	new tab	Add '(opens in new tab)' to text
https://contatoseguro.com.br/en/ethicsli…	Whistleblower Channel (Ethics …	new tab	Add '(opens in new tab)' to text
https://help.hotmart.com/en	Help Center	new tab	Add '(opens in new tab)' to text
https://hotmart.co/	Hotmart Company	new tab	Add '(opens in new tab)' to text

26 links and buttons have descriptive text

Add '(opens in new tab)' to link text or aria-label.

https://consumer.hotmart.com/; https://sso.hotmart.com/login?systemOrigin=app-hotmart&locale=en&service=http…; https://consumer.hotmart.com/; https://sso.hotmart.com/login?systemOrigin=app-hotmart&locale=en&service=http…; https://hotmart.com/en/about; https://hotmart.com/en/jobs; https://legal.hotmart.co/en/law-enforcement-form; https://press.hotmart.com/en; https://esg.hotmart.com/esgpractices; https://hotmart.com/en/solutions (+22 more)

Why this matters

Links with target="_blank" without rel="noopener" leak the originating page's window context — security and UX issue.

Learn more ▾

Without rel="noopener", the new tab can navigate the original tab via window.opener (tab-nabbing attack). Modern browsers default to noopener for target=_blank but only since recent versions. Always set rel="noopener noreferrer" explicitly.

Source: MDN target / OWASP

A+

Lighthouse Accessibility Audits

Score 96/100 — 1 failing, 25 passed

PASS

Accessibility

These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.

Contrast

Low-contrast text is difficult or impossible for many users to read. Learn how to provide sufficient color contrast.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
Cookie Notice `div > div.cookie-alert-container-body-text > p._text-gray-500 > a`
OK `div.cookie-alert-container > div > div.cookie-policy-footer > button.cookie-policy-button`
Sign up `div > ul > li > a.primary-button`
Sign Up Now `div.hero--content > div.hero--left > div.button-wrapper > a.primary-button`
Start selling more `div.monks-container > div.boost-sales-text-and-main-slide > div.text-with-button-container > a.primary-button`
Gamification and personalization: make your content irresistible. `div.enchant-card > div.enchant-card-texts > button > h4.enchant-card-title`
AI Support that learns from you, sounds like you, and never sleeps. `div.enchant-card > div.enchant-card-texts > button > h4.enchant-card-title`
Sign up now `div.enchant-background > div.monks-container > div.enchant-text-content-container > a.primary-button`
Start now `div.cta-view-container > div.cta-view-introduction > div.cta-view-introduction-bottom > a.primary-button`
Hotmart — 2011-2026 © All rights reserved `div.footer__container > div.footer__area-3 > div.footer__left-side > div.footer__copyright`
Launch Pad Technology, Services and Payments Ltd. CNPJ No. 13.427.325/0001-05 A… `div.footer__container > div.footer__area-3 > div.footer__left-side > div.footer__corporate`

These are opportunities to improve the legibility of your content.

○Interactive controls are keyboard focusable

○Interactive elements indicate their purpose and state

○The page has a logical tab order

○Visual order on the page follows DOM order

○User focus is not accidentally trapped in a region

○The user's focus is directed to new content added to the page

○HTML5 landmark elements are used to improve navigation

○Offscreen content is hidden from assistive technology

○Custom controls have associated labels

○Custom controls have ARIA roles

●`[aria-*]` attributes match their roles

●`[aria-hidden="true"]` is not present on the document `<body>`

●`[role]`s have all required `[aria-*]` attributes

●`[role]` values are valid

●`[aria-*]` attributes have valid values

●`[aria-*]` attributes are valid and not misspelled

●Buttons have an accessible name

●Image elements have `[alt]` attributes

●`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.

●ARIA attributes are used as specified for the element's role

●`[aria-hidden="true"]` elements do not contain focusable descendents

●Elements use only permitted ARIA attributes

●Document has a `<title>` element

●`<html>` element has a `[lang]` attribute

●`<html>` element has a valid value for its `[lang]` attribute

●Links are distinguishable without relying on color.

●Links have a discernible name

●Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).

●List items (`<li>`) are contained within `<ul>`, `<ol>` or `<menu>` parent elements

●Touch targets have sufficient size and spacing.

●Heading elements appear in a sequentially-descending order

●Document has a main landmark.

●Deprecated ARIA roles were not used

●`<video>` elements contain a `<track>` element with `[kind="captions"]`

●Elements with visible text labels have matching accessible names.

○`[accesskey]` values are unique

○`button`, `link`, and `menuitem` elements have accessible names

○Elements with `role="dialog"` or `role="alertdialog"` have accessible names.

○ARIA input fields have accessible names

○ARIA `meter` elements have accessible names

○ARIA `progressbar` elements have accessible names

○Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.

○`[role]`s are contained by their required parent element

○Elements with the `role=text` attribute do not have focusable descendents.

○ARIA toggle fields have accessible names

○ARIA `tooltip` elements have accessible names

○ARIA `treeitem` elements have accessible names

○The page contains a heading, skip link, or landmark region

○`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.

○Definition list items are wrapped in `<dl>` elements

○ARIA IDs are unique

○No form fields have multiple labels

○`<frame>` or `<iframe>` elements have a title

○`<html>` element has an `[xml:lang]` attribute with the same base language as the `[lang]` attribute.

○Input buttons have discernible text.

○`<input type="image">` elements have `[alt]` text

○Form elements have associated labels

○The document does not use `<meta http-equiv="refresh">`

○`<object>` elements have alternate text

○Select elements have associated label elements.

○Skip links are focusable.

○No element has a `[tabindex]` value greater than 0

○Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.

○`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.

○`[lang]` attributes have a valid value

○Tables have different content in the summary attribute and `<caption>`.

○All heading elements contain content.

○Uses ARIA roles only on compatible elements

○Image elements do not have `[alt]` attributes that are redundant text.

○Identical links have the same purpose.

○Tables use `<caption>` instead of cells with the `[colspan]` attribute to indicate a caption.

○`<td>` elements in a large `<table>` have one or more table headers.

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.