Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.FLinksAction110 links checked, 96 healthy, 14 brokenFIX
Broken Links (15)
| Status | URL | Found in | Error |
|---|---|---|---|
| 404 | https://hotmart.com/favicon.ico | <link> | Not Found |
| 404 | https://hotmart.com/static/app-hotmart-next/images... | <link> | Not Found |
| 404 | https://hotmart.com/static/app-hotmart-next/images... | <link> | Not Found |
| 404 | https://hotmart.com/static/app-hotmart-next/images... | <link> | Not Found |
| 404 | https://hotmart.com/static/app-hotmart-next/images... | <link> | Not Found |
| 404 | https://hotmart.com/static/app-hotmart-next/images... | <link> | Not Found |
| 404 | https://hotmart.com/static/app-hotmart-next/images... | <link> | Not Found |
| 404 | https://hotmart.com/static/app-hotmart-next/images... | <link> | Not Found |
| 404 | https://hotmart.com/static/app-hotmart-next/images... | <link> | Not Found |
| 404 | https://hotmart.com/static/app-hotmart-next/images... | <link> | Not Found |
| 404 | https://hotmart.com/static/app-hotmart-next/images... | <link> | Not Found |
| 404 | https://hotmart.com/static/app-hotmart-next/images... | <link> | Not Found |
| 404 | https://hotmart.com/static/app-hotmart-next/images... | <link> | Not Found |
| 503 | https://legal.hotmart.co/en/law-enforcement-form | <a> | Service Unavailable |
| 403 | https://static.hotmart.com | <link> | Forbidden |
BStructured Data1 JSON-LD block(s) found — some improvements recommended.REVIEW
The "name" property is required for the WebSite schema type.
Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.
Learn more ▾ ▴
Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.
Source: Google Search Central / schema.org
The "url" property is required for the WebSite schema type.
Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.
Learn more ▾ ▴
Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.
Source: Google Search Central / schema.org
Adding "description" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
Adding "potentialAction" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
JSON-LD Blocks
{
"@context": "https://schema.org",
"@graph": [
{
"@context": "https://schema.org",
"@type": "WebSite",
"url": "https://hotmart.com",
"name": "Hotmart",
"sameAs": [
"https://facebook.com/hotmartofficial",
"https://twitter.com/hotmart",
"https://www.linkedin.com/company/hotmart",
"https://www.instagram.com/hotmart",
"https://br.pinterest.com/hotmartofficial",
"https://www.tiktok.com/@hotmart"
]
},
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "Hotmart",
"url": "https://hotmart.com",
"description": "Hotmart: a maior plataforma de curso online do mundo",
"telephone": "+553196559441",
"email": "contato@hotmart.com",
"logo": {
"@type": "ImageObject",
"contentUrl": "https://hotmart.com/static/app-hotmart/images/hotmart-logo.svg",
"name": "Hotmart logo"
},
"image": "https://hotmart.com/static/app-hotmart/images/hotmart-logo.svg",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida Assis Chateaubriand, nº 499, Bairro Floresta",
"addressLocality": "Belo Horizonte",
"addressRegion": "Minas Gerais",
"postalCode": "30150-101",
"addressCountry": "BR"
}
},
{
"@context": "https://schema.org",
"@type": "WebPage",
"url": "/en",
"name": "Hotmart — Learn what you want, teach what you know",
"description": "Learn more about Hotmart, the leading platform for selling and distributing digital products."
},
{
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 0,
"item": {
"@id": "https://hotmart.com/en",
"name": "Home"
}
},
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://hotmart.com//en",
"name": "en"
}
}
]
},
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [
{
"@type": "Question",
"name": "What’s the best platform for selling online courses?",
"acceptedAnswer": {
"@type": "Answer",
"text": "The best platform for selling online courses is the one that aligns with your goals. Hotmart is a standout: proven in the market and packed with powerful tools to grow your sales. No matter your course or audience, Hotmart gives you an all-in-one ecosystem with everything you need to launch your online course and grow sales. Got questions about creating an online course to sell on Hotmart? Watch the video and learn more."
}
},
{
"@type": "Question",
"name": "What is Hotmart and how does it work?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Hotmart is a global, all-in-one platform, Latin America’s leader for selling digital and physical products online, with a strong focus on e-learning. With 500,000+ products and sales in more than 188 countries, Hotmart makes it easy and safe to share your expertise or products worldwide. Watch the video to learn what Hotmart is and how it works."
}
},
{
"@type": "Question",
"name": "Can you make money on Hotmart?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Absolutely! You can make money on Hotmart! The platform makes it easy to sell digital and physical products. After your first sale, your earnings are held in a secure payment account. We keep your money safe with transparent operations and full regulatory compliance. Watch the video for a free, full course we created for you on how to make money selling digital products."
}
},
{
"@type": "Question",
"name": "Is Hotmart free? How much does it cost?",
"acceptedAnswer": {
"@type": "Answer",
"text": "You can create your account and publish digital products on Hotmart for free. Our platform gives you the tools to grow your sales, with no upfront costs. Fees are only charged on approved sales, deducted at the time of purchase. What are you waiting for? Start selling your expertise. Interested? Watch the video to learn how to make your first sale for free."
}
},
{
"@type": "Question",
"name": "How can I create a digital product from scratch on Hotmart?",
"acceptedAnswer": {
"@type": "Answer",
"text": "To create your digital product on Hotmart, start by identifying a market need and validating your idea. Our new AI-powered onboarding is your ally: it suggests the best format, outlines modules, topics and recommends pricing. After that, plan your content and build your product. Hotmart gives you everything you need to host and promote your course or ebook, from idea to sale. Watch as leading creator Leandro Madeira breaks down the secret to million-dollar digital products. Check it out."
}
},
{
"@type": "Question",
"name": "How much does Hotmart charge per sale?",
"acceptedAnswer": {
"@type": "Answer",
"text": "When it comes to fees, here’s what to know about Hotmart’s pricing. Our creator fees are transparent and tiered: the more you earn, the less you pay, and the more benefits you unlock. For revenue up to five figures, the fee is 9.9% + R$1 per approved sale. For a full breakdown of how fees work, visit our fees page. We also made a video to answer all your questions about fees. Watch the video to learn more."
}
},
{
"@type": "Question",
"name": "How many products can I sell on Hotmart?",
"acceptedAnswer": {
"@type": "Answer",
"text": "There’s no limit to how many products you can sell on Hotmart. You can publish and sell as many products as you want, such as online courses, ebooks, in-person events, physical products, and subscriptions, and use all our tools to scale your sales with no sign-up or monthly fees. Want to learn more? In this video, we share a strategy to sell digital products every day. Watch now!"
}
},
{
"@type": "Question",
"name": "What’s the minimum amount to withdraw commissions on Hotmart?",
"acceptedAnswer": {
"@type": "Answer",
"text": "The minimum amount to withdraw commissions on Hotmart in BRL (Brazilian Real) is R$2.00, plus a withdrawal fee of R$1.99. The withdrawal timeframes vary depending on the currency of your sales and the payment method chosen by the buyer. For Producers and Affiliates: Sales in BRL: Withdrawals can be made 30 calendar days after the sale date. Note: For sales made via PIX, Boleto Bancário (bank slip), or Hotmart balance, the amount will be available for withdrawal within 2 calendar days. Sales in other currencies: Withdrawals can be made 15 calendar days after the sale date, considering the warranty period."
}
},
{
"@type": "Question",
"name": "How do I sell on Hotmart internationally?",
"acceptedAnswer": {
"@type": "Answer",
"text": "To sell your products internationally with Hotmart, just publish them on the platform. You can sell worldwide with ease, reaching customers in multiple countries through local payment methods for a better buying experience. Some local payment methods include: OXXO (Mexico), Multibanco (Portugal), Sencillito (Chile), PagoEfectivo (Peru), Cupón de Pago (Argentina), Efecty (Colombia). For international sales, your product price is automatically converted to the buyer’s local currency, and they’ll see local payment options at checkout. Our system automates currency conversion and, in most countries, collects local taxes — making the experience smoother for customers and increasing your chances of a sale. For more details on product setup and enabling payment options, see Hotmart’s documentation. Get ready to take your content beyond borders. Watch the video to learn how!"
}
}
]
},
{
"@context": "https://schema.org",
"@type": "VideoObject",
"name": "O que é Hotmart? | Crie, acelere, gerencie e escale o seu negócio digital",
"description": "A plataforma da Hotmart é completa para transformar criadores de conteúdo em empreendedores. Crie seus produtos, acelere suas vendas, gerencie seus resultados e escale seu negócio digital. ",
"thumbnailUrl": "https://hotmart.com/static/app-hotmart/images/new-home/new-hero__thumb.webp",
"uploadDate": "2021-05-03T18:00:00+00:00",
"duration": "PT03M20S",
"embedUrl": "https://www.youtube.com/embed/K8zQnybW_kk",
"interactionStatistic": {
"@type": "InteractionCounter",
"interactionType": {
"@type": "WatchAction"
}
}
}
]
}CBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsREVIEW
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
C
60/100
Site name appears as
| Page title | Learn what you want, teach what you know | |
| og:site_name | Hotmart | |
| twitter:site | @hotmart | |
| Organization.name | — |
Inconsistent — names differ across channels
Brand assets
Favicon
15/15covers multiple sizes + apple-touch-icon
Social share image
20/20og:image + twitter:image set
Meta completeness
20/20Organization schema
0/15Contact info discoverable
0/10no contact info discoverable
Findings
- Brand name differs across channels — users see inconsistent identity
- No Organization schema — Google can't render your logo in the knowledge panel
- No discoverable contact info — trust signal is weak, legal risk is higher in regulated regions
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
AOpen GraphOpen Graph tags are well configured for social sharing.PASS
The og:url tag specifies the canonical URL for the shared content.
Without og:url, social platforms infer the canonical URL — often picking a tracking-param variant that pollutes share counts.
Learn more ▾ ▴
og:url tells the social platform which URL to count this share against. Without it, platforms use the literal URL the user pasted (which may include utm_* parameters, ref codes, etc.). Setting og:url to the canonical form keeps share-count attribution clean.
Source: Open Graph Protocol
Preview

hotmart.com
Hotmart — Learn what you want, teach what you know
Learn more about Hotmart, the leading platform for selling and distributing digital products.
- twitter:card — summary
- twitter:title — Hotmart: a maior plataforma de curso online do mundo
- twitter:description — Cadastre-se grátis para venda de curso online com ferramentas 100% gratuitas e fáceis de usar para vender e lucrar na...
- twitter:image — https://hotmart.com/app-hotmart-next/images/share--twitter.jpg

HOTMART.COM
Hotmart — Learn what you want, teach what you know
Learn more about Hotmart, the leading platform for selling and distributing digital products.
- og:title — Hotmart — Learn what you want, teach what you know
- og:description — Learn more about Hotmart, the leading platform for selling and distributing digital products.
- og:image — https://hotmart.com/static/app-hotmart-next/images/share--general.jpg
- og:type — website
- og:url — Add og:url — Recommended — canonical URL for the share
- og:site_name — Hotmart

Hotmart — Learn what you want, teach what you know
hotmart.com
- og:title — Hotmart — Learn what you want, teach what you know
- og:description — Learn more about Hotmart, the leading platform for selling and distributing digital products.
- og:image — https://hotmart.com/static/app-hotmart-next/images/share--general.jpg
hotmart.com
Hotmart — Learn what you want, teach what you know
Learn more about Hotmart, the leading platform for selling and distributing digital products.

- og:title — Hotmart — Learn what you want, teach what you know
- og:description — Learn more about Hotmart, the leading platform for selling and distributing digital products.
- og:image — https://hotmart.com/static/app-hotmart-next/images/share--general.jpg
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | — | — | — | |
| twitter:description | — | — | — | |
| twitter:image | — | — | — |