Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.

SCORE

GRADE

FIX

REVIEW

PASS

INFO

Checks

2 PASS 2 REVIEW 1 FIX

Brand Presence

Action

Site-name consistency, favicon, social image, meta tags, schema, and contact signals

FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

44/100

Site name appears as

Page title	<!---->Close Cookie Preferences<!---->
og:site_name	—
twitter:site	@floridastate
Organization.name	—

Inconsistent — names differ across channels

Brand assets

Favicon

0/15

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

Brand name differs across channels — users see inconsistent identity
Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
No favicon link tags detected — browsers fall back to the generic globe
No Organization schema — Google can't render your logo in the knowledge panel
Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

Links

Action

126 links checked, 120 healthy, 4 broken

REVIEW

126 links checked, 120 healthy, 4 broken

120 of 126 links are healthy

Broken link: https://fonts.googleapis.com

Found in <link href>. Returns HTTP 404.

Got: HTTP 404

Broken link: https://fonts.gstatic.com

Found in <link href>. Returns HTTP 404.

Got: HTTP 404

Long redirect chain: https://webmail.fsu.edu/ (4 hops)

Long redirect chain: https://canvas.fsu.edu/ (3 hops)

Broken link: https://my.fsu.edu/

Found in <a href>. Returns HTTP 405.

Got: HTTP 405

Broken link: https://www.linkedin.com/edu/school?id=18100

Found in <a href>. Returns HTTP 999.

Got: HTTP 999

126 total 122 healthy 4 broken

Broken Links (6)

Status	URL	Found in	Error
404	https://fonts.googleapis.com	`<link>`	Not Found
404	https://fonts.gstatic.com	`<link>`	Not Found
405	https://my.fsu.edu/	`<a>`	HTTP 405
999	https://www.linkedin.com/edu/school?id=18100	`<a>`	HTTP 999
403	https://kit.fontawesome.com/42d4fac694.js	`<script>`	Forbidden
403	https://calendar.fsu.edu/	`<a>`	Forbidden

200 https://fonts.googleapis.com/css2?family=Open+Sans:ital,wght... <link>

200 https://fsu.edu/_/s3.4/css/bootstrap.min.css <link>

200 https://fsu.edu/_/s3.4/css/strata-3.3.14.min.css <link>

200 https://fsu.edu/_/s3.4/css/cookie.css <link>

200 https://fsu.edu/_/s3.4/css/175.css <link>

200 https://fsu.edu/_/local/css/homeFSU.min.css <link>

200 https://fsu.edu/_/s3.4/css/print.css <link>

200 https://scripts.clarity.ms/0.8.60-beta/clarity.js <script>

200 https://www.youtube.com/s/player/218d9d92/www-widgetapi.vfls... <script>

200 https://www.googletagmanager.com/gtag/js?id=G-BM0TKWCDDX&cx=... <script>

200 https://www.youtube.com/iframe_api <script>

200 https://www.clarity.ms/tag/t8odjk7on0?ref=gtm <script>

200 https://www.googletagmanager.com/gtag/js?id=G-N0R1FDECKP&cx=... <script>

200 https://collector-52271.us.tvsquared.com/tv2track.js <script>

200 https://www.googletagmanager.com/gtm.js?id=GTM-5P9ZCB <script>

200 https://www.fsu.edu//misc/policy.html <a>

200 https://175.fsu.edu/ <a>

200 https://fsu.edu/_/s3.4/img/175/FSU175-logo-horizontal-gold.s... <img>

200 https://fsu.edu <a>

200 https://webmail.fsu.edu/ <a>

200 https://fsu.edu/academics/ <a>

200 https://admissions.fsu.edu/ <a>

200 http://about.research.fsu.edu/ <a>

200 https://faculty.fsu.edu/ <a>

200 https://fsu.edu/students/ <a>

200 https://veterans.fsu.edu/ <a>

200 https://fsu.edu/support-fsu/ <a>

200 https://fsu.edu/about/ <a>

200 https://fsu.edu/administration/ <a>

200 https://fsu.edu/athletics/ <a>

200 https://ir.fsu.edu/facts.aspx <a>

200 https://economic-impact.fsu.edu <a>

200 https://global.fsu.edu/ <a>

200 https://fsu.edu/land-acknowledgement <a>

200 http://campus.map.fsu.edu/ <a>

200 https://fsu.edu/seminole-tribe/ <a>

200 https://visit.fsu.edu/ <a>

200 https://fsu.edu/highlights/ <a>

200 https://news.fsu.edu/ <a>

200 https://knowmore.fsu.edu/ <a>

200 https://fsu.edu/public-policy-events/ <a>

200 https://advising.fsu.edu/ <a>

200 https://canvas.fsu.edu/ <a>

200 https://distance.fsu.edu/ <a>

Structured Data

Action

No structured data (JSON-LD) found.

REVIEW

No structured data (JSON-LD) found.

No structured data (JSON-LD) found

Adding structured data helps search engines understand your content and can enable rich results.

Why this matters

Without schema.org markup, your pages can't appear as rich results (stars, FAQs, recipes) in search.

Learn more ▾

Structured data is what unlocks rich snippets — review stars, FAQ accordions, recipe cards, breadcrumbs, etc. — that take up more SERP space and dramatically improve click-through. The schema.org vocabulary is well-documented and JSON-LD is the easiest format.

Source: Google Search Central / schema.org

No structured data found

Structured data (JSON-LD) helps search engines understand your content better. Adding it can improve your search result appearance.

Common types include:

WebSite — your site identity and search box
Organization — your company information
Article — blog posts and news articles
Product — e-commerce product pages
BreadcrumbList — navigation paths

Learn more at schema.org

A+

Mixed Content

No mixed content detected — all resources use HTTPS.

PASS

No mixed content detected — all resources use HTTPS.

No mixed content detected — all resources use HTTPS

Open Graph

Open Graph tags are well configured for social sharing.

PASS

Open Graph tags are well configured for social sharing.

og:title is short (24 characters)

Ideal length is 25–60 characters for social sharing previews.

Got: 24 chars Expected: 25–60 chars

Missing og:url

The og:url tag specifies the canonical URL for the shared content.

Missing og:site_name

The og:site_name tag displays the website name in social previews.

URL: 24 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars

Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

The og:url tag specifies the canonical URL for the shared content.

Why this matters

Without og:url, social platforms infer the canonical URL — often picking a tracking-param variant that pollutes share counts.

Learn more ▾

og:url tells the social platform which URL to count this share against. Without it, platforms use the literal URL the user pasted (which may include utm_* parameters, ref codes, etc.). Setting og:url to the canonical form keeps share-count attribution clean.

Source: Open Graph Protocol

The og:site_name tag displays the website name in social previews.

Why this matters

Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.

Learn more ▾

og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.

Source: Open Graph Protocol

Preview

fsu.edu

Florida State University

FSU, designated a preeminent university in the state of Florida, is one of the most respected research and learning institutions in the country.

Preview quality · Twitter/X A · 90/100

twitter:card — summary_large_image
twitter:title — Florida State University
twitter:description — falling back from og:description
twitter:image — falling back from og:image

FSU.EDU

Florida State University

FSU, designated a preeminent university in the state of Florida, is one of the most respected research and learning institutions in the country.

Preview quality · Facebook C · 70/100

og:title — Florida State University
og:description — FSU, designated a preeminent university in the state of Florida, is one of the most respected research and learning i...
og:image — https://www.fsu.edu/_/local/img/fsu-share-graphic-gt.png
og:type — website
og:url — Add og:url — Recommended — canonical URL for the share
og:site_name — Add og:site_name — Recommended — site-level brand line in the preview

Florida State University

fsu.edu

Preview quality · LinkedIn A+ · 100/100

og:title — Florida State University
og:description — FSU, designated a preeminent university in the state of Florida, is one of the most respected research and learning i...
og:image — https://www.fsu.edu/_/local/img/fsu-share-graphic-gt.png

fsu.edu

Florida State University

FSU, designated a preeminent university in the state of Florida, is one of the most respected research and learning institutions in the country.

Preview quality · Slack A+ · 100/100

og:title — Florida State University
og:description — FSU, designated a preeminent university in the state of Florida, is one of the most respected research and learning i...
og:image — https://www.fsu.edu/_/local/img/fsu-share-graphic-gt.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 90/100

Field	Twitter/X	Facebook	LinkedIn	Slack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card		—	—	—
twitter:title		—	—	—
twitter:description	⚠	—	—	—
twitter:image	⚠	—	—	—

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.