Skip to content
https://www.waymo.com

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
87
GRADE
B
FIX
1
REVIEW
2
PASS
2
INFO
0
Checks
5
2 PASS 2 REVIEW 1 FIX
C
Open Graph
Action
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://lh3.googleusercontent.com/bnfvXFtZDG0u6Pen-d7RGFIOWMXGHG7xyeqyzvcN9NiulLwWN6HZfN5lwc2LxgLzGBweXalEZ0dB8dgQlCvPwQV5rWss9tm0Ui4
Warning::
Missing og:description
The og:description tag controls the description in social sharing previews.
Info::
Missing og:url
The og:url tag specifies the canonical URL for the shared content.
URL: https://lh3.googleusercontent.com/bnfvXFtZDG0u6Pen-d7RGFIOWMXGHG7xyeqyzvcN9NiulLwWN6HZfN5lwc2LxgLzGBweXalEZ0dB8dgQlCvPwQV5rWss9tm0Ui4

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

The og:description tag controls the description in social sharing previews.

Why this matters

No og:description means social cards either show no subtitle or scrape the first paragraph — usually unflattering.

Learn more

Without og:description, social platforms either render no subtitle or pull whatever text appears first on the page. The first paragraph is rarely written for share-card context. A purpose-written 150-200 character og:description gives a polished card.

Source: Open Graph Protocol

The og:url tag specifies the canonical URL for the shared content.

Why this matters

Without og:url, social platforms infer the canonical URL — often picking a tracking-param variant that pollutes share counts.

Learn more

og:url tells the social platform which URL to count this share against. Without it, platforms use the literal URL the user pasted (which may include utm_* parameters, ref codes, etc.). Setting og:url to the canonical form keeps share-count attribution clean.

Source: Open Graph Protocol

Preview

www.waymo.com

Waymo - Self-Driving Cars - Autonomous Vehicles - Ride-Hail

No description

WWW.WAYMO.COM

Waymo - Self-Driving Cars - Autonomous Vehicles - Ride-Hail

No description

Waymo - Self-Driving Cars - Autonomous Vehicles - Ride-Hail

www.waymo.com

www.waymo.com

Waymo - Self-Driving Cars - Autonomous Vehicles - Ride-Hail

No description

C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

67/100

Site name appears as

Page titleRide-Hail
og:site_nameWaymo
twitter:site@Waymo
Organization.nameWaymo

Inconsistent — names differ across channels

Brand assets

Favicon

8/15

single size only

Social share image

20/20

og:image + twitter:image set

Meta completeness

14/20

Organization schema

15/15

has name, logo + url

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Single favicon only — add apple-touch-icon for iOS home-screen and high-DPI support
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Structured Data
1 JSON-LD block(s) found — structured data is well configured.
PASS
1 JSON-LD block(s) found — structured data is well configured.

JSON-LD Blocks

Block 1 : Organization
13 properties Valid
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Waymo",
  "url": "https://waymo.com",
  "logo": "https://waymo.com/favicon.png",
  "description": "Waymo is an autonomous driving technology company with a mission to be the most trusted driver. Waymo One is the first commercially available autonomous ride-hailing service.",
  "foundingDate": "2009",
  "parentOrganization": {
    "@type": "Organization",
    "name": "Alphabet Inc.",
    "url": "https://abc.xyz"
  },
  "sameAs": [
    "https://twitter.com/Waymo",
    "https://www.facebook.com/waymo",
    "https://www.instagram.com/waymo",
    "https://www.linkedin.com/company/waymo",
    "https://www.youtube.com/waymo",
    "https://en.wikipedia.org/wiki/Waymo"
  ],
  "contactPoint": {
    "@type": "ContactPoint",
    "contactType": "customer support",
    "url": "https://waymo.com/contact"
  },
  "hasOfferCatalog": {
    "@type": "OfferCatalog",
    "name": "Waymo Services",
    "itemListElement": [
      {
        "@type": "Offer",
        "itemOffered": {
          "@type": "Service",
          "name": "Waymo One",
          "description": "Autonomous ride-hailing service available in San Francisco, Phoenix, Los Angeles, and Austin.",
          "provider": {
            "@type": "Organization",
            "name": "Waymo"
          },
          "areaServed": [
            {
              "@type": "City",
              "name": "San Francisco"
            },
            {
              "@type": "City",
              "name": "Phoenix"
            },
            {
              "@type": "City",
              "name": "Los Angeles"
            },
            {
              "@type": "City",
              "name": "Austin"
            }
          ]
        }
      }
    ]
  },
  "areaServed": [
    {
      "@type": "City",
      "name": "San Francisco",
      "containedInPlace": {
        "@type": "State",
        "name": "California"
      }
    },
    {
      "@type": "City",
      "name": "Phoenix",
      "containedInPlace": {
        "@type": "State",
        "name": "Arizona"
      }
    },
    {
      "@type": "City",
      "name": "Los Angeles",
      "containedInPlace": {
        "@type": "State",
        "name": "California"
      }
    },
    {
      "@type": "City",
      "name": "Austin",
      "containedInPlace": {
        "@type": "State",
        "name": "Texas"
      }
    }
  ],
  "knowsAbout": [
    "Autonomous driving",
    "Autonomous vehicles",
    "Computer vision",
    "LiDAR technology",
    "Machine learning for driving",
    "Ride-hailing",
    "Robotaxi",
    "Self-driving cars",
    "Waymo Driver"
  ]
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

Send Feedback