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https://wsu.edu

SEO

· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.
SCORE
91
GRADE
A
FIX
0
REVIEW
0
PASS
6
INFO
1

Cross-tab audit — SEO, performance, crawlability, mobile, structured data

Checks
7
6 PASS
A+
Canonical URL
Properly configured
PASS
Properly configured
Info::
Canonical tag present
Got: https://wsu.edu/
Info::
Canonical is self-referencing
Info::
Canonical matches final URL after redirects
Info::
Canonical target reachable (self-referencing)
Canonical URL Problem
Page URL https://wsu.edu Canonical https://wsu.edu/ Match Self-referencing (correct)
A
Meta Tags
Title: 15 chars
PASS
Title: 15 chars
Info::
Page title is set
Got: WSU Cougar Head
Warning::
Title is only 15 characters — consider expanding
Info::
Title and H1 have very different wording
Alignment helps users confirm they've reached the right page.
Title

"WSU Cougar Head"

15 characters Too short
Title: WSU Cougar Head
H1: Washington State University
Match: Very different
Robots: Indexable (no restrictions)

Alignment helps users confirm they've reached the right page.

Why this matters

Title and H1 disagree significantly — Google may treat one as the canonical topic and the other as off-topic, weakening ranking.

Learn more

Title is the SERP headline; H1 is the on-page headline. They should describe the same page. Large divergence (different topics, different keywords) signals confusion and Google may rewrite the title in SERP. Align both to the same primary topic.

Source: Google Search Central / on-page SEO

A
Content Depth
1302 words, Difficult
PASS
1302 words, Difficult
Info::
Page has 1302 words — good depth for search engines
Info::
Text-to-HTML ratio is 4%
Very low ratio suggests heavy framework overhead or boilerplate.
Info::
Reading level: Difficult (grade 14)
1302 words

Good depth

Reading level

Very Easy
Easy
Fairly Easy
Standard
Fairly Difficult
Difficult
Very Difficult

Grade 14

Text-to-HTML Ratio

4% text 96% HTML

9 KB / 214 KB

Very low ratio suggests heavy framework overhead or boilerplate.

Why this matters

Informational: ratio of visible text bytes to total HTML bytes. Very low ratios suggest excessive markup overhead.

A+
Image SEO
38 images, 26 descriptive filenames
PASS
38 images, 26 descriptive filenames
Info::
12 image(s) have hash/generic filenames
26 descriptive
12 hash-based
0 generic
38 total
FilenameQualityAltIssues
388091790.jpghash1
Current: 388091790.jpg
Suggested: 655259a3-1b3e-4d24-9fcf-940885db13b3.jpg
388046192.jpghash1
Current: 388046192.jpg
Suggested: 655259a3-1b3e-4d24-9fcf-940885db13b3.jpg
388036497.jpghash1
Current: 388036497.jpg
Suggested: 655259a3-1b3e-4d24-9fcf-940885db13b3.jpg
387901573.jpghash1
Current: 387901573.jpg
Suggested: 655259a3-1b3e-4d24-9fcf-940885db13b3.jpg
387889393.jpghash1
Current: 387889393.jpg
Suggested: 655259a3-1b3e-4d24-9fcf-940885db13b3.jpg
387887874.jpghash1
Current: 387887874.jpg
Suggested: 655259a3-1b3e-4d24-9fcf-940885db13b3.jpg
388084695.jpghash1
Current: 388084695.jpg
Suggested: 655259a3-1b3e-4d24-9fcf-940885db13b3.jpg
388049366.jpghash1
Current: 388049366.jpg
Suggested: 655259a3-1b3e-4d24-9fcf-940885db13b3.jpg
387986174.jpghash1
Current: 387986174.jpg
Suggested: 655259a3-1b3e-4d24-9fcf-940885db13b3.jpg
387945142.jpghash1
Current: 387945142.jpg
Suggested: 655259a3-1b3e-4d24-9fcf-940885db13b3.jpg
387887592.jpghash1
Current: 387887592.jpg
Suggested: 655259a3-1b3e-4d24-9fcf-940885db13b3.jpg
387849780.jpghash1
Current: 387849780.jpg
Suggested: 655259a3-1b3e-4d24-9fcf-940885db13b3.jpg

See Accessibility tab for detailed alt text quality analysis.

A+
Schema Markup Audit
Per-type completeness vs Schema.org requirements + rich-result eligibility
PASS

No structured data detected

Without JSON-LD or microdata, this page can't qualify for any of Google's rich result formats. Even basic Organization or WebSite schema is a quick win.

Missing schema opportunities

  • moderate

    VideoObject

    Page embeds video content that could be marked up as VideoObject

    Videos appear in the video carousel and have a thumbnail badge

Hreflang
0 hreflang tags
INFO
0 hreflang tags

No hreflang tags detected.

Hreflang tags are only needed for multilingual or multi-regional sites.

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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