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https://nationalgeographic.com

SEO

· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.
SCORE
95
GRADE
A
FIX
0
REVIEW
0
PASS
6
INFO
1

Cross-tab audit — SEO, performance, crawlability, mobile, structured data

Checks
7
6 PASS
A+
Canonical URL
Properly configured
PASS
Properly configured
Info::
Canonical tag present
Got: https://www.nationalgeographic.com
Info::
Canonical is self-referencing
Info::
Canonical matches final URL after redirects
Info::
Canonical target returns 200
Info::
Canonical points to a different domain
Canonical URL Configured
Page URL https://nationalgeographic.com Canonical https://www.nationalgeographic.com Match Self-referencing (correct) Target 200 ✓
A+
Meta Tags
Title optimized
PASS
Title optimized
Info::
Page title is set
Got: National Geographic | National Geographic
Info::
Title length (41 chars) is optimal
Title

"National Geographic | National Geographic"

41 characters Optimal ✓
Robots: Indexable (no restrictions)
A
Content Depth
1489 words, Very Difficult
PASS
1489 words, Very Difficult
Info::
Page has 1489 words — good depth for search engines
Info::
Text-to-HTML ratio is 2%
Very low ratio suggests heavy framework overhead or boilerplate.
Info::
Reading level: Very Difficult (grade 22)
1489 words

Good depth

Reading level

Very Easy
Easy
Fairly Easy
Standard
Fairly Difficult
Difficult
Very Difficult

Grade 22

Text-to-HTML Ratio

2% text 98% HTML

9 KB / 573 KB

Very low ratio suggests heavy framework overhead or boilerplate.

Why this matters

Informational: ratio of visible text bytes to total HTML bytes. Very low ratios suggest excessive markup overhead.

A+
Image SEO
4 images, 3 descriptive filenames
PASS
4 images, 3 descriptive filenames
Info::
1 image(s) have hash/generic filenames
3 descriptive
0 hash-based
1 generic
4 total
FilenameQualityAltIssues
.generic✓1

See Accessibility tab for detailed alt text quality analysis.

A+
Schema Markup Audit
6 schema types detected
PASS

Rich result eligibility

WebSite Eligible

Sitelinks search box

BreadcrumbList Eligible

Breadcrumb trail

Detected schema types

WebPage json-ld
0/0 required
WebSite json-ld → Sitelinks search box
2/2 required · 1/1 recommended
Required fields (Google)
  • name — Required for the sitelinks search box
  • url — Required to anchor the search box to your domain
Recommended fields
  • potentialAction — Enables the in-SERP search box
Google's spec for this type
NewsMediaOrganization json-ld
0/0 required
ImageObject json-ld
0/0 required
BreadcrumbList json-ld → Breadcrumb trail
1/1 required
Required fields (Google)
  • itemListElement — Required — the breadcrumb chain renders nothing without this
Google's spec for this type
ItemList json-ld
0/0 required
Hreflang
0 hreflang tags
INFO
0 hreflang tags

No hreflang tags detected.

Hreflang tags are only needed for multilingual or multi-regional sites.

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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