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Lighthouse Mobile

· 0 checks — Mobile Lighthouse audit -- Performance, Accessibility, Best Practices, and SEO category breakdown.
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Detailed Report

Audit breakdown by category with detailed findings.

19

Performance

Insights

Remove large, duplicate JavaScript modules from bundles to reduce unnecessary bytes consumed by network activity.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile Baseline features, unless you know you must support older browsers. Learn why most sites can deploy ES6+ code without transpiling

Why this matters

Performance issues directly impact user engagement and conversion rates.

3rd party code can significantly impact load performance. Reduce and defer loading of 3rd party code to prioritize your page's content.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A long cache lifetime can speed up repeat visits to your page. Learn more about caching.

Why this matters

Performance issues directly impact user engagement and conversion rates.

RequestCache TTLTransfer Size
cdn.permutive.com/4156fada-6f75-48ea-9015-69f98aab4271-web.js900.0 s315.0 KiB
html-load.cc/script/d3d3LmJ1enpmZWVkbmV3cy5jb20.js300.0 s129.6 KiB
/signals/config/260954170738952?v=2.9.303&r=stable&domain...1200.0 s126.8 KiB
connect.facebook.net/en_US/fbevents.js1200.0 s96.6 KiB
client.aps.amazon-adsystem.com/publisher.js3600.0 s82.6 KiB
/buzzfeed-static/static/2023-05/5/20/campaign_images/64bf...86400.0 s150.0 KiB
/pagead/managed/js/activeview/current/ufs_web_display.js3600.0 s73.1 KiB
/buzzfeed-static/static/2026-04/20/14/subbuzz/5YtaLdCS5.j...86400.0 s129.6 KiB
cdn.cookielaw.org/scripttemplates/202601.1.0/otBannerSdk.js86400.0 s127.0 KiB
/buzzfeed-static/static/2026-04/21/20/thumb/yJFfNkgRt.jpg...86400.0 s122.7 KiB
/buzzfeed-static/static/2026-04/19/20/thumb/D4Hx_G-hl.jpg...86400.0 s103.6 KiB
/buzzfeed-static/static/2026-03/19/04/thumb/NvNxXkZpE.jpg...86400.0 s92.9 KiB
/buzzfeed-static/static/2026-04/20/13/thumb/x5zWkvDrd.jpg...86400.0 s89.0 KiB
/buzzfeed-static/static/2026-03/17/23/thumb/PVcpM5krX.jpg...86400.0 s88.9 KiB
/buzzfeed-static/static/2026-04/06/06/thumb/rwZdlCySS.jpg...86400.0 s85.4 KiB
/buzzfeed-static/static/2026-04/02/23/thumb/0bLPo1XFo.jpg...86400.0 s85.1 KiB
/buzzfeed-static/static/2026-04/20/16/thumb/zbtK88Svr.jpg...86400.0 s84.5 KiB
/buzzfeed-static/static/2026-04/19/15/subbuzz/UPupfuQ8J.j...86400.0 s78.8 KiB
/buzzfeed-static/static/2026-04/17/21/thumb/XTbgiQUKe.jpg...86400.0 s74.6 KiB
cdn.id5-sync.com/api/1.0/esp.js3600.0 s34.8 KiB
cdn.id5-sync.com/api/1.0/id5-api.js3600.0 s34.3 KiB
/buzzfeed-static/static/2026-04/06/19/thumb/v8_vksQ6K.jpg...86400.0 s67.9 KiB
/buzzfeed-static/static/2026-04/19/19/thumb/V6f8MkabN.jpg...86400.0 s67.8 KiB
/buzzfeed-static/static/2026-04/19/18/thumb/L-WzXNMf7.jpg...86400.0 s67.7 KiB
/buzzfeed-static/static/2026-04/21/14/thumb/qTLsdWMby.jpg...86400.0 s63.9 KiB
/buzzfeed-static/static/2026-04/20/20/thumb/hDnN3YtB0.jpg...86400.0 s63.3 KiB
/buzzfeed-static/static/2026-04/16/19/thumb/BOPAAsS2K.jpg...86400.0 s61.5 KiB
/buzzfeed-static/static/2026-04/17/18/thumb/p4naJiY2J.jpg...86400.0 s59.4 KiB
/buzzfeed-static/static/2026-04/20/11/thumb/RFiTtO7Vk.jpg...86400.0 s56.5 KiB
/buzzfeed-static/static/2026-04/19/16/thumb/Da_IHLXtI.jpg...86400.0 s56.0 KiB
/buzzfeed-static/static/2026-04/19/22/thumb/m3ggPADBq.jpg...86400.0 s55.0 KiB
/buzzfeed-static/static/2026-04/20/19/thumb/vBBeM_Heo.jpg...86400.0 s54.8 KiB
/buzzfeed-static/static/2026-04/20/17/thumb/dYvpqQhRU.jpg...86400.0 s50.7 KiB
/buzzfeed-static/static/2026-04/21/12/thumb/kiIzsq5Ex.jpg...86400.0 s50.7 KiB
/buzzfeed-static/static/2026-04/20/19/thumb/w9WHX52Fa.jpg...86400.0 s49.1 KiB
secure.cdn.fastclick.net/js/pubcid/latest/pubcid.min.js900.0 s21.7 KiB
/buzzfeed-static/static/2026-04/20/14/thumb/dqL1dnPY9.jpg...86400.0 s45.0 KiB
/buzzfeed-static/static/2026-04/21/11/thumb/4PhUF87xG.jpg...86400.0 s44.6 KiB
/buzzfeed-static/static/2026-04/20/16/thumb/YSJoxpREn.jpg...86400.0 s44.3 KiB
/buzzfeed-static/static/2026-04/21/16/thumb/gySaOfTbS.jpg...86400.0 s39.7 KiB
/buzzfeed-static/static/2026-04/20/15/thumb/3PYIVmVDu.jpg...86400.0 s29.8 KiB
ep2.adtrafficquality.google/sodar/VFc2VJAc.js3000.0 s14.0 KiB
/buzzfeed-static/static/2026-04/20/12/thumb/2LuS_BHOk.png...86400.0 s25.1 KiB
tagan.adlightning.com/buzzfeed/op.js3600.0 s11.4 KiB
cdn.cookielaw.org/scripttemplates/202601.1.0/otGPP.js86400.0 s22.3 KiB
/buzzfeed-static/static/2026-04/20/13/thumb/MuWJ2R-l8.jpg...86400.0 s20.9 KiB
/buzzfeed-static/static/2026-04/20/17/thumb/7-BNL_LHOq.jp...86400.0 s19.2 KiB
cdn.cookielaw.org/logos/static/ot_company_logo.png86400.0 s19.1 KiB
static.criteo.net/js/ld/publishertag.ids.js86400.0 s14.8 KiB
/buzzfeed-static/static/2026-04/17/13/thumb/Cqe-_Dn7X.jpg...86400.0 s14.6 KiB
eus.rubiconproject.com/usync.js52123.0 s11.5 KiB
tags.crwdcntrl.net/lt/c/16589/sync.min.js86400.0 s13.2 KiB
tags.crwdcntrl.net/lt/c/16576/sync.min.js86400.0 s13.1 KiB
/beacon.min.js/v8c78df7c7c0f484497ecbca7046644da177152312...86400.0 s10.7 KiB
/buzzfeed-static/static/2026-04/21/15/thumb/gStjhSgXu.jpg...86400.0 s9.3 KiB
cdn.cookielaw.org/scripttemplates/otSDKStub.js86400.0 s9.1 KiB
/buzzfeed-static/static/2026-04/21/12/thumb/tEuWDEBxh.jpg...86400.0 s8.8 KiB
sb.scorecardresearch.com/internal-cs/6768151/beacon-and.js86400.0 s7.8 KiB
/buzzfeed-static/static/2026-04/20/20/thumb/Uyhkq8RT3V.jp...86400.0 s6.4 KiB
cdn.cookielaw.org/opt-out/otCCPAiab.js86400.0 s6.1 KiB
config.aps.amazon-adsystem.com/configs/37133600.0 s2.2 KiB
/buzzfeed-static/static/2026-04/17/03/thumb/qqtv5mrLRT.jp...86400.0 s4.2 KiB
/99de230f-1e50-4e62-a2de-fd9a4ff96eed/launchpad-liveramp.js0.0 ms1.6 KiB
id5-sync.com/c/490/0/8/1.gif?gdpr=0&gdpr_consent=&us_privacy=0.0 ms1.0 KiB
cdn.cookielaw.org/logos/static/powered_by_logo.svg86400.0 s2.5 KiB
/buzzfeed-static/static/avatars/hedgehog_large.jpg?output...86400.0 s2.3 KiB
/buzzfeed-static/static/user_images/ldrFxciQm_large.jpg?o...86400.0 s2.3 KiB
/buzzfeed-static/static/user_images/xw3A6mnyX_large.jpg?o...86400.0 s2.3 KiB
/buzzfeed-static/static/2018-07/18/10/user_images/buzzfee...86400.0 s2.2 KiB
/buzzfeed-static/static/user_images/X3gPZZ3BY_large.jpg?o...86400.0 s2.2 KiB
/pagead/js/r20260420/r20110914/client/qs_click_protection...1209600.0 s8.9 KiB
/buzzfeed-static/static/2017-04/17/12/user_images/buzzfee...86400.0 s2.1 KiB
/buzzfeed-static/static/user_images/o6_T4Wn_z_large.jpg?o...86400.0 s2.1 KiB
/buzzfeed-static/static/user_images/CIin6-uyP_large.jpg?o...86400.0 s2.1 KiB
/buzzfeed-static/static/2018-02/12/15/user_images/buzzfee...86400.0 s2.1 KiB
/buzzfeed-static/static/user_images/mGgi4j4gF_large.jpg?o...86400.0 s2.1 KiB
/buzzfeed-static/static/user_images/RtiVp8dQz_large.jpg?o...86400.0 s2.1 KiB
/buzzfeed-static/static/2017-11/15/22/user_images/buzzfee...86400.0 s2.1 KiB
/buzzfeed-static/static/user_images/FK737vfnM_large.jpg?o...86400.0 s2.1 KiB
pagead2.googlesyndication.com/pagead/js/r20260420/r20110914/abg_lite_fy2021.js1209600.0 s8.4 KiB
/buzzfeed-static/static/user_images/9KSonlH6T_large.jpg?o...86400.0 s2.0 KiB
/buzzfeed-static/static/user_images/f6icyhmCW_large.jpg?o...86400.0 s2.0 KiB
/buzzfeed-static/static/2017-12/12/13/user_images/buzzfee...86400.0 s2.0 KiB
/buzzfeed-static/static/2023-05/5/20/campaign_images/45d8...86400.0 s2.0 KiB
/buzzfeed-static/static/user_images/kq01bdeCR_large.jpg?o...86400.0 s1.9 KiB
/buzzfeed-static/static/user_images/_UpbzlJKs_large.jpg?o...86400.0 s1.9 KiB
/buzzfeed-static/static/user_images/QYdlg_QeF_large.jpg?o...86400.0 s1.9 KiB
sync.cootlogix.com/api/cookie?partnerId=rubiconut&userId=MO94GVWB-1I-BP0M0.0 ms496 B
/cookie?redirect_url=https%3A%2F%2Felb.the-ozone-project....0.0 ms484 B
/pagead/js/r20260420/r20110914/elements/html/omrhp_fy2021.js1209600.0 s3.3 KiB
/track/cmb/generic?ttd_pid=u40cpuw&ttd_tpi=1&gdpr=0&gdpr_...0.0 ms255 B
/track/cmb/generic?ttd_pid=sirnsvg&ttd_tpi=1&gdpr=0&gdpr_...0.0 ms254 B
match.adsrvr.org/track/cmb/generic?ttd_tpi=1&ttd_pid=lewrkpm0.0 ms254 B
match.adsrvr.org/track/cmb/generic?ttd_tpi=1&ttd_pid=q4jldgr0.0 ms254 B
geolocation.onetrust.com/cookieconsentpub/v1/geo/location/dnsfeed0.0 ms248 B
ad-delivery.net/px.gif?ch=186400.0 s613 B
cdn.cookielaw.org/logos/static/ot_close.svg86400.0 s518 B
/ul_cb/dsp_match/275?ssp=524&gdpr=%7Bgdpr%7D&gdpr_consent...0.0 ms198 B
/ul_cb/server_match?gdpr=0&gdpr_consent=&us_privacy=&r=ht...0.0 ms198 B
/pagead/js/r20260420/r20110914/client/window_focus_fy2021.js1209600.0 s1.3 KiB
creativecdn.com/cm-notify?pi=uk-ozone-pbs&gdpr=0&gdpr_consent=&us_privacy=&tc=10.0 ms124 B
cdn.jsdelivr.net/gh/prebid/shared-id/pubcid.js/docs/pubcid.min.js604800.0 s1001 B
/signal/v1/page_view?data_source_key=Gg1Si3AkcN&ip=5.45.1...0.0 ms94 B
/track/mntrjsAssessed?dHNjPTIwMjYtMDQtMjFUMjElM0ExNCUzQTQ...0.0 ms51 B
/track/aamHrtBt?dHNjPTIwMjYtMDQtMjFUMjElM0ExNCUzQTUxLjA4M...0.0 ms50 B
/track/aamHrtBt?dHNjPTIwMjYtMDQtMjFUMjElM0ExNCUzQTUzLjA4M...0.0 ms50 B
ad-delivery.net/px.gif?ch=286400.0 s109 B
/tr/?id=260954170738952&ev=PermutiveSegmentEntry&dl=https...0.0 ms19 B
/tr/?id=260954170738952&ev=PermutiveSegmentEntry_87008&dl...0.0 ms16 B
/pagead/managed/js/activeview/current/ufs_web_display.js3600.0 s0 B
ep2.adtrafficquality.google/sodar/VFc2VJAc.js3000.0 s0 B
pagead2.googlesyndication.com/pagead/js/r20260420/r20110914/abg_lite_fy2021.js1209600.0 s0 B
/pagead/js/r20260420/r20110914/client/qs_click_protection...1209600.0 s0 B
/pagead/js/r20260420/r20110914/elements/html/omrhp_fy2021.js1209600.0 s0 B
/pagead/js/r20260420/r20110914/client/window_focus_fy2021.js1209600.0 s0 B

Layout shifts occur when elements move absent any user interaction. Investigate the causes of layout shifts, such as elements being added, removed, or their fonts changing as the page loads.

Why this matters

Performance issues directly impact user engagement and conversion rates.

headings: [map[key:node label:Element subItemsHeading:map[key:extra] valueType:node] map[granularity:0.001 key:score label:Layout shift score subItemsHeading:map[key:cause valueType:text] valueType:numeric]]
items: [map[node:map[type:text value:Total] score:0.070967] map[node:map[boundingRect:map[bottom:6111 height:5700 left:0 right:412 top:411 width:412] lhId:page-37-MAIN nodeLabel:BuzzFeed News "Omg The Phones And No Movement": Everyone Is Saying The Same Thi… path:1,HTML,1,BODY,7,MAIN selector:body.has-tb-ads > main#news-content snippet:<main class="page-content xs-px0 page-content--home" data-bfa="@l:Feed;" id="news-content"> type:node] score:0.040509] map[node:map[boundingRect:map[bottom:6111 height:5700 left:0 right:412 top:411 width:412] lhId:page-37-MAIN nodeLabel:BuzzFeed News "Omg The Phones And No Movement": Everyone Is Saying The Same Thi… path:1,HTML,1,BODY,7,MAIN selector:body.has-tb-ads > main#news-content snippet:<main class="page-content xs-px0 page-content--home" data-bfa="@l:Feed;" id="news-content"> type:node] score:0.01826] map[node:map[boundingRect:map[bottom:1181 height:199 left:0 right:412 top:982 width:412] lhId:page-40-DIV nodeLabel:“We Were Always Playing An Entirely Different Game”: The Ultimate Oral History … path:1,HTML,1,BODY,7,MAIN,3,DIV,2,DIV,0,DIV,0,DIV,0,DIV,0,DIV,1,DIV selector:div.sm-hide > div#mod-pixiedust-static-3 > div.splash-regular-stories > div.splash-regular-stories__second-column snippet:<div class="splash-regular-stories__second-column"> type:node] score:0.012198]]
headings: [map[key:node label:Element subItemsHeading:map[key:extra] valueType:node] map[granularity:0.001 key:score label:Layout shift score subItemsHeading:map[key:cause valueType:text] valueType:numeric]]
items: [map[node:map[type:text value:Total] score:0.352554] map[node:map[boundingRect:map[bottom:6111 height:5700 left:0 right:412 top:411 width:412] lhId:page-37-MAIN nodeLabel:BuzzFeed News "Omg The Phones And No Movement": Everyone Is Saying The Same Thi… path:1,HTML,1,BODY,7,MAIN selector:body.has-tb-ads > main#news-content snippet:<main class="page-content xs-px0 page-content--home" data-bfa="@l:Feed;" id="news-content"> type:node] score:0.352554]]

Consider setting font-display to swap or optional to ensure text is consistently visible. swap can be further optimized to mitigate layout shifts with font metric overrides.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URLEst Savings
/static-assets/fonts/BasierSquare-Regular.cb2cea763355eb7...55 ms
/static-assets/fonts/PensumPro-Bold.f01591f850334f550d74c...20 ms
/static-assets/fonts/Escalator_v0_18_Display-Bold.e25d565...10 ms
/static-assets/fonts/PensumPro-Book.3a99dc0e5618c568d4f24...10 ms
/static-assets/fonts/BasierSquare-Bold.200d8f83eed233bae3...5.0 ms

A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about forced reflows and possible mitigations.

Why this matters

Performance issues directly impact user engagement and conversion rates.

headings: [map[key:source label:Source valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]
items: [map[reflowTime:61.623 source:map[type:text value:[unattributed]]] map[reflowTime:0.74 source:map[column:794077 line:1 type:source-location url:https://www.buzzfeednews.com/static-assets/js/core.e1cc18c3a0f4b0293e7e.js urlProvider:network]] map[reflowTime:1.503 source:map[column:848304 line:1 type:source-location url:https://www.buzzfeednews.com/static-assets/js/core.e1cc18c3a0f4b0293e7e.js urlProvider:network]] map[reflowTime:0.479 source:map[column:1.034763e+06 line:1 type:source-location url:https://www.buzzfeednews.com/static-assets/js/core.e1cc18c3a0f4b0293e7e.js urlProvider:network]] map[reflowTime:0.249 source:map[column:1.03736e+06 line:1 type:source-location url:https://www.buzzfeednews.com/static-assets/js/core.e1cc18c3a0f4b0293e7e.js urlProvider:network]]]

Reducing the download time of images can improve the perceived load time of the page and LCP. Learn more about optimizing image size

Why this matters

Performance issues directly impact user engagement and conversion rates.

URLResource SizeEst Savings
a.splash-regular-stories__link > span.splash-regular-stories__secondary-story-image-link > span.img-wireframe__image-container > img.xs-block a.splash-regular-stories__link > span.splash-regular-stories__secondary-story-image-link > span.img-wireframe__image-container > img.xs-block
/buzzfeed-static/static/2023-05/5/20/campaign_images/64bf...149.5 KiB142.7 KiB
A woman in a colorful strapless dress and a man in a green suit pose together a… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/20/14/subbuzz/5YtaLdCS5.j...129.0 KiB123.8 KiB
Sombr performing with a microphone, wearing an embellished jacket vs Addison Ra… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/19/20/thumb/D4Hx_G-hl.jpg...103.1 KiB98.9 KiB
Split image of Willie Nelson performing and Joey Lawrence on the red carpet, te… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-03/19/04/thumb/NvNxXkZpE.jpg...92.4 KiB88.7 KiB
Split image of Khloé Kardashian and Beyoncé. Text: article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/20/13/thumb/x5zWkvDrd.jpg...88.5 KiB84.8 KiB
Two individuals in bold, futuristic outfits on red carpet events, featuring int… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-03/17/23/thumb/PVcpM5krX.jpg...88.3 KiB84.7 KiB
Two images: Left shows a couple kissing at a wedding; right shows a man and wom… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/06/06/thumb/rwZdlCySS.jpg...84.9 KiB81.5 KiB
Two performers on stage, one in a light outfit with large wings, and the other … span.splash-regular-stories__primary-story-image-link > div.img-wireframe > div.img-wireframe__image-container > img.xs-block
/buzzfeed-static/static/2026-04/21/20/thumb/yJFfNkgRt.jpg...122.0 KiB81.4 KiB
Two women with styled blonde hair, left wears glitter makeup, right has curled … article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/02/23/thumb/0bLPo1XFo.jpg...84.7 KiB81.2 KiB
Two images of a shirtless man with numerous tattoos, singing into a microphone … article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/20/16/thumb/zbtK88Svr.jpg...83.8 KiB80.4 KiB
Shenseea in a cowboy hat and crocheted outfit with geometric patterns, smiling … article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/19/15/subbuzz/UPupfuQ8J.j...78.4 KiB75.2 KiB
On the left, Taylor Swift accepting an award on stage, and on the right, someon… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/17/21/thumb/XTbgiQUKe.jpg...74.1 KiB71.1 KiB
Two celebrities on a red carpet. The woman wears an elegant black dress; the ma… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/06/19/thumb/v8_vksQ6K.jpg...67.4 KiB64.7 KiB
Two side-by-side photos of two women smiling on a red carpet and one woman alon… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/19/19/thumb/V6f8MkabN.jpg...67.2 KiB64.4 KiB
Person on a red carpet wearing a textured, patterned outfit with visible detail… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/19/18/thumb/L-WzXNMf7.jpg...67.1 KiB64.4 KiB
Person in a tailored black suit with long hair, holding a walking cane, standin… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/20/20/thumb/hDnN3YtB0.jpg...62.7 KiB60.1 KiB
Law Roach at an event. Tweet addresses a seating issue with Delta Airlines, exp… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/21/14/thumb/qTLsdWMby.jpg...63.4 KiB58.9 KiB
Person performing on stage in a crop top. Couple at a formal event, one in a su… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/16/19/thumb/BOPAAsS2K.jpg...60.9 KiB58.5 KiB
Split image: On one side, an animated starfish in shorts; on other, a cartoon b… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/17/18/thumb/p4naJiY2J.jpg...58.9 KiB56.5 KiB
Two split images of two men: Left with text about denial and weirdness, right w… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/20/11/thumb/RFiTtO7Vk.jpg...55.9 KiB53.7 KiB
Person with shoulder-length hair wearing a shirt featuring an article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/19/16/thumb/Da_IHLXtI.jpg...55.5 KiB53.2 KiB
Barbara Palvin and Dylan Sprouse in sparkly outfits vs Dylan Sprouse in a suit article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/19/22/thumb/m3ggPADBq.jpg...54.6 KiB52.4 KiB
Left: Person in a casual, textured top. Right: Enlarged portrait of a girl with… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/20/19/thumb/vBBeM_Heo.jpg...54.3 KiB52.1 KiB
Two images of a woman. Left: close-up in formal wear. Right: dimly lit scene. T… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/20/17/thumb/dYvpqQhRU.jpg...50.2 KiB48.2 KiB
Steve Carell sits on a talk show next to a photo of a past celebrity couple, wi… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/20/19/thumb/w9WHX52Fa.jpg...48.6 KiB46.6 KiB
A person with long hair is speaking. Quotes discuss strong feelings about someo… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/21/12/thumb/kiIzsq5Ex.jpg...50.1 KiB46.6 KiB
Split image of Meryl Streep and Anne Hathaway article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/21/11/thumb/4PhUF87xG.jpg...44.0 KiB42.2 KiB
A split image: a woman with long curly hair on the left, and a bride in an eleg… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/20/16/thumb/YSJoxpREn.jpg...43.8 KiB42.0 KiB
Two side-by-side images show a young person in casual clothing posing with othe… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/20/14/thumb/dqL1dnPY9.jpg...44.5 KiB41.4 KiB
Person in a casual outfit with a zip-up jacket and a grey shirt, standing in fr… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/21/16/thumb/gySaOfTbS.jpg...39.3 KiB37.7 KiB
Left: Adam Levine. Right: Blurred pic of Adam and Behati Prinsloo. Text questio… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/20/15/thumb/3PYIVmVDu.jpg...29.3 KiB28.1 KiB
A person with long hair lies down, looking contemplative, with hands under thei… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/20/12/thumb/2LuS_BHOk.png...24.6 KiB23.6 KiB
head > link head > link
s0.2mdn.net/simgad/683978522083628452333.9 KiB21.7 KiB
Leonardo Dicaprio gesturing animatedly, with an inset flowchart puzzle linking … article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/20/13/thumb/MuWJ2R-l8.jpg...20.4 KiB19.6 KiB
Person giving two thumbs up with a joyful expression, wearing a stylish outfit … article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/20/17/thumb/7-BNL_LHOq.jp...18.7 KiB17.9 KiB
A Final Editor’s Note article.splash-regular-stories__tertiary-story > a.xs-flex > div.splash-regular-stories__tertiary-story-body > h2.splash-regular-stories__tertiary-story-title
s0.2mdn.net/simgad/493100292167548816713.2 KiB10.6 KiB
Split image of Kevin Hart, Shaq, Kristin Chenoweth, and Boban Marjanović at dif… article.newsblock-story-card > span.newsblock-story-card__image-link > span.img-wireframe__image-container > img.newsblock-story-card__image
/buzzfeed-static/static/2026-04/17/13/thumb/Cqe-_Dn7X.jpg...14.2 KiB7.3 KiB

Optimize LCP by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading

Why this matters

Performance issues directly impact user engagement and conversion rates.

lhId: page-7-IMG
nodeLabel: Two performers on stage, one in a light outfit with large wings, and the other …
path: 1,HTML,1,BODY,7,MAIN,3,DIV,2,DIV,0,DIV,0,DIV,0,DIV,0,DIV,0,ARTICLE,0,A,0,SPAN,1,DIV,0,DIV,0,IMG
selector: span.splash-regular-stories__primary-story-image-link > div.img-wireframe > div.img-wireframe__image-container > img.xs-block
snippet: <img src="https://img.buzzfeed.com/buzzfeed-static/static/2026-04/21/20/thumb/yJFfNk…" alt="Two performers on stage, one in a light outfit with large wings, and the o…" is="" it="" illegal="" to="" dance="" at="" coachella?""="" class="xs-block img-wireframe__image">

Avoid chaining critical requests by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.

Why this matters

Performance issues directly impact user engagement and conversion rates.

description: [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints help the browser establish a connection earlier in the page load, saving time when the first request for that origin is made. The following are the origins that the page preconnected to.
title: Preconnected origins
description: Add [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints to your most important origins, but try to use no more than 4.
title: Preconnect candidates
value: No additional origins are good candidates for preconnecting

Your first network request is the most important. Reduce its latency by avoiding redirects, ensuring a fast server response, and enabling text compression.

Why this matters

Performance issues directly impact user engagement and conversion rates.

These insights are also available in the Chrome DevTools Performance Panel - record a trace to view more detailed information.

Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

TTI

Redirects introduce additional delays before the page can be loaded. Learn how to avoid page redirects.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 753 ms
URLTime Spent
buzzfeednews.com/753 ms
www.buzzfeednews.com/0.0 ms

These are the largest layout shifts observed on the page. Each table item represents a single layout shift, and shows the element that shifted the most. Below each item are possible root causes that led to the layout shift. Some of these layout shifts may not be included in the CLS metric value due to windowing. Learn how to improve CLS

Why this matters

Performance issues directly impact user engagement and conversion rates.

ElementLayout shift score
BuzzFeed News "Omg The Phones And No Movement": Everyone Is Saying The Same Thi… body.has-tb-ads > main#news-content
0.353
BuzzFeed News "Omg The Phones And No Movement": Everyone Is Saying The Same Thi… body.has-tb-ads > main#news-content
0.041
BuzzFeed News "Omg The Phones And No Movement": Everyone Is Saying The Same Thi… body.has-tb-ads > main#news-content
0.018
“We Were Always Playing An Entirely Different Game”: The Ultimate Oral History … div.sm-hide > div#mod-pixiedust-static-3 > div.splash-regular-stories > div.splash-regular-stories__second-column
0.012

The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Diagnostics

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 150 ms 63.6 KiB
URLTransfer SizeEst Savings
html{font-family:sans-serif;-ms-text-size-adjust:100%;-webkit-text-size-adjust:100%} …33.1 KiB31.4 KiB
21.4 KiB18.7 KiB
www.buzzfeednews.com/static-assets/css/core.4506bb676d5a62b8a1ce.css14.3 KiB13.5 KiB

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 610 ms 861.2 KiB
URLTransfer SizeEst Savings
www.buzzfeednews.com/static-assets/js/core.e1cc18c3a0f4b0293e7e.js260.3 KiB171.3 KiB
cds.connatix.com/p/320810193/connatix.player.js138.5 KiB94.7 KiB
www.buzzfeednews.com/static-assets/js/vendor.dbe66440b71f71bedde9.js125.0 KiB91.8 KiB
html-load.cc/script/d3d3LmJ1enpmZWVkbmV3cy5jb20.js128.8 KiB83.2 KiB
/pagead/managed/js/gpt/m202604160201/pubads_impl.js187.7 KiB81.7 KiB
cdn.cookielaw.org/scripttemplates/202601.1.0/otBannerSdk.js126.9 KiB65.0 KiB
www.buzzfeednews.com/static-assets/js/bfa.1455f9f68d1daa05a631.js48.0 KiB37.3 KiB
pagead2.googlesyndication.com/pagead/js/adsbygoogle.js54.1 KiB36.4 KiB
pagead2.googlesyndication.com/pagead/js/adsbygoogle.js54.1 KiB35.2 KiB
/signals/config/260954170738952?v=2.9.303&r=stable&domain...126.7 KiB35.0 KiB
micro.rubiconproject.com/prebid/dynamic/13062.js177.4 KiB33.8 KiB
connect.facebook.net/en_US/fbevents.js96.5 KiB33.4 KiB
client.aps.amazon-adsystem.com/publisher.js82.2 KiB31.7 KiB
cdn.id5-sync.com/api/1.0/esp.js34.4 KiB30.7 KiB

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to reduce Javascript execution time.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URLTotal CPU TimeScript EvaluationScript Parse
www.buzzfeednews.com/static-assets/js/vendor.dbe66440b71f71bedde9.js3.0 s2.0 s81 ms
Unattributable2.5 s897 ms0.0 ms
/pagead/managed/js/gpt/m202604160201/pubads_impl.js1.5 s1.3 s72 ms
micro.rubiconproject.com/prebid/dynamic/13062.js1.4 s1.3 s78 ms
cdn.permutive.com/4156fada-6f75-48ea-9015-69f98aab4271-web.js1.2 s951 ms169 ms
www.buzzfeednews.com/static-assets/js/core.e1cc18c3a0f4b0293e7e.js973 ms774 ms176 ms
www.buzzfeednews.com/872 ms154 ms15 ms
tagan.adlightning.com/buzzfeed/op.js794 ms743 ms3.1 ms
cdn.cookielaw.org/scripttemplates/202601.1.0/otGPP.js475 ms455 ms18 ms
cdn.cookielaw.org/scripttemplates/otSDKStub.js441 ms339 ms8.6 ms
cdn.cookielaw.org/scripttemplates/202601.1.0/otBannerSdk.js427 ms241 ms62 ms
/signals/config/260954170738952?v=2.9.303&r=stable&domain...311 ms245 ms65 ms
client.aps.amazon-adsystem.com/publisher.js294 ms250 ms40 ms
tagan.adlightning.com/buzzfeed/bl-0d6ee0c-ef4c48ed.js284 ms201 ms34 ms
www.buzzfeednews.com/static-assets/js/bfa.1455f9f68d1daa05a631.js236 ms206 ms28 ms
html-load.cc/script/d3d3LmJ1enpmZWVkbmV3cy5jb20.js219 ms161 ms56 ms
pagead2.googlesyndication.com/pagead/js/adsbygoogle.js213 ms172 ms40 ms
cds.connatix.com/p/320810193/connatix.player.js204 ms137 ms67 ms
connect.facebook.net/en_US/fbevents.js184 ms140 ms43 ms
static.criteo.net/js/ld/publishertag.ids.js113 ms105 ms5.6 ms
securepubads.g.doubleclick.net/tag/js/gpt.js107 ms93 ms13 ms
ep2.adtrafficquality.google/sodar/sodar2.js105 ms96 ms2.9 ms
pub.doubleverify.com/signals/pub.js90 ms80 ms7.6 ms
config.aps.amazon-adsystem.com/configs/371377 ms68 ms6.1 ms
cdn.cookielaw.org/opt-out/otCCPAiab.js65 ms60 ms2.8 ms
secure.cdn.fastclick.net/js/pubcid/latest/pubcid.min.js61 ms52 ms9.5 ms

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to minimize main-thread work

Why this matters

Performance issues directly impact user engagement and conversion rates.

CategoryTime Spent
Script Evaluation11.5 s
Other2.7 s
Script Parsing & Compilation1.2 s
Style & Layout451 ms
Rendering203 ms
Garbage Collection194 ms
Parse HTML & CSS169 ms

Many navigations are performed by going back to a previous page, or forwards again. The back/forward cache (bfcache) can speed up these return navigations. Learn more about the bfcache

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failure reasonFailure type
The page has an unload handler in the main frame.Actionable
Pages with cache-control:no-store header cannot enter back/forward cache.Actionable
The page has an unload handler in a sub frame.Actionable
Pages whose main resource has cache-control:no-store cannot enter back/forward cache.Not actionable
Back/forward cache is disabled because some JavaScript network request received resource with Cache-Control: no-store header.Not actionable

Minifying JavaScript files can reduce payload sizes and script parse time. Learn how to minify JavaScript.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 0.0 ms 15.3 KiB
URLTransfer SizeEst Savings
launchpad.privacymanager.io/latest/launchpad.bundle.js40.3 KiB12.7 KiB
cdn.cookielaw.org/opt-out/otCCPAiab.js5.8 KiB2.6 KiB

Large network payloads cost users real money and are highly correlated with long load times. Learn how to reduce payload sizes.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URLTransfer Size
cdn.permutive.com/4156fada-6f75-48ea-9015-69f98aab4271-web.js315.0 KiB
www.buzzfeednews.com/static-assets/js/core.e1cc18c3a0f4b0293e7e.js261.0 KiB
/pagead/managed/js/gpt/m202604160201/pubads_impl.js187.7 KiB
micro.rubiconproject.com/prebid/dynamic/13062.js177.6 KiB
/buzzfeed-static/static/2023-05/5/20/campaign_images/64bf...150.0 KiB
cds.connatix.com/p/320810193/connatix.player.js139.1 KiB
www.buzzfeednews.com/static-assets/js/vendor.dbe66440b71f71bedde9.js133.7 KiB
html-load.cc/script/d3d3LmJ1enpmZWVkbmV3cy5jb20.js129.6 KiB
/buzzfeed-static/static/2026-04/20/14/subbuzz/5YtaLdCS5.j...129.6 KiB
cdn.cookielaw.org/scripttemplates/202601.1.0/otBannerSdk.js127.0 KiB

More information about the performance of your application. These numbers don't directly affect the Performance score.

●Optimize DOM size
●LCP breakdown
●Modern HTTP
●Render blocking requests
●Optimize viewport for mobile
●Minify CSS
●User Timing marks and measures 29 user timings
●Avoid long main-thread tasks 20 long tasks found
●Image elements have explicit `width` and `height`
●Network Requests
●Network Round Trip Times 100 ms
●Server Backend Latencies 260 ms
●Tasks
●Diagnostics
●Metrics
●Screenshot Thumbnails
●Final Screenshot
●Script Treemap Data
●Resources Summary
●Initial server response time was short Root document took 0 ms
○INP breakdown
○Avoid non-composited animations
95

Accessibility

These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.

Best practices

Users do not expect a page to refresh automatically, and doing so will move focus back to the top of the page. This may create a frustrating or confusing experience. Learn more about the refresh meta tag.

Why this matters

Informational: a Permissions-Policy directive showing feature -> allowed origins.

Source: MDN Permissions-Policy

Failing Elements
head > meta head > meta

These items highlight common accessibility best practices.

Visible text labels that do not match the accessible name can result in a confusing experience for screen reader users. Learn more about accessible names.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
Privacy Policy. div#onetrust-group-container > div#onetrust-policy > div#onetrust-policy-text > a.ot-cookie-policy-link
○Interactive controls are keyboard focusable
○Interactive elements indicate their purpose and state
○The page has a logical tab order
○Visual order on the page follows DOM order
○User focus is not accidentally trapped in a region
○The user's focus is directed to new content added to the page
○HTML5 landmark elements are used to improve navigation
○Offscreen content is hidden from assistive technology
○Custom controls have associated labels
○Custom controls have ARIA roles
●`[aria-*]` attributes match their roles
●`[aria-hidden="true"]` is not present on the document `<body>`
●`[role]`s have all required `[aria-*]` attributes
●`[role]` values are valid
●`[aria-*]` attributes have valid values
●`[aria-*]` attributes are valid and not misspelled
●Buttons have an accessible name
●Image elements have `[alt]` attributes
●`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
●ARIA attributes are used as specified for the element's role
●Elements with `role="dialog"` or `role="alertdialog"` have accessible names.
●`[aria-hidden="true"]` elements do not contain focusable descendents
●Elements use only permitted ARIA attributes
●Background and foreground colors have a sufficient contrast ratio
●Document has a `<title>` element
●`<frame>` or `<iframe>` elements have a title
●`<html>` element has a `[lang]` attribute
●`<html>` element has a valid value for its `[lang]` attribute
●Links are distinguishable without relying on color.
●Links have a discernible name
●Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
●List items (`<li>`) are contained within `<ul>`, `<ol>` or `<menu>` parent elements
●No element has a `[tabindex]` value greater than 0
●Touch targets have sufficient size and spacing.
●Heading elements appear in a sequentially-descending order
●Document has a main landmark.
●Deprecated ARIA roles were not used
●Identical links have the same purpose.
○`[accesskey]` values are unique
○`button`, `link`, and `menuitem` elements have accessible names
○ARIA input fields have accessible names
○ARIA `meter` elements have accessible names
○ARIA `progressbar` elements have accessible names
○Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
○`[role]`s are contained by their required parent element
○Elements with the `role=text` attribute do not have focusable descendents.
○ARIA toggle fields have accessible names
○ARIA `tooltip` elements have accessible names
○ARIA `treeitem` elements have accessible names
○The page contains a heading, skip link, or landmark region
○`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
○Definition list items are wrapped in `<dl>` elements
○ARIA IDs are unique
○No form fields have multiple labels
○`<html>` element has an `[xml:lang]` attribute with the same base language as the `[lang]` attribute.
○Input buttons have discernible text.
○`<input type="image">` elements have `[alt]` text
○Form elements have associated labels
○`<object>` elements have alternate text
○Select elements have associated label elements.
○Skip links are focusable.
○Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
○`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
○`[lang]` attributes have a valid value
○`<video>` elements contain a `<track>` element with `[kind="captions"]`
○Tables have different content in the summary attribute and `<caption>`.
○All heading elements contain content.
○Uses ARIA roles only on compatible elements
○Image elements do not have `[alt]` attributes that are redundant text.
○Tables use `<caption>` instead of cells with the `[colspan]` attribute to indicate a caption.
○`<td>` elements in a large `<table>` have one or more table headers.
77

Best Practices

General

Deprecated APIs will eventually be removed from the browser. Learn more about deprecated APIs.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Deprecation / WarningSource
Unload event listeners are deprecated and will be removed.
www.buzzfeednews.com/static-assets/js/vendor.dbe66440b71f71bedde9.js line 1, col 204781
Topics
www.buzzfeednews.com/static-assets/js/vendor.dbe66440b71f71bedde9.js line 1, col 169954
AttributionReporting
connect.facebook.net/en_US/fbevents.js line 279, col 769

Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. Learn more about this errors in console diagnostic audit

Why this matters

Performance issues directly impact user engagement and conversion rates.

SourceDescription
www.buzzfeednews.com/
Access to XMLHttpRequest at 'https://api.permutive.com/standard-audiences/v1/affinity?url=https%3A%2F%2Fwww.buzzfeednews.com&k=6f0edd3f-33b3-40f3-b512-b749f2d7aba9' from origin 'https://www.buzzfeednews.com' has been blocked by CORS policy: No 'Access-Control-Allow-Origin' header is present on the requested resource.
●Uses HTTPS
●Avoids third-party cookies
●Allows users to paste into input fields
●Avoids requesting the geolocation permission on page load
●Avoids requesting the notification permission on page load
●Displays images with correct aspect ratio
●Serves images with appropriate resolution
●Page has the HTML doctype
●Properly defines charset
●No issues in the `Issues` panel in Chrome Devtools
●Ensure CSP is effective against XSS attacks
●Use a strong HSTS policy
●Ensure proper origin isolation with COOP
●Mitigate DOM-based XSS with Trusted Types
●Detected JavaScript libraries
●Page has valid source maps
○Redirects HTTP traffic to HTTPS
○Mitigate clickjacking with XFO or CSP
100

SEO

These checks ensure that your page is following basic search engine optimization advice. There are many additional factors Lighthouse does not score here that may affect your search ranking, including performance on Core Web Vitals. Learn more about Google Search Essentials.

○Structured data is valid
●Page isn’t blocked from indexing
●Document has a `<title>` element
●Document has a meta description
●Page has successful HTTP status code
●Links have descriptive text
●Links are crawlable
●robots.txt is valid
●Image elements have `[alt]` attributes
●Document has a valid `hreflang`
●Document has a valid `rel=canonical`

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