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https://nike.com

Infrastructure

· 9 checks — DNS, redirects, IPv6, crawlability, URL variants, and domain intelligence rolled into one auditable list.
SCORE
88
GRADE
B
FIX
0
REVIEW
3
PASS
6
INFO
0
Probed from Madrid, Spain
301 Moved Permanently
Checks
9
6 PASS 3 REVIEW
B
Redirect Chain
2 redirect(s), 240 ms total
REVIEW
2 redirect(s), 240 ms total
Warning::
2 redirects before reaching final URL
Each redirect adds latency. Try to minimize the chain to 1 hop.
Info::
WWW normalization redirect
Info::
Uses 302 (temporary) redirect
If permanent, use 301 instead.
Got: https://www.nike.com/

https://nike.com

54 ms · HTTP/1.1

301

https://www.nike.com/

80 ms · HTTP/1.1

302

https://www.nike.com/es/

106 ms · HTTP/1.1 FINAL

#URLStatusTimeProtocolServer
1https://nike.com30154 msHTTP/1.1CloudFront
2https://www.nike.com/30280 msHTTP/1.1AkamaiGHost
3https://www.nike.com/es/200106 msHTTP/1.1unified-edge-router

See the visual redirect chain in the HTTP Probe tab →

Each redirect adds latency. Try to minimize the chain to 1 hop.

Why this matters

Redirect chain — each hop adds latency; combine into one redirect where possible.

Source: Google Search Central / web.dev

If permanent, use 301 instead.

Why this matters

302 (Found) is for genuinely temporary redirects — if this redirect is permanent, switch to 301 to preserve SEO equity.

Learn more

Search engines treat 302 as temporary, keeping the original URL indexed and not transferring full link equity to the destination. Use 301 (Moved Permanently) for permanent redirects (HTTP→HTTPS, www-vs-non-www, URL restructures).

Source: Google Search Central

C
IPv6 Readiness
Action
No IPv6 support
REVIEW
No IPv6 support
Info::
No IPv6 (AAAA) records found
IPv6 support is increasingly important for global accessibility. About 40% of internet users have IPv6 connectivity.
No IPv6 Support
About 40% of internet users have IPv6. Consider adding AAAA records.

IPv6 support is increasingly important for global accessibility. About 40% of internet users have IPv6 connectivity.

Why this matters

No AAAA records — same impact as 'no IPv6 (AAAA) records'; IPv6-preferring clients pay extra latency falling back to IPv4.

Source: Google IPv6 stats

B
TLS Certificate Expiry & Recommendations
62 days until leaf cert expires — 4 issues to address
REVIEW

Certificate validity

62
days left
0d 30d 60d 90d+

Recommended actions

  • Add includeSubDomains to the HSTS directive
  • Add the preload directive and submit to hstspreload.org once max-age + includeSubDomains are in place
  • Enable DNSSEC on your domain for DNS spoofing protection
  • Enable OCSP stapling on your TLS server to remove a CA roundtrip and protect user privacy
A+
DNS Records
4 A records, 104 ms lookup
PASS
4 A records, 104 ms lookup
Info::
Resolves to 4 IPv4 address(es)
Got: 52.84.174.50, 52.84.174.75, 52.84.174.89, 52.84.174.120
Info::
No IPv6 (AAAA) records
Info::
4 nameserver(s) configured
Got: ns-n2.nike.com, ns-n4.nike.com, ns-n1.nike.com, ns-n3.nike.com
Info::
2 mail exchanger(s) configured
Info::
CAA records not checked
CAA record lookup requires a specialized DNS resolver. This check will be available in a future update.
Info::
SPF record present in TXT
Info::
DNS resolution time: 104 ms
Got: 104 ms
A52.84.174.50, 52.84.174.75, 52.84.174.89, 52.84.174.120
AAAA
CNAME
NSns-n2.nike.com, ns-n4.nike.com, ns-n1.nike.com, ns-n3.nike.com
MX
10 mxa-001b6002.gslb.pphosted.com
10 mxb-001b6002.gslb.pphosted.com
TXT
_z9yb4dkbcwn7z68zbmcju1hzw2bdtx9
_3m4ex27y3mflwhlg4u1tmecdcn5ybcr
Dynatrace-site-verification=3767faff-af76-492b-b89a-8a131cf04b79__c6r5amr4k70b0i...
amazonses:guDcMedRx3D3yaitJGO/aV+NzhugJRiKDDdKbUXqbLM=
atlassian-sending-domain-verification=addc73ef-6fc8-4d74-a015-9b63ec7809a1
docker-verification=278531f6-37fe-485c-89db-334e7b913aa0
apple-domain-verification=FIPflKu9G6kEqyab
6IHSYqvkFCDiMubO/Czv+XdVcUWb8weKG9uyqn9Kh0u3RZwA+xx73W/f+iQrSciT+peqOK3yNcx1jsIq...
dtm-domain-verification=LmCPecEAhn9C-gGneNj_stFVbTTrES0EtZTslr2YF2c
google-site-verification=AqwT-_WzscdFOiacOoMpw-aMjwRDmJLuT9cHH3zFfkw
4784qfgb1p5cygmgsszmv4bnfqmk7kct
pendo-domain-verification=suZZiVajeuV3K-TVqdF0B7QS9o0
52b0ba4a752984fe5aadf8307d978aaad69cc5e0dc654a2f6f011c210bc3d0f8
validate post vanity
stripe-verification=3e045226dd7579f3fea910186ec8aee832e44fecd5d5e89f690efed18c3f...
github-verification=9rQmuxzyEyx4yq7LjueTPBmTFPNf9xcMKDBpDkkw
Validation no ext
wiz-domain-verification=3cb6d690698de9ba2001d69ed35811baa3f917302293875949b7d863...
rhino_accounts=f8b043ccf0f03789479ad9ba4d169b0d
cisco-ci-domain-verification=7ab30713f81d07c44eea6bc370f3a51f2ca7d6c0477a8db1097...
adobe-idp-site-verification=6f949b65-8b97-4bb1-be7a-6088c7b96a98
mongodb-site-verification=POJ3Ib5m6oOyqX91ZrlgcbAFVKwRhMml
validation and verification zone
atlassian-domain-verification=pJlgODoOXqMpfPHoasf4sPWDltyOP4cWVg6ptKTMfoozopE7QC...
vmware-cloud-verification-b6516934-01c2-4ad1-bedd-11420be6e415
jamf-site-verification=aIUTcaWCojh8ldgWpayjCg
ZOOM_verify_sCcWC00VT72Xd3cKn3ByDQ
SPF v=spf1 include:%{ir}.%{v}.%{d}.spf.has.pphosted.com ~all
facebook-domain-verification=9qrf9w3jjvoc7r3ry2mv6fds4qd9jd
cursor-domain-verification-gba5jn=lRd0T4XTIOjBR3FYBvBcEMw9k
google-site-verification=0tcT2lcGC5FZjgDR2BU_t4PwfRpG5TdMC3W7Uq8tleI
_globalsign-domain-verification=oTFxDWw1mdzzP-Zd45wwC6Ifc6nSakWOmRQSYD_XHz
MS=ms93873368
stripe-verification=c814f4607c0171c39868805fb1ae7723a2d91d54b0c3149eb8ec46aad7a7...
google-site-verification=JjQcml7P2JjvkTRFwUtkeEGy6-Pehs-zJ3YC2bVcCp4
cloudhealth=a8cf6829-a2b8-4f9f-9945-f71659ede7ff
scnv-verification=03fe4bf81654621682a5c049867fccb4:4fa32facf3797aa643beb4108a6c9...
vizcom-domain-verification-athga5=ds19jN3O5UWdzylSOLtvX2QN6
google-site-verification=Ot6fp-6zJPJw5lHQXZm5Lhs3nCmRp7EW2eHn5htn_3A
soa header update
CAALookup not available with standard resolver
Resolved in 104 ms

CAA record lookup requires a specialized DNS resolver. This check will be available in a future update.

Why this matters

Informational: CAA (Certification Authority Authorization) records weren't checked in this scan.

A+
Crawlability
robots.txt present, sitemap with 113 URLs
PASS
robots.txt present, sitemap with 113 URLs
Info::
robots.txt is present
Got: 3503 bytes
Info::
sitemap.xml is present
Info::
sitemap.xml is valid XML
Info::
sitemap.xml contains 113 entries
Info::
robots.txt references sitemap
robots.txt 200 OK
Size 3503 B Sitemaps referenced 7 User-agents Sogou inst spider, Sogou spider2, *, Baiduspider, HaoSouSpider, Sogou web spider Blocking No — crawling allowed
# www.nike.com robots.txt -- just crawl it.

User-agent: *

Disallow: */member/inbox
Disallow: */member/settings
Disallow: */p/
Disallow: */checkout/
Disallow: /*.swf$
Disallow: /*.pdf$
Disallow: /pdf/
Disallow: /ar/help/
Disallow: /br/help/
Disallow: /hk/help/
Disallow: /uy/help/
Disallow: /xf/help/
Disallow: /xl/help/
Disallow: /xm/help/
Disallow: /fragments/recommendations-carousel
Disallow: /kr/en$
Disallow: /kr/en/
Disallow: */w/*-*z*z*z*z*z

User-agent: Baiduspider
Allow: /cn$
Allow: /cn/
Allow: /CN$
Allow: /CN/
Allow: /assets/
Allow: /static/
Allow: /styleguide/
Disallow: */w?q=
Disallow: */w/?q=
Disallow: /
 
User-agent: HaoSouSpider
Allow: /cn$
Allow: /cn/
Allow: /CN$
Allow: /CN/
Allow: /assets/
Allow: /static/
Allow: /styleguide/
Disallow: */w?q=
Disallow: */w/?q=
Disallow: /

User-agent: Sogou web spider
Allow: /cn$
Allow: /cn/
Allow: /CN$
Allow: /CN/
Allow: /assets/
Allow: /static/
Allow: /styleguide/
Disallow: */w?q=
Disallow: */w/?q=
Disallow: /

User-agent: Sogou inst spider
Allow: /cn$
Allow: /cn/
Allow: /CN$
Allow: /CN/
Allow: /assets/
Allow: /static/
Allow: /styleguide/
Disallow: */w?q=
Disallow: */w/?q=
Disallow: /

User-agent: Sogou spider2
Allow: /cn$
Allow: /cn/
Allow: /CN$
Allow: /CN/
Allow: /assets/
Allow: /static/
Allow: /styleguide/
Disallow: */w?q=
Disallow: */w/?q=
Disallow: /

Sitemap: https://www.nike.com/sitemap-us-help.xml
Sitemap: https://www.nike.com/sitemap-v2-landingpage-index.xml
Sitemap: https://www.nike.com/sitemap-v2-pdp-index.xml
Sitemap: https://www.nike.com/sitemap-v2-snkrsweb-index.xml
Sitemap: https://www.nike.com/sitemap-v2-gridwall-index.xml
Sitemap: https://www.nike.com/sitemap-v2-article-index.xml
Sitemap: https://www.nike.com/sitemap-locator-index.xml

#                                                                                                    
#                 ``                                                                        ```.`    
#               `+/                                                                 ``.-/+o+:-.      
#             `/mo                                                          ``.-:+syhdhs/-`          
#            -hMd                                                    `..:+oyhmNNmds/-`               
#          `oNMM/                                            ``.-/oyhdmMMMMNdy+:.                    
#         .hMMMM-                                     `.-/+shdmNMMMMMMNdy+:.                         
#        :mMMMMM+                             `.-:+sydmNMMMMMMMMMNmho:.`                             
#       :NMMMMMMN:                    `.-:/oyhmmNMMMMMMMMMMMNmho:.`                                  
#      .NMMMMMMMMNy:`          `.-/oshdmNMMMMMMMMMMMMMMMmhs/-`                                       
#      hMMMMMMMMMMMMmhysooosyhdmNMMMMMMMMMMMMMMMMMMmds/-`                                            
#     .MMMMMMMMMMMMMMMMMMMMMMMMMMMMMMMMMMMMMMMNdy+-.`                                                
#     -MMMMMMMMMMMMMMMMMMMMMMMMMMMMMMMMMMNdy+-.`                                                     
#     `NMMMMMMMMMMMMMMMMMMMMMMMMMMMMMmyo:.`                                                          
#      /NMMMMMMMMMMMMMMMMMMMMMMMmho:.`                                                               
#       .yNMMMMMMMMMMMMMMMMmhs/.`                                                                    
#         ./shdmNNmmdhyo/-``                                                                         
#              `````                 

A+
URL Variants
www/non-www, trailing slash, HTTP→HTTPS
PASS
www/non-www, trailing slash, HTTP→HTTPS
Info::
www/non-www redirect configured correctly (preferred: non-www)
Info::
HTTP correctly 301-redirects to HTTPS

www / non-www

302https://www.nike.com/
200https://nike.com/

Preferred variant: non-www

HTTP → HTTPS

301http://nike.com/ https://www.nike.com/

Consistent

A+
Domain Intelligence
nike.com — via MarkMonitor Inc., 31 years, 6 months old, hosted on AWS
PASS
nike.com — via MarkMonitor Inc., 31 years, 6 months old, hosted on AWS
Info::
Domain registered until Mar 5, 2028 (1 years, 10 months remaining)
Info::
DNSSEC is not enabled
DNSSEC protects against DNS spoofing attacks. While not required, enabling DNSSEC adds an additional layer of security. Contact your DNS provider to enable it.
Info::
Registrar: MarkMonitor Inc.
Warning::
Registrar lock is NOT enabled
The domain can be transferred without an unlock step. Enable registrar lock (clientTransferProhibited) in your registrar's control panel to protect against unauthorized or accidental transfers.
Info::
Hosting: AWS
Got: AS16509
Domain expiry

630 days

March 5, 2028

SSL certificate

62 days

Issued by Amazon

Domain age

31 years, 6 months

Registered March 4, 1995

DNSSEC

Not enabled

Protects against DNS spoofing

Hosting

AWS

ASN AS16509

52.84.174.120

Registrar

MarkMonitor Inc.

Unlocked 4 NS records
Expiry timeline
Today
+1 year
Domain expiry SSL expiry Danger zone (≤30 days)
Recommended actions
  • Enable DNSSEC to protect visitors from DNS spoofing
  • Enable registrar lock (clientTransferProhibited) to block unauthorized domain transfers
Registrar MarkMonitor Inc.
Created March 4, 1995 (31 years, 6 months ago)
Expires March 5, 2028 (1 years, 10 months)
Last Updated February 1, 2026
Name Servers ns-n1.nike.com, ns-n2.nike.com, ns-n3.nike.com, ns-n4.nike.com
DNSSEC Not enabled
Hosting
IP Address 52.84.174.120
ASN AS16509 (AMAZON-02 - Amazon.com, Inc., US)
Provider AWS
Data source: rdap (0.3s)

DNSSEC protects against DNS spoofing attacks. While not required, enabling DNSSEC adds an additional layer of security. Contact your DNS provider to enable it.

Why this matters

Without DNSSEC, an attacker who can poison your DNS can hijack your domain — and SSL certs alone don't stop them.

Learn more

DNSSEC adds cryptographic signatures to DNS records, preventing forged responses from poisoning resolver caches. Without it, an attacker who controls the network path can redirect your domain to a malicious server before any HTTPS handshake happens. Most modern registrars (Cloudflare, Google Domains, Route 53) enable it with one toggle.

Source: ICANN / RFC 4033

The domain can be transferred without an unlock step. Enable registrar lock (clientTransferProhibited) in your registrar's control panel to protect against unauthorized or accidental transfers.

Why this matters

Without registrar lock, an attacker who phishes your registrar credentials can transfer the domain in minutes — total brand hijack.

Learn more

Registrar lock (clientTransferProhibited, clientUpdateProhibited, clientDeleteProhibited) requires extra verification before any transfer/update/delete. Every major registrar offers it free. Combined with 2FA on your registrar account, it's the strongest defense against domain hijacking.

Source: ICANN / domain-security best practice

A+
HTTP Probe Timing
Total 83 ms — DNS, TCP, TLS, TTFB, content transfer breakdown
PASS
DNS Lookup DNS Lookup — time to resolve the domain name to an IP address.
30 ms
TCP Connect TCP Connect — time to establish a TCP connection to the server.
16 ms
TLS Handshake TLS Handshake — time to complete the HTTPS encryption handshake.
18 ms
Time to First Byte Time to First Byte — how long the server takes to respond with the first byte of data.
83 ms
Total Time Total request time from DNS lookup through full response.
83 ms

Connection waterfall

DNS Lookup 30 ms TCP Connect 16 ms TLS Handshake 18 ms Server Processing 18 ms Content Transfer 0 ms
A+
CDN & Delivery
AWS CloudFront (Hit from cloudfront)
PASS
AWS CloudFront (Hit from cloudfront)
Info::
Site is served via AWS CloudFront CDN (edge: CDG50-P1)
Got: x-amz-cf-id: 5ujAht0YWly21ZAQFxvB_ZukBR3jdMNzCBtnX-rvyQ-oclfLCP8vYQ==
Info::
CDN cache status: Hit from cloudfront
CDN Detected: AWS CloudFront
Provider AWS CloudFront Cache Status Hit from cloudfront Evidence x-amz-cf-id: 5ujAht0YWly21ZAQFxvB_ZukBR3jdMNzCBtnX-rvyQ-oclfLCP8vYQ==
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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