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https://lrb.co.uk

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
93
GRADE
A
FIX
0
REVIEW
3
PASS
2
INFO
0
Checks
5
2 PASS 3 REVIEW
B
Structured Data
2 JSON-LD block(s) found — some improvements recommended.
REVIEW
2 JSON-LD block(s) found — some improvements recommended.
Warning::
Missing or invalid @context in block #1
The @context should be "https://schema.org" for search engines to recognize the data.
Got: https://schema.org/ Expected: https://schema.org
Info::
Custom type "SearchAction" — unable to validate specific properties
Info::
Custom type "ImageObject" — unable to validate specific properties
Info::
2 JSON-LD blocks found
URL: https://schema.org/

The @context should be "https://schema.org" for search engines to recognize the data.

Expected: https://schema.org
Why this matters

JSON-LD without @context is invalid structured data — Google ignores the entire block.

Learn more ▾

@context must be 'https://schema.org' (or the schema-specific URL). Without it, the block isn't parseable as schema.org JSON-LD and Google skips it. Most schema generators handle this; manual edits sometimes drop the field.

Source: JSON-LD spec / schema.org

JSON-LD Blocks

Block 1 : SearchAction
6 properties Valid
Missing or invalid @context
{
  "name": "London Review of Books",
  "url": "https://www.lrb.co.uk",
  "issn": "0260-9592",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://www.lrb.co.uk/search-results?search={search_term_string}",
    "query-input": "required name=search_term_string"
  },
  "@type": "WebSite",
  "@context": "https://schema.org/"
}
Block 2 : ImageObject
10 properties Valid
{
  "name": "London Review of Books",
  "alternateName": "LRB",
  "url": "https://www.lrb.co.uk",
  "logo": {
    "@type": "ImageObject",
    "url": "https://www.lrb.co.uk/assets/icons/apple-touch-icon.png",
    "width": 180,
    "height": 180
  },
  "contactPoint": [
    {
      "@type": "ContactPoint",
      "telephone": "+44 1604 828700",
      "contactType": "customer service"
    },
    {
      "@type": "ContactPoint",
      "telephone": "+1 800 258 2066",
      "contactType": "customer service",
      "areaServed": [
        "US",
        "CA"
      ]
    }
  ],
  "sameAs": [
    "https://en.wikipedia.org/wiki/London_Review_of_Books",
    "https://bsky.app/profile/lrb.co.uk",
    "https://www.facebook.com/LondonReviewOfBooks",
    "https://www.youtube.com/user/LondonReviewofBooks",
    "https://www.instagram.com/londonreviewofbooks/",
    "https://www.pinterest.com/lrbooks/",
    "https://itunes.apple.com/gb/podcast/london-review-podcasts/id510327102?mt=2",
    "https://flipboard.com/@londonreview"
  ],
  "foundingDate": "1970",
  "foundingLocation": "London,UK",
  "@type": "Organization",
  "@context": "http://schema.org"
}
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

65/100

Site name appears as

Page titleLondon Review of Books
og:site_nameLondon Review of Books
twitter:site@LRB
Organization.name—

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

20/20

og:image + twitter:image set

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • No Organization schema — Google can't render your logo in the knowledge panel
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Info::
og:title is short (22 characters)
Ideal length is 25–60 characters for social sharing previews.
Got: 22 chars Expected: 25–60 chars
URL: 22 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars
Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

Preview

lrb.co.uk

London Review of Books

Europe’s leading magazine of ideas, published twice a month. Book reviews and essays (and much more online) renowned for their fearlessness, range and elegance.

Preview quality · Twitter/X A+ · 100/100
  • twitter:card — summary
  • twitter:title — London Review of Books
  • twitter:description — Europe’s leading magazine of ideas, published twice a month. Book reviews and essays (and much more online) renowned ...
  • twitter:image — https://www.lrb.co.uk/storage/social_image/lrb_assets/icons/lrb-social.jpg

LRB.CO.UK

London Review of Books

Europe’s leading magazine of ideas, published twice a month. Book reviews and essays (and much more online) renowned for their fearlessness, range and elegance.

Preview quality · Facebook A+ · 95/100

Description will be truncated (162 chars / 155 max)

  • og:title — London Review of Books
  • og:description — Europe’s leading magazine of ideas, published twice a month. Book reviews and essays (and much more online) renowned ...
  • og:image — https://www.lrb.co.uk/storage/social_image/lrb_assets/icons/lrb-social.jpg
  • og:type — website
  • og:url — https://www.lrb.co.uk/
  • og:site_name — London Review of Books

  • Description will be truncated on Facebook (162 chars, max 155)

    → Tighten og:description to ≤155 characters

London Review of Books

lrb.co.uk

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (162 chars / 150 max)

  • og:title — London Review of Books
  • og:description — Europe’s leading magazine of ideas, published twice a month. Book reviews and essays (and much more online) renowned ...
  • og:image — https://www.lrb.co.uk/storage/social_image/lrb_assets/icons/lrb-social.jpg

  • Description will be truncated on LinkedIn (162 chars, max 150)

    → Tighten og:description to ≤150 characters

lrb.co.uk

London Review of Books

Europe’s leading magazine of ideas, published twice a month. Book reviews and essays (and much more online) renowned for their fearlessness, range and elegance.

Preview quality · Slack A+ · 100/100
  • og:title — London Review of Books
  • og:description — Europe’s leading magazine of ideas, published twice a month. Book reviews and essays (and much more online) renowned ...
  • og:image — https://www.lrb.co.uk/storage/social_image/lrb_assets/icons/lrb-social.jpg

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A+ · 97/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title———
twitter:description———
twitter:image———
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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