SEO
· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.Cross-tab audit — SEO, performance, crawlability, mobile, structured data
BImage SEO4 images, 0 descriptive filenamesREVIEW
| Filename | Quality | Alt | Issues |
|---|---|---|---|
| . | generic | ✓ | 1 |
| . | generic | ✓ | 1 |
| . | generic | ✓ | 1 |
| . | generic | ✓ | 1 |
See Accessibility tab for detailed alt text quality analysis.
Search engines use filenames as a signal. Rename to descriptive names like 'team-photo.jpg'.
Most image filenames are non-descriptive (hash/IMG_X) — small SEO miss for Image Search ranking.
Source: Google Image SEO
A+Canonical URLProperly configuredPASS
AMeta TagsTitle: 22 charsPASS
"London Review of Books"
Consider differentiating — the title is for search results, the H1 is for the page.
Title and H1 match exactly — internally consistent but misses an opportunity to optimize each for its audience (Title for SERP CTR, H1 for on-page).
Learn more ▾ ▴
Title and H1 don't have to be identical — and often shouldn't be. The Title competes for SERP click-through (lead with keyword + value prop), while the H1 confirms to the visitor they're on the right page (more conversational is fine). Differentiating gains both surfaces.
Source: Google Search Central / on-page SEO
A+Content Depth5600 words, Fairly DifficultPASS
Good depth
Reading level
Grade 9
Text-to-HTML Ratio
32 KB / 390 KB
A+Internal Links272 internal, 31 externalPASS
Link Distribution
Anchor Text Quality
Most Linked Internal Pages
| # | URL | Links |
|---|---|---|
| 1 | #Close | 7 |
| 2 | /contributors/thomas-jones | 6 |
| 3 | /app | 5 |
| 4 | /contributors/meehan-crist | 4 |
| 5 | /podcasts-and-videos | 4 |
| 6 | /newsletters | 4 |
| 7 | /contributors/peter-godfrey-smith | 4 |
| 8 | /subjects/biography-and-memoir | 3 |
| 9 | /the-paper/v48/n07/azadeh-moaveni/in-pam-s-club | 3 |
| 10 | /subjects/arts-and-culture | 3 |
Top External Domains
| Domain | Links |
|---|---|
| www.eventbrite.co.uk | 9 |
| www.lrb.co.uk | 6 |
| subscription.lrb.co.uk | 4 |
| www.lrbstore.co.uk | 3 |
| www.londonreviewbookshop.co.uk | 2 |
| www.youtube.com | 1 |
| www.facebook.com | 1 |
| itunes.apple.com | 1 |
| bsky.app | 1 |
| play.google.com | 1 |
A+Schema Markup Audit2 schema types detectedPASS
Rich result eligibility
Sitelinks search box
Organization knowledge panel
Detected schema types
WebSite json-ld → Sitelinks search box2/2 required · 1/1 recommended
Required fields (Google)
- name — Required for the sitelinks search box
- url — Required to anchor the search box to your domain
Recommended fields
- potentialAction — Enables the in-SERP search box
Organization json-ld → Organization knowledge panel2/2 required · 3/4 recommended
Required fields (Google)
- name — Required for the knowledge panel
- url — Required for entity matching
Recommended fields
- logo — Strongly recommended — appears in the knowledge panel header
- sameAs — Connects the entity across the web
- contactPoint — Enables direct contact from the knowledge panel
- description — Add an organization description Used as the panel summary
Missing schema opportunities
- easy
Article
Page reads as an article (long body + headline) — add Article schema
Eligible for top-stories carousel and Discover
Adding these recommended fields improves chances of getting Organization knowledge panel in search results.
Schema entity has required fields but could add recommended ones for richer SERP layouts (star ratings, prices, etc.).
Source: Google Search Central
Hreflang0 hreflang tagsINFO
No hreflang tags detected.
Hreflang tags are only needed for multilingual or multi-regional sites.