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· 0 checks — Desktop Lighthouse audit -- Performance, Accessibility, Best Practices, and SEO category breakdown.
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Detailed Report

Audit breakdown by category with detailed findings.

68

Performance

Insights

Remove large, duplicate JavaScript modules from bundles to reduce unnecessary bytes consumed by network activity.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile Baseline features, unless you know you must support older browsers. Learn why most sites can deploy ES6+ code without transpiling

Why this matters

Performance issues directly impact user engagement and conversion rates.

3rd party code can significantly impact load performance. Reduce and defer loading of 3rd party code to prioritize your page's content.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A long cache lifetime can speed up repeat visits to your page. Learn more about caching.

Why this matters

Performance issues directly impact user engagement and conversion rates.

RequestCache TTLTransfer Size
assets.equifax.com/global/css/efx-gcs.css3600.0 s563.3 KiB
assets.equifax.com/global/js/efx-mkt-font-awesome.js3600.0 s428.5 KiB
cdn.ketchjs.com/ketchtag/stable/v2.12/ketch-sdk.js1200.0 s259.2 KiB
assets.equifax.com/global/css/bootstrap-4.6.2.min.css3600.0 s159.5 KiB
cdn.optimizely.com/js/24948880293.js120.0 s109.1 KiB
assets.equifax.com/global/js/jquery-3.7.1.min.js3600.0 s86.5 KiB
assets.equifax.com/global/js/bootstrap-4.6.2.bundle.min.js3600.0 s81.7 KiB
www.equifax.com/o/frontend-taglib-clay/__liferay__/exports/@clayui$core.js14400.0 s52.0 KiB
assets.equifax.com/images/us/personal-misc/option1_hero_background_v2_2x.png3600.0 s43.5 KiB
assets.equifax.com/global/js/owl.carousel.min.js3600.0 s43.4 KiB
assets.equifax.com/images/us/personal-misc/Phone_App_IconLockup.png3600.0 s42.8 KiB
assets.equifax.com/global/js/parsley.min.js3600.0 s39.5 KiB
www.equifax.com/o/frontend-js-react-web/__liferay__/exports/react-dom.js14400.0 s43.7 KiB
/images/us/personal-misc/edu_desk-right_purchase-672x500p...3600.0 s34.8 KiB
/images/us/personal-misc/dot_bkg_hero_white_TALL_centered...3600.0 s30.2 KiB
/images/us/personal-misc/edu_desk-left_identity-672x500px...3600.0 s28.9 KiB
/o/frontend-js-web/Liferay.js?&mac=M7FviXf8FL6zW64mx5SA73...14400.0 s32.9 KiB
/images/us/personal-misc/dot_bkg_hero_white_centered-layo...3600.0 s24.5 KiB
assets.equifax.com/global/js/efx-gcs.js3600.0 s24.0 KiB
assets.equifax.com/global/fonts/OpenSans-Semibold.woff3600.0 s22.4 KiB
assets.equifax.com/global/fonts/OpenSans-Regular.woff3600.0 s22.2 KiB
assets.equifax.com/global/fonts/OpenSans-Bold.woff3600.0 s21.9 KiB
/o/frontend-js-dependencies-web/__liferay__/exports/pkce-...14400.0 s20.2 KiB
assets.equifax.com/global/js/efx-navigation.js3600.0 s16.4 KiB
assets.equifax.com/images/us/personal-lendingtree/icon_leadgen_money_68X70.svg3600.0 s14.9 KiB
www.equifax.com/o/frontend-js-react-web/__liferay__/exports/react-dnd.js14400.0 s15.9 KiB
www.equifax.com/o/frontend-taglib-clay/__liferay__/exports/@clayui$shared.js14400.0 s15.0 KiB
assets.equifax.com/images/us/personal-lendingtree/icon_leadgen_auto_70X70.svg3600.0 s10.8 KiB
/images/us/personal-icons/kc-rearchitecture_navigation_le...3600.0 s8.8 KiB
assets.equifax.com/images/us/personal-icons/ucsc_core_credit_upsell_icon.svg3600.0 s8.4 KiB
/images/us/personal-icons/kc-rearchitecture_navigation_le...3600.0 s7.5 KiB
www.equifax.com/o/frontend-taglib-clay/__liferay__/exports/@clayui$form.js14400.0 s7.9 KiB
assets.equifax.com/global/images/tagline/english_185x10.png?0130173600.0 s6.5 KiB
assets.equifax.com/global/js/digital-data-enrichment.min.js3600.0 s6.5 KiB
assets.equifax.com/images/us/personal-misc/Apple_Store_badge-d.png3600.0 s6.2 KiB
/o/frontend-js-loader-modules-extender/loader.js?&mac=9Wa...14400.0 s7.3 KiB
www.equifax.com/o/frontend-taglib-clay/__liferay__/exports/@clayui$modal.js14400.0 s7.2 KiB
assets.equifax.com/images/us/personal-icons/military_209x209.png3600.0 s5.9 KiB
assets.equifax.com/images/us/personal-misc/Google_Store_badge-d.png3600.0 s5.9 KiB
assets.equifax.com/images/us/personal-lendingtree/icon_leadgen_shield_70X59.svg3600.0 s5.7 KiB
assets.equifax.com/images/us/personal-misc/efx-icon--myEquifax-logo.svg3600.0 s5.6 KiB
/images/us/personal-icons/kc-rearchitecture_navigation_le...3600.0 s5.5 KiB
global.ketchcdn.com/web/v3/config/equifax/equifax_us/boot.js1200.0 s5.0 KiB
www.equifax.com/o/frontend-js-web/__liferay__/index.js14400.0 s6.1 KiB
www.equifax.com/o/frontend-js-dependencies-web/__liferay__/exports/dom-align.js14400.0 s6.0 KiB
www.equifax.com/o/frontend-taglib-clay/__liferay__/exports/@clayui$tooltip.js14400.0 s5.8 KiB
/images/us/personal-icons/kc-rearchitecture_navigation_le...3600.0 s4.8 KiB
/o/frontend-js-react-web/__liferay__/exports/react-dnd-ht...14400.0 s5.4 KiB
/images/us/personal-icons/kc-rearchitecture_navigation_le...3600.0 s4.4 KiB
/images/us/personal-icons/kc-rearchitecture_navigation_le...3600.0 s4.4 KiB
assets.equifax.com/images/us/personal-misc/badge_save_01_2x_130x48.png3600.0 s4.3 KiB
/o/frontend-js-dependencies-web/__liferay__/exports/react...14400.0 s4.9 KiB
/images/us/personal-icons/kc-rearchitecture_navigation_le...3600.0 s3.8 KiB
/images/us/personal-icons/ucsc_looking_for_something_eles...3600.0 s3.7 KiB
assets.equifax.com/images/us/personal-icons/icon_other_ways.svg3600.0 s3.7 KiB
/images/us/personal-icons/ucsc_looking_for_something_eles...3600.0 s3.7 KiB
assets.equifax.com/global/images/logos/equifax_150_28.svg3600.0 s3.6 KiB
assets.equifax.com/images/us/personal-misc/efx_complete_premier_plan.svg3600.0 s3.5 KiB
assets.equifax.com/images/us/personal-misc/efx_complete_family_plan.svg3600.0 s3.5 KiB
assets.equifax.com/images/us/personal-misc/myEquifax-logo_163x44.svg3600.0 s3.5 KiB
assets.equifax.com/assets/personal/owl.carousel.min.css3600.0 s3.3 KiB
www.equifax.com/o/frontend-js-react-web/__liferay__/exports/react.js14400.0 s3.8 KiB
/images/us/personal-icons/ucsc_looking_for_something_eles...3600.0 s3.2 KiB
www.equifax.com/o/frontend-taglib-clay/__liferay__/exports/@clayui$layout.js14400.0 s3.7 KiB
/images/us/personal-icons/kc-rearchitecture_navigation_le...3600.0 s3.0 KiB
/images/us/personal-icons/kc-rearchitecture_navigation_le...3600.0 s3.0 KiB
assets.equifax.com/images/us/personal-misc/efx_complete.svg3600.0 s3.0 KiB
/images/us/personal-icons/ucsc_looking_for_something_eles...3600.0 s3.0 KiB
www.equifax.com/o/frontend-taglib-clay/__liferay__/exports/@clayui$provider.js14400.0 s3.4 KiB
/images/us/personal-icons/ucsc_looking_for_something_eles...3600.0 s2.9 KiB
www.equifax.com/o/frontend-taglib-clay/__liferay__/exports/@clayui$button.js14400.0 s3.3 KiB
www.equifax.com/o/frontend-js-web/__liferay__/legacy.js14400.0 s3.2 KiB
assets.equifax.com/global/images/flags/US_27x27.png3600.0 s2.7 KiB
www.equifax.com/o/frontend-js-bootstrap-support-web/__liferay__/index.js14400.0 s3.1 KiB
www.equifax.com/o/frontend-taglib-clay/__liferay__/exports/@clayui$table.js14400.0 s2.9 KiB
www.equifax.com/o/frontend-js-react-web/__liferay__/index.js14400.0 s2.7 KiB
www.equifax.com/o/layout-taglib/__liferay__/render.js14400.0 s2.7 KiB
/web/v2/assetsv1/orgs/equifax/1758209902533/application-a...604800.0 s17.8 KiB
/images/us/personal-icons/kc-rearchitecture_navigation_le...3600.0 s2.0 KiB
www.equifax.com/o/frontend-taglib-clay/__liferay__/exports/@clayui$label.js14400.0 s2.3 KiB
www.equifax.com/o/frontend-taglib-clay/__liferay__/exports/@clayui$link.js14400.0 s2.3 KiB
www.equifax.com/o/oauth2-provider-web/__liferay__/client.js14400.0 s2.2 KiB
/images/us/personal-lendingtree/icon_leadgen_credit-cards...3600.0 s1.7 KiB
www.equifax.com/o/frontend-taglib-clay/__liferay__/exports/@clayui$icon.js14400.0 s1.9 KiB
/o/frontend-taglib-clay/__liferay__/exports/@clayui$loadi...14400.0 s1.7 KiB
assets.equifax.com/images/us/personal-misc/circle_check.svg3600.0 s1.3 KiB
www.equifax.com/o/frontend-js-state-web/__liferay__/index.js14400.0 s1.4 KiB
/images/us/personal-icons/kc-rearchitecture_navigation_le...3600.0 s1.2 KiB
www.equifax.com/o/frontend-js-react-web/__liferay__/exports/prop-types.js14400.0 s1.3 KiB
www.equifax.com/o/frontend-js-tooltip-support-web/__liferay__/index.js14400.0 s1.3 KiB
assets.equifax.com/global/images/logos/logo_EFX_TM.png3600.0 s1.0 KiB
www.equifax.com/o/frontend-js-dependencies-web/__liferay__/exports/fuzzy.js14400.0 s1.1 KiB
www.equifax.com/o/frontend-js-react-web/__liferay__/exports/react-dom$client.js14400.0 s1.1 KiB
www.equifax.com/o/accessibility-settings-state-web/__liferay__/index.js14400.0 s1.1 KiB
assets.equifax.com/images/us/personal-misc/green_check.svg3600.0 s907 B
/o/evolution-generic-theme/js/main.js?browserId=chrome&mi...14400.0 s1.0 KiB
www.equifax.com/o/frontend-js-react-web/__liferay__/exports/classnames.js14400.0 s1.0 KiB
assets.equifax.com/images/us/personal-icons/CCPA_privacyoptions_29x14.png3600.0 s750 B
www.equifax.com/o/frontend-js-state-web/__liferay__/react.js14400.0 s819 B
www.equifax.com/o/oauth2-provider-web/__liferay__/global.js14400.0 s816 B

Your first network request is the most important. Reduce its latency by avoiding redirects, ensuring a fast server response, and enabling text compression.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Optimize LCP by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading

Why this matters

Performance issues directly impact user engagement and conversion rates.

lhId: page-0-DIV
nodeLabel: Get robust identity theft protection and feel more secure from fraud Our produ…
path: 1,HTML,1,BODY,6,DIV,2,SECTION,1,DIV,1,DIV,0,DIV,0,DIV,1,SECTION,0,DIV,1,DIV,0,DIV,0,DIV,0,DIV,2,DIV
selector: div.portlet-body > div > div.journal-content-article > div.color_bar_feature_wrapper
snippet: <div class="color_bar_feature_wrapper">

Avoid chaining critical requests by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.

Why this matters

Performance issues directly impact user engagement and conversion rates.

description: [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints help the browser establish a connection earlier in the page load, saving time when the first request for that origin is made. The following are the origins that the page preconnected to.
title: Preconnected origins
value: no origins were preconnected
description: Add [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints to your most important origins, but try to use no more than 4.
title: Preconnect candidates

Requests are blocking the page's initial render, which may delay LCP. Deferring or inlining can move these network requests out of the critical path.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URLTransfer SizeDuration
/combo?browserId=chrome&minifierType=js&languageId=en_US&...44.8 KiB113 ms
/o/frontend-js-web/Liferay.js?&mac=M7FviXf8FL6zW64mx5SA73...32.9 KiB113 ms
/o/frontend-js-loader-modules-extender/loader.js?&mac=9Wa...7.3 KiB
/combo?browserId=chrome&minifierType=css&themeId=evolutio...3.3 KiB57 ms
assets.equifax.com/global/js/jquery-3.7.1.min.js86.5 KiB80 ms
assets.equifax.com/global/js/bootstrap-4.6.2.bundle.min.js81.7 KiB80 ms
assets.equifax.com/global/js/parsley.min.js39.5 KiB
assets.equifax.com/global/js/efx-gcs.js24.0 KiB
assets.equifax.com/global/js/efx-navigation.js16.4 KiB
assets.equifax.com/global/js/digital-data-enrichment.min.js6.5 KiB
assets.equifax.com/global/css/efx-gcs.css563.3 KiB480 ms
cdn.optimizely.com/js/24948880293.js109.1 KiB537 ms
/o/evolution-generic-theme/css/clay.css?browserId=chrome&...68.3 KiB170 ms
assets.equifax.com/global/css/bootstrap-4.6.2.min.css159.5 KiB605 ms
/o/evolution-generic-theme/css/main.css?browserId=chrome&...14.2 KiB
/o/layout-common-styles/main.css?plid=15&segmentsExperien...667 B
/o/frontend-js-aui-web/alloy_ui.css?&mac=favIEq7hPo8AEd6k...259 B

Reducing the download time of images can improve the perceived load time of the page and LCP. Learn more about optimizing image size

Why this matters

Performance issues directly impact user engagement and conversion rates.

URLResource SizeEst Savings
icon body.chrome > div#lanyard_fab_button > button.root__H_E27 > img.icon__HrAtF
/web/v2/assetsv1/orgs/equifax/1758209902533/application-a...17.3 KiB17.3 KiB
Navigate your credit journey with the myEquifax app div > div.journal-content-article > div.mobile_app_ad_container > div.mobile_app_ad_wrapper
assets.equifax.com/images/us/personal-misc/Phone_App_IconLockup.png42.7 KiB5.8 KiB

These insights are also available in the Chrome DevTools Performance Panel - record a trace to view more detailed information.

Redirects introduce additional delays before the page can be loaded. Learn how to avoid page redirects.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 363 ms
URLTime Spent
equifax.com/363 ms
www.equifax.com/0.0 ms

Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

TTI

Diagnostics

Minifying CSS files can reduce network payload sizes. Learn how to minify CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 70 ms 14.3 KiB
URLTransfer SizeEst Savings
/o/evolution-generic-theme/css/clay.css?browserId=chrome&...68.3 KiB12.2 KiB
/o/evolution-generic-theme/css/main.css?browserId=chrome&...14.2 KiB2.0 KiB

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 600 ms 784.6 KiB
URLTransfer SizeEst Savings
assets.equifax.com/global/css/efx-gcs.css563.3 KiB538.8 KiB
assets.equifax.com/global/css/bootstrap-4.6.2.min.css158.5 KiB146.4 KiB
/o/evolution-generic-theme/css/clay.css?browserId=chrome&...68.3 KiB66.5 KiB
22.1 KiB18.9 KiB
/o/evolution-generic-theme/css/main.css?browserId=chrome&...14.1 KiB14.0 KiB

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 400 ms 643.2 KiB
URLTransfer SizeEst Savings
cdn.ketchjs.com/ketchtag/stable/v2.12/ketch-sdk.js258.7 KiB112.9 KiB
www.googletagmanager.com/gtm.js?id=GTM-54LV4JL&gtm=4e64k0173.7 KiB86.1 KiB
www.googletagmanager.com/gtm.js?id=GTM-M2F7RLH&gtm=4e64k0189.9 KiB79.0 KiB
assets.equifax.com/global/js/bootstrap-4.6.2.bundle.min.js81.4 KiB63.7 KiB
www.googletagmanager.com/gtm.js?id=GTM-PQM22XN131.9 KiB61.6 KiB
cdn.optimizely.com/js/24948880293.js108.5 KiB41.7 KiB
assets.equifax.com/global/js/jquery-3.7.1.min.js85.5 KiB40.6 KiB
www.equifax.com/o/frontend-taglib-clay/__liferay__/exports/@clayui$core.js51.5 KiB40.6 KiB
assets.equifax.com/global/js/owl.carousel.min.js43.3 KiB37.1 KiB
assets.equifax.com/global/js/parsley.min.js39.3 KiB29.9 KiB
/o/frontend-js-web/Liferay.js?&mac=M7FviXf8FL6zW64mx5SA73...32.4 KiB28.0 KiB
www.equifax.com/o/frontend-js-react-web/__liferay__/exports/react-dom.js43.2 KiB22.0 KiB

Many navigations are performed by going back to a previous page, or forwards again. The back/forward cache (bfcache) can speed up these return navigations. Learn more about the bfcache

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failure reasonFailure type
Pages with cache-control:no-store header cannot enter back/forward cache.Actionable

Large network payloads cost users real money and are highly correlated with long load times. Learn how to reduce payload sizes.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URLTransfer Size
assets.equifax.com/global/css/efx-gcs.css563.3 KiB
assets.equifax.com/global/json/zipcodes.json464.3 KiB
assets.equifax.com/global/js/efx-mkt-font-awesome.js428.5 KiB
cdn.ketchjs.com/ketchtag/stable/v2.12/ketch-sdk.js259.2 KiB
www.googletagmanager.com/gtm.js?id=GTM-M2F7RLH&gtm=4e64k0190.0 KiB
www.googletagmanager.com/gtm.js?id=GTM-54LV4JL&gtm=4e64k0173.8 KiB
assets.equifax.com/global/css/bootstrap-4.6.2.min.css159.5 KiB
www.googletagmanager.com/gtm.js?id=GTM-PQM22XN132.2 KiB
cdn.optimizely.com/js/24948880293.js109.1 KiB
global.ketchcdn.com/gvl/eu/vendor-list.json88.5 KiB

Set an explicit width and height on image elements to reduce layout shifts and improve CLS. Learn how to set image dimensions

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL
a.card > div.category-card-header > div.category-card-icon > img.img-fluid a.card > div.category-card-header > div.category-card-icon > img.img-fluid
/images/us/personal-lendingtree/icon_leadgen_credit-cards...
Equifax - Powering the World with Knowledge div.row > div.col-12 > div.efx-site-footer__tagline > img.img-responsive
assets.equifax.com/global/images/tagline/english_185x10.png?013017
a.card > div.category-card-header > div.category-card-icon > img.img-fluid a.card > div.category-card-header > div.category-card-icon > img.img-fluid
assets.equifax.com/images/us/personal-lendingtree/icon_leadgen_auto_70X70.svg
a.card > div.category-card-header > div.category-card-icon > img.img-fluid a.card > div.category-card-header > div.category-card-icon > img.img-fluid
assets.equifax.com/images/us/personal-lendingtree/icon_leadgen_money_68X70.svg
Equifax Logo div.navbar-supplement > div.container > a.navbar-brand > img
assets.equifax.com/global/images/logos/equifax_150_28.svg
a.card > div.category-card-header > div.category-card-icon > img.img-fluid a.card > div.category-card-header > div.category-card-icon > img.img-fluid
assets.equifax.com/images/us/personal-lendingtree/icon_leadgen_shield_70X59.svg
Site Logo div.row > div.col-12 > div.efx-site-footer__logo > img.img-responsive
assets.equifax.com/global/images/logos/logo_EFX_TM.png
Your Privacy Choices icon ul.list-inline > li.list-inline-item > a > img.efx-site-footer__legal-links-img
assets.equifax.com/images/us/personal-icons/CCPA_privacyoptions_29x14.png

More information about the performance of your application. These numbers don't directly affect the Performance score.

●Layout shift culprits
●Optimize DOM size
●Font display
●Forced reflow
●LCP breakdown
●Modern HTTP
●Optimize viewport for mobile
●Max Potential First Input Delay 40 ms
●Minify JavaScript
●User Timing marks and measures 1 user timing
●JavaScript execution time 0.5 s
●Minimizes main-thread work 1.1 s
●Avoid long main-thread tasks 2 long tasks found
●Avoid non-composited animations 1 animated element found
●Network Requests
●Network Round Trip Times 30 ms
●Server Backend Latencies 150 ms
●Tasks
●Diagnostics
●Metrics
●Screenshot Thumbnails
●Final Screenshot
●Script Treemap Data
●Resources Summary
●Initial server response time was short Root document took 450 ms
●Avoid large layout shifts 3 layout shifts found
○INP breakdown
100

Accessibility

These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.

○Interactive controls are keyboard focusable
○Interactive elements indicate their purpose and state
○The page has a logical tab order
○Visual order on the page follows DOM order
○User focus is not accidentally trapped in a region
○The user's focus is directed to new content added to the page
○HTML5 landmark elements are used to improve navigation
○Offscreen content is hidden from assistive technology
○Custom controls have associated labels
○Custom controls have ARIA roles
●`[aria-*]` attributes match their roles
●`[aria-hidden="true"]` is not present on the document `<body>`
●`[role]`s have all required `[aria-*]` attributes
●Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
●`[role]`s are contained by their required parent element
●`[role]` values are valid
●`[aria-*]` attributes have valid values
●`[aria-*]` attributes are valid and not misspelled
●Buttons have an accessible name
●Image elements have `[alt]` attributes
●Form elements have associated labels
●`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
●`button`, `link`, and `menuitem` elements have accessible names
●ARIA attributes are used as specified for the element's role
●Elements with `role="dialog"` or `role="alertdialog"` have accessible names.
●`[aria-hidden="true"]` elements do not contain focusable descendents
●Elements use only permitted ARIA attributes
●Background and foreground colors have a sufficient contrast ratio
●Document has a `<title>` element
●`<html>` element has a `[lang]` attribute
●`<html>` element has a valid value for its `[lang]` attribute
●Links are distinguishable without relying on color.
●Links have a discernible name
●Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
●List items (`<li>`) are contained within `<ul>`, `<ol>` or `<menu>` parent elements
●Touch targets have sufficient size and spacing.
●Heading elements appear in a sequentially-descending order
●Document has a main landmark.
●Deprecated ARIA roles were not used
●Identical links have the same purpose.
●Elements with visible text labels have matching accessible names.
○`[accesskey]` values are unique
○ARIA input fields have accessible names
○ARIA `meter` elements have accessible names
○ARIA `progressbar` elements have accessible names
○Elements with the `role=text` attribute do not have focusable descendents.
○ARIA toggle fields have accessible names
○ARIA `tooltip` elements have accessible names
○ARIA `treeitem` elements have accessible names
○The page contains a heading, skip link, or landmark region
○`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
○Definition list items are wrapped in `<dl>` elements
○ARIA IDs are unique
○No form fields have multiple labels
○`<frame>` or `<iframe>` elements have a title
○`<html>` element has an `[xml:lang]` attribute with the same base language as the `[lang]` attribute.
○Input buttons have discernible text.
○`<input type="image">` elements have `[alt]` text
○The document does not use `<meta http-equiv="refresh">`
○`<object>` elements have alternate text
○Select elements have associated label elements.
○Skip links are focusable.
○No element has a `[tabindex]` value greater than 0
○Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
○`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
○`[lang]` attributes have a valid value
○`<video>` elements contain a `<track>` element with `[kind="captions"]`
○Tables have different content in the summary attribute and `<caption>`.
○All heading elements contain content.
○Uses ARIA roles only on compatible elements
○Image elements do not have `[alt]` attributes that are redundant text.
○Tables use `<caption>` instead of cells with the `[colspan]` attribute to indicate a caption.
○`<td>` elements in a large `<table>` have one or more table headers.
96

Best Practices

User Experience

Image display dimensions should match natural aspect ratio. Learn more about image aspect ratio.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URLAspect Ratio (Displayed)Aspect Ratio (Actual)
div.row > div.col-12 > div.media > img.mr-3 div.row > div.col-12 > div.media > img.mr-3
assets.equifax.com/images/us/personal-icons/military_209x209.png40 x 209 (0.19)209 x 209 (1.00)
a.card > div.category-card-header > div.category-card-icon > img.img-fluid a.card > div.category-card-header > div.category-card-icon > img.img-fluid
/images/us/personal-lendingtree/icon_leadgen_credit-cards...70 x 70 (1.00)140 x 128 (1.09)
●Uses HTTPS
●Avoids deprecated APIs
●Avoids third-party cookies
●Allows users to paste into input fields
●Avoids requesting the geolocation permission on page load
●Avoids requesting the notification permission on page load
●Serves images with appropriate resolution
●Page has the HTML doctype
●Properly defines charset
●No browser errors logged to the console
●No issues in the `Issues` panel in Chrome Devtools
●Ensure CSP is effective against XSS attacks
●Use a strong HSTS policy
●Ensure proper origin isolation with COOP
●Mitigate DOM-based XSS with Trusted Types
●Detected JavaScript libraries
●Page has valid source maps
○Redirects HTTP traffic to HTTPS
○Mitigate clickjacking with XFO or CSP
77

SEO

These checks ensure that your page is following basic search engine optimization advice. There are many additional factors Lighthouse does not score here that may affect your search ranking, including performance on Core Web Vitals. Learn more about Google Search Essentials.

Content Best Practices

Descriptive link text helps search engines understand your content. Learn how to make links more accessible.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Link destinationLink Text
www.equifax.com/personal/products/monitor-credit-protect-identity/Learn More
www.equifax.com/personal/products/monitor-credit-protect-identity/Learn More
www.equifax.com/personal/products/credit/monitoring-and-reports/Learn More
www.equifax.com/personal/products/family-identity-theft-protection/Learn More
www.equifax.com/personal/buying-a-car-or-home/READ MORE
www.equifax.com/personal/identity-theft-protection/READ MORE

Format your HTML in a way that enables crawlers to better understand your app’s content.

Crawling and Indexing

Search engines may use `href` attributes on links to crawl websites. Ensure that the `href` attribute of anchor elements links to an appropriate destination, so more pages of the site can be discovered. Learn how to make links crawlable

Why this matters

Performance issues directly impact user engagement and conversion rates.

Uncrawlable Link
div > div.journal-content-article > div.efx-list-content_wrapper > a.anchor-link div > div.journal-content-article > div.efx-list-content_wrapper > a.anchor-link

If your robots.txt file is malformed, crawlers may not be able to understand how you want your website to be crawled or indexed. Learn more about robots.txt.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Line #ContentError
17Disallow: https://www.equifax.com/resource/-/asset/presentation/commercial-lending-trends/ Pattern should either be empty, start with "/" or "*"

To appear in search results, crawlers need access to your app.

○Structured data is valid
●Page isn’t blocked from indexing
●Document has a `<title>` element
●Document has a meta description
●Page has successful HTTP status code
●Image elements have `[alt]` attributes
●Document has a valid `hreflang`
●Document has a valid `rel=canonical`

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