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https://searchengineland.com

Performance

· 15 checks — Lighthouse + waterfall + sustainability rolled into one auditable list.
SCORE
74
GRADE
C
FIX
4
REVIEW
1
PASS
8
INFO
2

Performance-focused optimization plan with CWV assessment, top offenders, and time estimates

Mobile Desktop
56
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
96
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
77
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
100
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

1.11 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

2.93 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

246 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.221

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

2.39 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

3.98 s

Page Load Progression

385 ms
771 ms
1.2 s
1.5 s
1.9 s
2.3 s
2.7 s
3.1 s
Checks
15
8 PASS 1 REVIEW 4 FIX
F
Page Weight Budget
Action
9.2 MB transferred, 198 requests
FIX
9.2 MB transferred, 198 requests
Critical::
Page weighs 13.6 MB (9.2 MB transferred)
Warning::
Images are 6.8 MB — compress or use modern formats
Convert images to WebP/AVIF and resize to display dimensions to reduce transfer size.
Got: 6.8 MB
Warning::
JavaScript is 1.5 MB — consider code splitting or lazy loading
Large JavaScript bundles delay interactivity. Split code by route or defer non-critical scripts.
Got: 1.5 MB
Info::
Fonts are 507 KB — consider subsetting or using system fonts
Subset fonts to include only used characters, or switch to system font stacks.
Got: 507 KB
Warning::
198 HTTP requests — consider bundling or reducing
Each request adds latency. Bundle small files, use sprites, or eliminate unnecessary requests.
Info::
Estimated 1.9 g CO2 per page load
9.2 MB / 2.4 MB budget
9.2 MB transferred
198 requests
1.9 g CO2 per page load
Images 6.8 MiB 74%
JavaScript 1.5 MiB 16%
Fonts 507.1 KiB 5%
HTML 221.6 KiB 2%
CSS 93.4 KiB 1%
Other 36.2 KiB 0%
Other 31.0 KiB 0%
Other 27.9 KiB 0%
Other 879 B 0%
Other 0 B 0%
0 2.4 MB 4.9 MB
Over budget

Convert images to WebP/AVIF and resize to display dimensions to reduce transfer size.

Why this matters

Image bandwidth is high — modern formats (WebP/AVIF) and resizing typically cut it 50%+.

Source: web.dev

Large JavaScript bundles delay interactivity. Split code by route or defer non-critical scripts.

Why this matters

JavaScript bundle is large — code-split routes and lazy-load off-screen components to defer.

Source: web.dev

Subset fonts to include only used characters, or switch to system font stacks.

Why this matters

Font payload is large — subset to used glyphs only, or fall back to system fonts (zero load time).

Source: web.dev font loading

Each request adds latency. Bundle small files, use sprites, or eliminate unnecessary requests.

Why this matters

High HTTP request count — bundling, sprite-ing, and HTTP/2 server push can reduce per-request overhead.

Source: web.dev

D
JS Execution Cost
Action
2282ms total JS execution
FIX
2282ms total JS execution
Warning::
https://searchengineland.com/: 568ms CPU time
Warning::
https://securepubads.g.doubleclick.net/pagead/mana...: 420ms CPU time
Warning::
Unattributable: 363ms CPU time
Info::
https://www.googletagmanager.com/gtag/js?id=G-496D...: 181ms CPU time
Info::
https://www.googletagmanager.com/gtm.js?id=GTM-TCJ...: 158ms CPU time
Warning::
Third-party scripts: 1615ms (71% of total)

Main Thread Breakdown

Script Evaluation 52% Other 18% Style & Layout 16% Script Parsing & Compilation 7% Rendering 4%
ScriptTotalScriptingParse/CompileParty
https://searchengineland.com/568ms85ms6ms1st
https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202604160201/pubads_impl.js420ms311ms26ms3rd
Unattributable363ms26ms0ms3rd
https://www.googletagmanager.com/gtag/js?id=G-496DHKXZ8S&cx=c&gtm=4e64h1181ms146ms20ms3rd
https://www.googletagmanager.com/gtm.js?id=GTM-TCJZ3LV158ms129ms23ms3rd
https://app-sj02.marketo.com/js/forms2/js/forms2.min.js148ms77ms28ms3rd
https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js121ms102ms8ms3rd
https://searchengineland.com/wp-content/themes/tdm-editorial/js/jquery-1.11.0.min.js?ver=1.11.099ms34ms10ms1st
https://scripts.clarity.ms/0.8.59/clarity.js96ms65ms3ms3rd
https://www.googletagmanager.com/gtag/js?id=AW-951049332&cx=c&gtm=4e64h170ms53ms16ms3rd

Showing top 10 of 11 scripts

F
JS Bundles
Action
49 scripts, 567 KB unused
FIX
49 scripts, 567 KB unused
Warning::
https://securepubads.g.doubleclick.net/pagead/mana...: 95 KB unused (51%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://searchengineland.com/wp-content/themes/tdm...: 75 KB unused (79%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.googletagmanager.com/gtag/js?id=G-496D...: 70 KB unused (40%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://searchengineland.com/wp-content/themes/tdm...: 55 KB unused (90%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.googletagmanager.com/gtm.js?id=GTM-TCJ...: 55 KB unused (31%)
Consider code splitting or tree shaking to reduce unused code.
Info::
Total unused JavaScript: 567 KB
567 KB unused JavaScript

Downloaded but never executed on this page.

ScriptSizeUnusedMinifiedParty
https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202604160201/pubads_impl.js188 KB95 KB (51%)✓3rd
https://searchengineland.com/wp-content/themes/tdm-editorial/js/jquery-1.11.0.min.js?ver=1.11.094 KB75 KB (79%)✓1st
https://www.googletagmanager.com/gtag/js?id=G-496DHKXZ8S&cx=c&gtm=4e64h1174 KB70 KB (40%)✓3rd
https://searchengineland.com/wp-content/themes/tdm-editorial/js/jquery-ui-1.10.3.custom.min.js?ver=1.10.361 KB55 KB (90%)✓1st
https://www.googletagmanager.com/gtm.js?id=GTM-TCJZ3LV176 KB55 KB (31%)✓3rd
https://www.googletagmanager.com/gtag/js?id=AW-951049332&cx=c&gtm=4e64h1147 KB55 KB (37%)✓3rd
https://app-sj02.marketo.com/js/forms2/js/forms2.min.js68 KB36 KB (54%)✓3rd
https://app-sj02.marketo.com/js/forms2/js/forms2.min.js67 KB36 KB (54%)✓3rd
https://platform-api.sharethis.com/js/sharethis.js47 KB30 KB (66%)✗3rd
https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js73 KB30 KB (41%)✓3rd

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

D
Page Weight Inventory
Action
198 resources · 9.2 MB · 567 KB savings available
FIX
198 resources · 9.2 MB · 567 KB savings available
Warning::
Page weight 8.2 MB over 1MB target
Got: 9.2 MB Expected: ≤ 1 MB
Info::
~567 KB of savings available
Info::
145 third-party resources (16% of weight)
Info::
7 resources over 200KB
198 resources · 9.2 MiB · 145 third-party 8.2 MiB over 1MB target
Image 74% · 6.8 MiB
JavaScript 16% · 1.5 MiB
Font 5% · 507.1 KiB
Document 2% · 223.6 KiB
CSS 1% · 93.4 KiB
Other 1% · 80.8 KiB

~567.0 KiB of savings available

Remove unused JavaScript: 567.0 KiB
B
Image Optimization
74 images, 0 KB saveable
REVIEW
74 images, 0 KB saveable
Info::
All images are well-optimized
74 images 6.8 MB
0 oversized -0 KB
20 legacy format
0 missing dimensions CLS risk
A+
Third-Party Impact
16% third-party, 0 ms blocking
PASS
16% third-party, 0 ms blocking
Info::
Third-party code accounts for 16% of page weight (1.5 MiB of 9.2 MiB)
Info::
Third-party blocking time is low (0 ms)
84%
16%
First-party Third-party
A+
Text Compression
All text resources are compressed
PASS
All text resources are compressed
Info::
All text resources are compressed
All text resources are properly compressed.
A+
Font Loading
8 fonts (507 KB)
PASS
8 fonts (507 KB)
Info::
8 font(s) use font-display: swap (FOUT risk but functional)

Web fonts

8

507 KB total

Render-blocking

0

of 8

Dominant font-display

swap

Most common across fonts

Font loading timeline
Transfer FOIT (block) FOUT (swap)
0 ms 1.0 s 2.0 s 3.0 s FCP 1.1 s LCP 2.9 shttps://searchengineland.com/wp-content/cache/fonts/1/google-fonts/fonts/s/oswald/v57/TK3iWkUHHAIjg752GT8G.woff2TK3iWkUHHAIjg752GT8G.woff2 https://searchengineland.com/wp-content/cache/fonts/1/google-fonts/fonts/s/oswald/v57/TK3iWkUHHAIjg752GT8G.woff2 — 28.0 KiB — 44 ms — font-display: swaphttps://searchengineland.com/wp-content/themes/tdm-editorial/css/webfonts/fa-solid-900.woff2fa-solid-900.woff2 https://searchengineland.com/wp-content/themes/tdm-editorial/css/webfonts/fa-solid-900.woff2 — 146.8 KiB — 42 ms — font-display: swaphttps://fonts.gstatic.com/s/inter/v20/UcCo3FwrK3iLTcviYwYZ8UA3.woff2UcCo3FwrK3iLTcviYwYZ8UA... https://fonts.gstatic.com/s/inter/v20/UcCo3FwrK3iLTcviYwYZ8UA3.woff2 — 71.3 KiB — 10 ms — font-display: swaphttps://searchengineland.com/wp-content/cache/fonts/1/google-fonts/fonts/s/robotocondensed/v31/ieVl2ZhZI2eCN5jzbjEETS9weq8-19K7DQ.woff2ieVl2ZhZI2eCN5jzbjEETS9... https://searchengineland.com/wp-content/cache/fonts/1/google-fonts/fonts/s/robotocondensed/v31/ieVl2ZhZI2eCN5jzbjEETS9weq8-19K7DQ.woff2 — 50.4 KiB — 19 ms — font-display: swaphttps://searchengineland.com/wp-content/cache/fonts/1/google-fonts/fonts/s/roboto/v51/KFO7CnqEu92Fr1ME7kSn66aGLdTylUAMa3yUBA.woff2KFO7CnqEu92Fr1ME7kSn66a... https://searchengineland.com/wp-content/cache/fonts/1/google-fonts/fonts/s/roboto/v51/KFO7CnqEu92Fr1ME7kSn66aGLdTylUAMa3yUBA.woff2 — 42.3 KiB — 22 ms — font-display: swaphttps://searchengineland.com/wp-content/cache/fonts/1/google-fonts/fonts/s/roboto/v51/KFO7CnqEu92Fr1ME7kSn66aGLdTylUAMaxKUBGEe.woff2KFO7CnqEu92Fr1ME7kSn66a... https://searchengineland.com/wp-content/cache/fonts/1/google-fonts/fonts/s/roboto/v51/KFO7CnqEu92Fr1ME7kSn66aGLdTylUAMaxKUBGEe.woff2 — 20.2 KiB — 19 ms — font-display: swaphttps://searchengineland.com/wp-content/themes/tdm-editorial/css/webfonts/fa-brands-400.woff2fa-brands-400.woff2 https://searchengineland.com/wp-content/themes/tdm-editorial/css/webfonts/fa-brands-400.woff2 — 107.5 KiB — 25 ms — font-display: swaphttps://searchengineland.com/wp-content/cache/fonts/1/google-fonts/fonts/s/roboto/v51/KFO7CnqEu92Fr1ME7kSn66aGLdTylUAMawCUBGEe.woff2KFO7CnqEu92Fr1ME7kSn66a... https://searchengineland.com/wp-content/cache/fonts/1/google-fonts/fonts/s/roboto/v51/KFO7CnqEu92Fr1ME7kSn66aGLdTylUAMawCUBGEe.woff2 — 40.6 KiB — 22 ms — font-display: swap
TK3iWkUHHAIjg752GT8G.woff2 woff2 swap
Size 28 KB
Load time 44 ms
Start 799 ms
Risk FOUT — text flashes from fallback to web font
fa-solid-900.woff2 woff2 swap
Size 147 KB
Load time 42 ms
Start 799 ms
Risk FOUT — text flashes from fallback to web font
  • Subset this font — over 100 KB suggests Latin Extended or full glyph coverage that most pages don't need
UcCo3FwrK3iLTcviYwYZ8UA... woff2 swap
Size 71 KB
Load time 10 ms
Start 800 ms
Risk FOUT — text flashes from fallback to web font
ieVl2ZhZI2eCN5jzbjEETS9... woff2 swap
Size 50 KB
Load time 19 ms
Start 800 ms
Risk FOUT — text flashes from fallback to web font
KFO7CnqEu92Fr1ME7kSn66a... woff2 swap
Size 42 KB
Load time 22 ms
Start 800 ms
Risk FOUT — text flashes from fallback to web font
KFO7CnqEu92Fr1ME7kSn66a... woff2 swap
Size 20 KB
Load time 19 ms
Start 1.0 s
Risk FOUT — text flashes from fallback to web font
fa-brands-400.woff2 woff2 swap
Size 107 KB
Load time 25 ms
Start 1.1 s
Risk FOUT — text flashes from fallback to web font
  • Subset this font — over 100 KB suggests Latin Extended or full glyph coverage that most pages don't need
KFO7CnqEu92Fr1ME7kSn66a... woff2 swap
Size 41 KB
Load time 22 ms
Start 1.1 s
Risk FOUT — text flashes from fallback to web font
Optimization checklist
  • Preload critical fonts (priority=high)
  • Use woff2 format for all fonts
  • Set font-display to swap, optional, or fallback
  • Subset large fonts (≤100 KB each)

Fixing the unchecked items could save ~127 KB and ~254 ms

A+
Resource Caching
All resources properly cached
PASS
All resources properly cached
Info::
No caching issues found
All static resources have appropriate caching headers.
A+
Critical Rendering Path
No render-blocking resources
PASS
No render-blocking resources
Info::
No render-blocking resources detected
A+
Resource Hints
No optimization needed
PASS
No optimization needed
Info::
No resource hint issues
A+
Green Hosting
Whether the site is served from green-energy infrastructure
PASS

Green Hosting

This site is hosted on green energy infrastructure

Provider: Cloudflare

A+
HTTP Caching
max-age=14400 (4 hours)
PASS
max-age=14400 (4 hours)
Info::
Cache-Control header is set
Got: max-age=14400, must-revalidate
Info::
Effective TTL: 4 hours (max-age=14400)
Info::
Last-Modified header present
Cache-Control

max-age=14400, must-revalidate

DirectiveValueMeaning
max-age14400Cache for 4 hours
must-revalidate—Must recheck with server after expiry
Effective TTL: 14400 seconds
Network Waterfall
198 requests over 5298ms
INFO
0 ms 1.0 s 2.0 s 3.0 s 4.0 s 5.0 s FCP 1.1 s LCP 2.9 shttps://searchengineland.com// https://searchengineland.com/ — 200 — 209.2 KiB — 423 ms — h2https://searchengineland.com/wp-content/cache/fonts/1/google-fonts/css/5/e/9/8b1752c69aaa80c6a6e2c6157e334.css/wp-content/cache/fonts/1/google-fo... https://searchengineland.com/wp-content/cache/fonts/1/google-fonts/css/5/e/9/8b1752c69aaa80c6a6e2c6157e334.css — 200 — 2.3 KiB — 58 ms — h2https://searchengineland.com/wp-content/seloads/2026/04/rand-fishkin-search-engine-land-20-for-20-1536x864.png/wp-content/seloads/2026/04/rand-fi... https://searchengineland.com/wp-content/seloads/2026/04/rand-fishkin-search-engine-land-20-for-20-1536x864.png — 200 — 951.2 KiB — 133 ms — h2https://searchengineland.com/wp-content/plugins/wordpress-popular-posts/assets/js/wpp.min.js?ver=7.3.8/wp-content/plugins/wordpress-popul... https://searchengineland.com/wp-content/plugins/wordpress-popular-posts/assets/js/wpp.min.js?ver=7.3.8 — 200 — 1.5 KiB — 53 ms — h2https://searchengineland.com/wp-content/cache/min/1/wp-content/plugins/ttd-topics/public/css/ttd-topics-public.css?ver=1773651721/wp-content/cache/min/1/wp-content/... https://searchengineland.com/wp-content/cache/min/1/wp-content/plugins/ttd-topics/public/css/ttd-topics-public.css?ver=1773651721 — 200 — 693 B — 24 ms — h2https://searchengineland.com/wp-content/cache/min/1/wp-content/plugins/wordpress-popular-posts/assets/css/wpp.css?ver=1773651721/wp-content/cache/min/1/wp-content/... https://searchengineland.com/wp-content/cache/min/1/wp-content/plugins/wordpress-popular-posts/assets/css/wpp.css?ver=1773651721 — 200 — 254 B — 26 ms — h2https://searchengineland.com/wp-content/themes/tdm-editorial/css/bootstrap/bootstrap.min.css?ver=5.2.0/wp-content/themes/tdm-editorial/cs... https://searchengineland.com/wp-content/themes/tdm-editorial/css/bootstrap/bootstrap.min.css?ver=5.2.0 — 200 — 28.6 KiB — 37 ms — h2https://searchengineland.com/wp-content/cache/min/1/wp-content/themes/tdm-editorial/css/theme.css?ver=1773651721/wp-content/cache/min/1/wp-content/... https://searchengineland.com/wp-content/cache/min/1/wp-content/themes/tdm-editorial/css/theme.css?ver=1773651721 — 200 — 6.8 KiB — 44 ms — h2https://searchengineland.com/wp-content/cache/min/1/wp-content/themes/tdm-editorial/css/patterns.css?ver=1773651721/wp-content/cache/min/1/wp-content/... https://searchengineland.com/wp-content/cache/min/1/wp-content/themes/tdm-editorial/css/patterns.css?ver=1773651721 — 200 — 6.7 KiB — 32 ms — h2https://searchengineland.com/wp-content/cache/min/1/wp-content/themes/tdm-editorial/style.css?ver=1773651721/wp-content/cache/min/1/wp-content/... https://searchengineland.com/wp-content/cache/min/1/wp-content/themes/tdm-editorial/style.css?ver=1773651721 — 200 — 1.8 KiB — 26 ms — h2https://searchengineland.com/wp-content/cache/min/1/wp-content/themes/tdm-editorial/css/font-awesome/all.min.css?ver=1773651721/wp-content/cache/min/1/wp-content/... https://searchengineland.com/wp-content/cache/min/1/wp-content/themes/tdm-editorial/css/font-awesome/all.min.css?ver=1773651721 — 200 — 22.8 KiB — 67 ms — h2https://searchengineland.com/wp-content/cache/min/1/wp-content/themes/tdm-editorial/inc-conf/js/moment.js?ver=1773651721/wp-content/cache/min/1/wp-content/... https://searchengineland.com/wp-content/cache/min/1/wp-content/themes/tdm-editorial/inc-conf/js/moment.js?ver=1773651721 — 200 — 25.6 KiB — 54 ms — h2https://app-sj02.marketo.com/js/forms2/js/forms2.min.jsapp-sj02.marketo.com/js/forms2/js/f... https://app-sj02.marketo.com/js/forms2/js/forms2.min.js — 200 — 67.5 KiB — 220 ms — h2https://searchengineland.com/wp-content/seloads/2023/10/shutterstock_2269496493-1536x864.jpg/wp-content/seloads/2023/10/shutter... https://searchengineland.com/wp-content/seloads/2023/10/shutterstock_2269496493-1536x864.jpg — 200 — 90.3 KiB — 88 ms — h2https://searchengineland.com/wp-content/seloads/2026/04/geo-playbook-1536x864.png/wp-content/seloads/2026/04/geo-pla... https://searchengineland.com/wp-content/seloads/2026/04/geo-playbook-1536x864.png — 200 — 1.1 MiB — 209 ms — h2https://dev.visualwebsiteoptimizer.com/j.php?a=1074306&u=https%3A%2F%2Fsearchengineland.com%2F&vn=2.1&x=truedev.visualwebsiteoptimizer.com/j.ph... https://dev.visualwebsiteoptimizer.com/j.php?a=1074306&u=https%3A%2F%2Fsearchengineland.com%2F&vn=2.1&x=true — 200 — 3.8 KiB — 76 ms — h2https://fonts.googleapis.com/css2?family=Inter:opsz,wght@14..32,100..900&display=swapfonts.googleapis.com/css2?family=In... https://fonts.googleapis.com/css2?family=Inter:opsz,wght@14..32,100..900&display=swap — 200 — 1.1 KiB — 13 ms — 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https://ep1.adtrafficquality.google/pagead/sodar?id=sodar2&v=254&t=2&li=gpt_m202604160201&jk=3978819722926516&bg=!Hh2lHX_NAAY2C5OeFgs7AEcBe5WfOEIjkgTs7Q12ucLnBYjVRNqcJMArRv9oxDPz674eHuf9vBVoty0hjFyQiohpyfRw6c7_Ce1om7-DtKUhTreaTG0prwIAAABvUgAAAAZoAQd-ADe9JerCMTBGB3LmJYTO8rPjb45T5zVz-4_RvqY-5fn3TeJrimn5lhaUeeOyd16PklWJs4WpN-cbCgAP6vT1GUHfNtid0z0qiEtAmQK66CVtAJ5XeZN9tbcbzboOgqUlmqzUPqjBTz6KztwP-UuHRI7tdFAIqdTfWc1fARLFKcHxUP8R0bDRbi5x3jZk4PwHDAiE7YmFJT5sEjIk79nOGMpdaZeqa5GXkYmi32nbO8w92pgDI4_006zEzTkdMvWoxwM9aa1AMgbSp2tlRqbhPLlj7sTR9HgZNNoEx8-mJDDqIZ3tDAWoXForRxCZh7xWODHCZFBrhbPpQAVYSu0XPKJq0DStvXcUV3TttJPC4Iq9PtJwH4rdoMEFql4CW18B9ydZ3ZLOs0SdO2tJSHgiqXsk5keg7Z3cTDF9pSXZ9afMoWP-iCW0gq85p4ftumCEeae9P3z8nIW-MgJ8C_Lfa0ei-cWZja3quEYEHTLV_V2nWrUQm5Zgotbo9f9fEHf0AB-T2GI69rsLTwDNoughJL45SaNcBLu9GoL442cRViFTJfEUCPp6W5lM-P4Zy9Sv3ea5zXZdZhnFZuraNIx4Z0vL3dNL0LPjzfEMmjGFbOu5WpkrqH_RWd1vvRU_8S0mrNGuDUm4hue_gLz6jqh8l4wmHBf5d-_4Ra-ufjWsoYHz7YhWSz2kI4X9cdwMgc6AKrx6t3BmVmYGuvn5mG7pdutC1_b57obSUEsJMbwGZDXRYeh4gKGYiXqPv_QStz82JjY3gd4TAVkxsPBfnd8UM0BRVaDtGd6e5TjDWQvt1ADW4xtxGt8nK_va_WuugohfDLhOTHitIk45ar4bxesC85gBBjMI7Aafjm14qKc9WWolG0D0badZjbFecn7nbPmQnqEv9SxnoVkJv2c_erDbycjnNBgEas9cNKz-Zb5nKE9RSTHVA7JODUogCg_rpOtr9Bl9CvLh3YN_RdXxdIlp-FdCpK-tGBsuMZUWq8iSKCZI3mhItvzWOAEqJXSSjLd2gjOfJtowf9o — 204 — 17 B — 9 ms — h3https://pagead2.googlesyndication.com/pcs/activeview?xai=AKAOjssTOOHdXKBqLaSmicyv3uFVHthIc3sEuv94x4zcX2Er8FFA44UzTzTjUZ6X8J5NX9LyaTQTCm3XxlMDt52zOUdGM0oSx70yxtF056C_Vt4jAPvFbEu9-sD_M9U0RIHkWogXGqpAWQGEP_8WkRzCEz9qM8g_r9wc2uRlxp6XzJtEiZSEPSJMhBo7dH4&sig=Cg0ArKJSzAswX3uR-BDsEAE&id=lidar2&mcvt=1000&p=0,0,316.40625,1350&tm=1608.4000000953674&tu=608.6000001430511&mtos=1000,1000,1000,1000,1000&tos=1000,0,0,0,0&v=20260420&bin=7&avms=nio&bs=0,0&mc=1&if=1&vu=1&app=0&itpl=0&adk=3603189066&rs=4&la=1&cr=0&uach=WyJMaW51eCIsIiIsIng4NiIsIiIsIjE0Ni4wLjc2ODAuMTY0IixudWxsLDAsbnVsbCwiNjQiLFtbIk5vdC1BLkJyYW5kIiwiMjQuMC4wLjAiXSxbIkNocm9taXVtIiwiMTQ2LjAuNzY4MC4xNjQiXV0sMF0%3D&vs=4&r=v&co=7273442600&rst=1776801625880&rpt=850&isd=0&lsd=0&met=mue&wmsd=0&pbe=0&fle=0&vae=0&spb=0&sfl=0&ffslot=0&reach=8&io2=0pagead2.googlesyndication.com/pcs/a... https://pagead2.googlesyndication.com/pcs/activeview?xai=AKAOjssTOOHdXKBqLaSmicyv3uFVHthIc3sEuv94x4zcX2Er8FFA44UzTzTjUZ6X8J5NX9LyaTQTCm3XxlMDt52zOUdGM0oSx70yxtF056C_Vt4jAPvFbEu9-sD_M9U0RIHkWogXGqpAWQGEP_8WkRzCEz9qM8g_r9wc2uRlxp6XzJtEiZSEPSJMhBo7dH4&sig=Cg0ArKJSzAswX3uR-BDsEAE&id=lidar2&mcvt=1000&p=0,0,316.40625,1350&tm=1608.4000000953674&tu=608.6000001430511&mtos=1000,1000,1000,1000,1000&tos=1000,0,0,0,0&v=20260420&bin=7&avms=nio&bs=0,0&mc=1&if=1&vu=1&app=0&itpl=0&adk=3603189066&rs=4&la=1&cr=0&uach=WyJMaW51eCIsIiIsIng4NiIsIiIsIjE0Ni4wLjc2ODAuMTY0IixudWxsLDAsbnVsbCwiNjQiLFtbIk5vdC1BLkJyYW5kIiwiMjQuMC4wLjAiXSxbIkNocm9taXVtIiwiMTQ2LjAuNzY4MC4xNjQiXV0sMF0%3D&vs=4&r=v&co=7273442600&rst=1776801625880&rpt=850&isd=0&lsd=0&met=mue&wmsd=0&pbe=0&fle=0&vae=0&spb=0&sfl=0&ffslot=0&reach=8&io2=0 — 200 — 65 B — 8 ms — h3https://googleads.g.doubleclick.net/pagead/viewthroughconversion/951049332/?random=1776801626132&cv=11&fst=1776801626132&bg=ffffff&guid=ON&async=1&en=gtag.config&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xec&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&u_w=800&u_h=600&url=https%3A%2F%2Fsearchengineland.com%2F&rcb=5&frm=0&tiba=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&did=dMzY0Yz&gdid=dMzY0Yz&hn=www.googleadservices.com&npa=0&us_privacy=1yn-&pscdl=noapi&auid=628453982.1776801628&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&_tu=CA&data=event%3Dgtag.config&rfmt=3&fmt=4googleads.g.doubleclick.net/pagead/... https://googleads.g.doubleclick.net/pagead/viewthroughconversion/951049332/?random=1776801626132&cv=11&fst=1776801626132&bg=ffffff&guid=ON&async=1&en=gtag.config&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xec&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&u_w=800&u_h=600&url=https%3A%2F%2Fsearchengineland.com%2F&rcb=5&frm=0&tiba=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&did=dMzY0Yz&gdid=dMzY0Yz&hn=www.googleadservices.com&npa=0&us_privacy=1yn-&pscdl=noapi&auid=628453982.1776801628&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&_tu=CA&data=event%3Dgtag.config&rfmt=3&fmt=4 — 200 — 2.2 KiB — 46 ms — h3https://www.google.com/rmkt/collect/951049332/?random=1776801626132&cv=11&fst=1776801626132&fmt=8&bg=ffffff&guid=ON&async=1&en=gtag.config&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xec&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&u_w=800&u_h=600&url=https%3A%2F%2Fsearchengineland.com%2F&rcb=5&frm=0&tiba=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&did=dMzY0Yz&gdid=dMzY0Yz&hn=www.googleadservices.com&npa=0&us_privacy=1yn-&pscdl=noapi&auid=628453982.1776801628&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&_tu=CA&data=event%3Dgtag.config&gcp=5www.google.com/rmkt/collect/9510493... https://www.google.com/rmkt/collect/951049332/?random=1776801626132&cv=11&fst=1776801626132&fmt=8&bg=ffffff&guid=ON&async=1&en=gtag.config&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xec&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&u_w=800&u_h=600&url=https%3A%2F%2Fsearchengineland.com%2F&rcb=5&frm=0&tiba=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&did=dMzY0Yz&gdid=dMzY0Yz&hn=www.googleadservices.com&npa=0&us_privacy=1yn-&pscdl=noapi&auid=628453982.1776801628&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&_tu=CA&data=event%3Dgtag.config&gcp=5 — 200 — 20 B — 46 ms — h3https://googleads.g.doubleclick.net/pagead/viewthroughconversion/951049332/?random=1776801626134&cv=11&fst=1776801626134&bg=ffffff&guid=ON&async=1&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xea&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&u_w=800&u_h=600&url=https%3A%2F%2Fsearchengineland.com%2F&rcb=5&frm=0&tiba=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&did=dMzY0Yz&gdid=dMzY0Yz&hn=www.googleadservices.com&npa=0&us_privacy=1yn-&pscdl=noapi&auid=628453982.1776801628&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&rfmt=3&fmt=4googleads.g.doubleclick.net/pagead/... https://googleads.g.doubleclick.net/pagead/viewthroughconversion/951049332/?random=1776801626134&cv=11&fst=1776801626134&bg=ffffff&guid=ON&async=1&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xea&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&u_w=800&u_h=600&url=https%3A%2F%2Fsearchengineland.com%2F&rcb=5&frm=0&tiba=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&did=dMzY0Yz&gdid=dMzY0Yz&hn=www.googleadservices.com&npa=0&us_privacy=1yn-&pscdl=noapi&auid=628453982.1776801628&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&rfmt=3&fmt=4 — 200 — 2.2 KiB — 46 ms — h3https://www.google.com/rmkt/collect/951049332/?random=1776801626134&cv=11&fst=1776801626134&fmt=8&bg=ffffff&guid=ON&async=1&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xea&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&u_w=800&u_h=600&url=https%3A%2F%2Fsearchengineland.com%2F&rcb=5&frm=0&tiba=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&did=dMzY0Yz&gdid=dMzY0Yz&hn=www.googleadservices.com&npa=0&us_privacy=1yn-&pscdl=noapi&auid=628453982.1776801628&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&gcp=5www.google.com/rmkt/collect/9510493... https://www.google.com/rmkt/collect/951049332/?random=1776801626134&cv=11&fst=1776801626134&fmt=8&bg=ffffff&guid=ON&async=1&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xea&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&u_w=800&u_h=600&url=https%3A%2F%2Fsearchengineland.com%2F&rcb=5&frm=0&tiba=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&did=dMzY0Yz&gdid=dMzY0Yz&hn=www.googleadservices.com&npa=0&us_privacy=1yn-&pscdl=noapi&auid=628453982.1776801628&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&gcp=5 — 200 — 20 B — 27 ms — h3https://analytics.google.com/g/collect?v=2&tid=G-496DHKXZ8S&gtm=45je64h1v883141608z8834268622za20gzb834268622zd834268622&_p=1776801624130&_gaz=1&gcs=G111&gcd=13t3t3t3t5l1&npa=0&dma=0&gdid=dMzY0Yz&_eu=AAAAAGA&are=1&cid=1700459730.1776801628&frm=0&pscdl=noapi&rcb=13&sr=800x600&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uam=&uamb=0&uap=macOS&uapv=10.15.7&uaw=0&ul=en-us&gaf=2&_s=1&tag_exp=0~115938465~115938469~117266400&dl=https%3A%2F%2Fsearchengineland.com%2F&sid=1776801626&sct=1&seg=0&dt=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&_tu=CA&en=article_custom_dimensions&_fv=1&_nsi=1&_ss=1&ep.article_pagepath=%2F&ep.author=Non-article%20page&ep.category=Non-article%20page&ep.publish_date=Non-article%20page&ep.role=Non-article%20page&ep.post_id=Non-article%20page&tfd=4616analytics.google.com/g/collect?v=2&... https://analytics.google.com/g/collect?v=2&tid=G-496DHKXZ8S&gtm=45je64h1v883141608z8834268622za20gzb834268622zd834268622&_p=1776801624130&_gaz=1&gcs=G111&gcd=13t3t3t3t5l1&npa=0&dma=0&gdid=dMzY0Yz&_eu=AAAAAGA&are=1&cid=1700459730.1776801628&frm=0&pscdl=noapi&rcb=13&sr=800x600&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uam=&uamb=0&uap=macOS&uapv=10.15.7&uaw=0&ul=en-us&gaf=2&_s=1&tag_exp=0~115938465~115938469~117266400&dl=https%3A%2F%2Fsearchengineland.com%2F&sid=1776801626&sct=1&seg=0&dt=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&_tu=CA&en=article_custom_dimensions&_fv=1&_nsi=1&_ss=1&ep.article_pagepath=%2F&ep.author=Non-article%20page&ep.category=Non-article%20page&ep.publish_date=Non-article%20page&ep.role=Non-article%20page&ep.post_id=Non-article%20page&tfd=4616 — 204 — 552 B — 37 ms — h2https://stats.g.doubleclick.net/g/collect?v=2&tid=G-496DHKXZ8S&cid=1700459730.1776801628&gtm=45je64h1v883141608z8834268622za20gzb834268622zd834268622&rcb=13&aip=1&dma=0&gcs=G111&gcd=13t3t3t3t5l1&npa=0&frm=0&tag_exp=0~115938465~115938469~117266400stats.g.doubleclick.net/g/collect?v... https://stats.g.doubleclick.net/g/collect?v=2&tid=G-496DHKXZ8S&cid=1700459730.1776801628&gtm=45je64h1v883141608z8834268622za20gzb834268622zd834268622&rcb=13&aip=1&dma=0&gcs=G111&gcd=13t3t3t3t5l1&npa=0&frm=0&tag_exp=0~115938465~115938469~117266400 — 204 — 561 B — 29 ms — h2https://www.google.com/ccm/collect?rcb=18&frm=0&ae=g&en=page_view&dl=https%3A%2F%2Fsearchengineland.com%2F&scrsrc=www.googletagmanager.com&rnd=96268281.1776801628&dt=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&auid=628453982.1776801628&navt=n&npa=0&us_privacy=1yn-&ep.ads_data_redaction=0&gdid=dMzY0Yz&gtm=45He64h1v834268622za200zd834268622xea&gcs=G111&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115616986~115938465~115938468~117266401&apve=1&apvf=f&apvc=1&tft=1776801628324&tfd=4625www.google.com/ccm/collect?rcb=18&f... https://www.google.com/ccm/collect?rcb=18&frm=0&ae=g&en=page_view&dl=https%3A%2F%2Fsearchengineland.com%2F&scrsrc=www.googletagmanager.com&rnd=96268281.1776801628&dt=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&auid=628453982.1776801628&navt=n&npa=0&us_privacy=1yn-&ep.ads_data_redaction=0&gdid=dMzY0Yz&gtm=45He64h1v834268622za200zd834268622xea&gcs=G111&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115616986~115938465~115938468~117266401&apve=1&apvf=f&apvc=1&tft=1776801628324&tfd=4625 — 200 — 21 B — 14 ms — h3https://www.google.com/ccm/collect?rcb=5&frm=0&en=page_view&dl=https%3A%2F%2Fsearchengineland.com%2F&scrsrc=www.googletagmanager.com&rnd=96268281.1776801628&dt=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&auid=628453982.1776801628&navt=n&npa=0&us_privacy=1yn-&did=dMzY0Yz&gdid=dMzY0Yz&_tu=CA&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xec&gcs=G111&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&apve=1&apvf=f&apvc=0&tids=AW-951049332&tid=AW-951049332&tft=1776801628325&tfd=4626www.google.com/ccm/collect?rcb=5&fr... https://www.google.com/ccm/collect?rcb=5&frm=0&en=page_view&dl=https%3A%2F%2Fsearchengineland.com%2F&scrsrc=www.googletagmanager.com&rnd=96268281.1776801628&dt=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&auid=628453982.1776801628&navt=n&npa=0&us_privacy=1yn-&did=dMzY0Yz&gdid=dMzY0Yz&_tu=CA&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xec&gcs=G111&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&apve=1&apvf=f&apvc=0&tids=AW-951049332&tid=AW-951049332&tft=1776801628325&tfd=4626 — 200 — 21 B — 13 ms — h3https://www.google.com/ccm/collect?rcb=5&frm=0&ae=g&dl=https%3A%2F%2Fsearchengineland.com%2F&scrsrc=www.googletagmanager.com&rnd=96268281.1776801628&dt=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&auid=628453982.1776801628&navt=n&npa=0&us_privacy=1yn-&did=dMzY0Yz&gdid=dMzY0Yz&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xea&gcs=G111&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&apve=1&apvf=f&apvc=0&tids=AW-951049332&tid=AW-951049332&tft=1776801628326&tfd=4627www.google.com/ccm/collect?rcb=5&fr... https://www.google.com/ccm/collect?rcb=5&frm=0&ae=g&dl=https%3A%2F%2Fsearchengineland.com%2F&scrsrc=www.googletagmanager.com&rnd=96268281.1776801628&dt=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&auid=628453982.1776801628&navt=n&npa=0&us_privacy=1yn-&did=dMzY0Yz&gdid=dMzY0Yz&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xea&gcs=G111&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&apve=1&apvf=f&apvc=0&tids=AW-951049332&tid=AW-951049332&tft=1776801628326&tfd=4627 — 200 — 21 B — 15 ms — h3https://www.google.com.sg/ads/ga-audiences?v=1&t=sr&slf_rd=1&_r=4&tid=G-496DHKXZ8S&cid=1700459730.1776801628&gtm=45je64h1v883141608z8834268622za20gzb834268622zd834268622&rcb=13&aip=1&dma=0&gcs=G111&gcd=13t3t3t3t5l1&npa=0&frm=0&tag_exp=0~115938465~115938469~117266400&z=1788335843www.google.com.sg/ads/ga-audiences?... https://www.google.com.sg/ads/ga-audiences?v=1&t=sr&slf_rd=1&_r=4&tid=G-496DHKXZ8S&cid=1700459730.1776801628&gtm=45je64h1v883141608z8834268622za20gzb834268622zd834268622&rcb=13&aip=1&dma=0&gcs=G111&gcd=13t3t3t3t5l1&npa=0&frm=0&tag_exp=0~115938465~115938469~117266400&z=1788335843 — 200 — 408 B — 38 ms — h2https://www.google.com/pagead/1p-user-list/951049332/?random=1776801626132&cv=11&fst=1776801600000&bg=ffffff&guid=ON&async=1&en=gtag.config&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xec&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&u_w=800&u_h=600&url=https%3A%2F%2Fsearchengineland.com%2F&rcb=5&frm=0&tiba=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&did=dMzY0Yz&gdid=dMzY0Yz&hn=www.googleadservices.com&npa=0&us_privacy=1yn-&pscdl=noapi&auid=628453982.1776801628&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&_tu=CA&data=event%3Dgtag.config&rfmt=3&fmt=3&is_vtc=1&cid=CAQS6wEABaugfcFhU7idFhmxrCcXtQlRIDptru5tIj7DxLKIxaH7DUQ0loLu4MwqyJqqYSIvv8tHyqXdJKSzdDBtvKDou6RAhy8RXoVGwE_oNGa3XQ0zwBwSJRe7wd1oYGe8pHiYJ8k3cTWpHDGY9oMVywJJO47oEa8oGB0Zw1OtUqo4g15LDQLsLNurghZ2MTsWb63iFv0Y9-i7Su5vZy6P4iYS6CAL1R_dVP4nMkHQsKbTLbmjq1dxi5-Fbne6Ndf_fNV0rfK5fileWUiyY8MZmd2moOgI7CXvaqZH_qMOhcDt9JOjidLfpm0vO3Ge&random=4160679532&rmt_tld=0&ipr=ywww.google.com/pagead/1p-user-list/... https://www.google.com/pagead/1p-user-list/951049332/?random=1776801626132&cv=11&fst=1776801600000&bg=ffffff&guid=ON&async=1&en=gtag.config&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xec&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&u_w=800&u_h=600&url=https%3A%2F%2Fsearchengineland.com%2F&rcb=5&frm=0&tiba=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&did=dMzY0Yz&gdid=dMzY0Yz&hn=www.googleadservices.com&npa=0&us_privacy=1yn-&pscdl=noapi&auid=628453982.1776801628&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&_tu=CA&data=event%3Dgtag.config&rfmt=3&fmt=3&is_vtc=1&cid=CAQS6wEABaugfcFhU7idFhmxrCcXtQlRIDptru5tIj7DxLKIxaH7DUQ0loLu4MwqyJqqYSIvv8tHyqXdJKSzdDBtvKDou6RAhy8RXoVGwE_oNGa3XQ0zwBwSJRe7wd1oYGe8pHiYJ8k3cTWpHDGY9oMVywJJO47oEa8oGB0Zw1OtUqo4g15LDQLsLNurghZ2MTsWb63iFv0Y9-i7Su5vZy6P4iYS6CAL1R_dVP4nMkHQsKbTLbmjq1dxi5-Fbne6Ndf_fNV0rfK5fileWUiyY8MZmd2moOgI7CXvaqZH_qMOhcDt9JOjidLfpm0vO3Ge&random=4160679532&rmt_tld=0&ipr=y — 200 — 64 B — 17 ms — h3https://www.google.com.sg/pagead/1p-user-list/951049332/?random=1776801626132&cv=11&fst=1776801600000&bg=ffffff&guid=ON&async=1&en=gtag.config&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xec&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&u_w=800&u_h=600&url=https%3A%2F%2Fsearchengineland.com%2F&rcb=5&frm=0&tiba=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&did=dMzY0Yz&gdid=dMzY0Yz&hn=www.googleadservices.com&npa=0&us_privacy=1yn-&pscdl=noapi&auid=628453982.1776801628&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&_tu=CA&data=event%3Dgtag.config&rfmt=3&fmt=3&is_vtc=1&cid=CAQS6wEABaugfcFhU7idFhmxrCcXtQlRIDptru5tIj7DxLKIxaH7DUQ0loLu4MwqyJqqYSIvv8tHyqXdJKSzdDBtvKDou6RAhy8RXoVGwE_oNGa3XQ0zwBwSJRe7wd1oYGe8pHiYJ8k3cTWpHDGY9oMVywJJO47oEa8oGB0Zw1OtUqo4g15LDQLsLNurghZ2MTsWb63iFv0Y9-i7Su5vZy6P4iYS6CAL1R_dVP4nMkHQsKbTLbmjq1dxi5-Fbne6Ndf_fNV0rfK5fileWUiyY8MZmd2moOgI7CXvaqZH_qMOhcDt9JOjidLfpm0vO3Ge&random=4160679532&rmt_tld=1&ipr=ywww.google.com.sg/pagead/1p-user-li... https://www.google.com.sg/pagead/1p-user-list/951049332/?random=1776801626132&cv=11&fst=1776801600000&bg=ffffff&guid=ON&async=1&en=gtag.config&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xec&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&u_w=800&u_h=600&url=https%3A%2F%2Fsearchengineland.com%2F&rcb=5&frm=0&tiba=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&did=dMzY0Yz&gdid=dMzY0Yz&hn=www.googleadservices.com&npa=0&us_privacy=1yn-&pscdl=noapi&auid=628453982.1776801628&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&_tu=CA&data=event%3Dgtag.config&rfmt=3&fmt=3&is_vtc=1&cid=CAQS6wEABaugfcFhU7idFhmxrCcXtQlRIDptru5tIj7DxLKIxaH7DUQ0loLu4MwqyJqqYSIvv8tHyqXdJKSzdDBtvKDou6RAhy8RXoVGwE_oNGa3XQ0zwBwSJRe7wd1oYGe8pHiYJ8k3cTWpHDGY9oMVywJJO47oEa8oGB0Zw1OtUqo4g15LDQLsLNurghZ2MTsWb63iFv0Y9-i7Su5vZy6P4iYS6CAL1R_dVP4nMkHQsKbTLbmjq1dxi5-Fbne6Ndf_fNV0rfK5fileWUiyY8MZmd2moOgI7CXvaqZH_qMOhcDt9JOjidLfpm0vO3Ge&random=4160679532&rmt_tld=1&ipr=y — 200 — 154 B — 30 ms — h2https://www.google.com/pagead/1p-user-list/951049332/?random=1776801626134&cv=11&fst=1776801600000&bg=ffffff&guid=ON&async=1&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xea&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&u_w=800&u_h=600&url=https%3A%2F%2Fsearchengineland.com%2F&rcb=5&frm=0&tiba=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&did=dMzY0Yz&gdid=dMzY0Yz&hn=www.googleadservices.com&npa=0&us_privacy=1yn-&pscdl=noapi&auid=628453982.1776801628&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&rfmt=3&fmt=3&is_vtc=1&cid=CAQSyAEABaugfVXfVr-zAXrRwIDx-UjteNdNf7kFaSSRdN1lbFGhyUs6WfH180Zr8EZJIfj-r48_VBqy7ldmIYdCfvwUzqYArYFam5uBnwSk7pTwYwZ9Fcd7Bt-Jcgik6D1MrC3XcWXvQqTjCE2eT2S9FL-VZPt3UIlX7ahW5osrOSxd8_-ki69mxLUHgHNPWcd69q57AhrfAR6SE0jTCLcc0e_GutRLo64AK0hPgBOrEfLaZPz_nSI5P5sKuv8bg4HfnQllzIC_8IN4ew&random=2839914143&rmt_tld=0&ipr=ywww.google.com/pagead/1p-user-list/... https://www.google.com/pagead/1p-user-list/951049332/?random=1776801626134&cv=11&fst=1776801600000&bg=ffffff&guid=ON&async=1&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xea&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&u_w=800&u_h=600&url=https%3A%2F%2Fsearchengineland.com%2F&rcb=5&frm=0&tiba=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&did=dMzY0Yz&gdid=dMzY0Yz&hn=www.googleadservices.com&npa=0&us_privacy=1yn-&pscdl=noapi&auid=628453982.1776801628&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&rfmt=3&fmt=3&is_vtc=1&cid=CAQSyAEABaugfVXfVr-zAXrRwIDx-UjteNdNf7kFaSSRdN1lbFGhyUs6WfH180Zr8EZJIfj-r48_VBqy7ldmIYdCfvwUzqYArYFam5uBnwSk7pTwYwZ9Fcd7Bt-Jcgik6D1MrC3XcWXvQqTjCE2eT2S9FL-VZPt3UIlX7ahW5osrOSxd8_-ki69mxLUHgHNPWcd69q57AhrfAR6SE0jTCLcc0e_GutRLo64AK0hPgBOrEfLaZPz_nSI5P5sKuv8bg4HfnQllzIC_8IN4ew&random=2839914143&rmt_tld=0&ipr=y — 200 — 64 B — 14 ms — h3https://www.google.com.sg/pagead/1p-user-list/951049332/?random=1776801626134&cv=11&fst=1776801600000&bg=ffffff&guid=ON&async=1&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xea&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&u_w=800&u_h=600&url=https%3A%2F%2Fsearchengineland.com%2F&rcb=5&frm=0&tiba=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&did=dMzY0Yz&gdid=dMzY0Yz&hn=www.googleadservices.com&npa=0&us_privacy=1yn-&pscdl=noapi&auid=628453982.1776801628&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&rfmt=3&fmt=3&is_vtc=1&cid=CAQSyAEABaugfVXfVr-zAXrRwIDx-UjteNdNf7kFaSSRdN1lbFGhyUs6WfH180Zr8EZJIfj-r48_VBqy7ldmIYdCfvwUzqYArYFam5uBnwSk7pTwYwZ9Fcd7Bt-Jcgik6D1MrC3XcWXvQqTjCE2eT2S9FL-VZPt3UIlX7ahW5osrOSxd8_-ki69mxLUHgHNPWcd69q57AhrfAR6SE0jTCLcc0e_GutRLo64AK0hPgBOrEfLaZPz_nSI5P5sKuv8bg4HfnQllzIC_8IN4ew&random=2839914143&rmt_tld=1&ipr=ywww.google.com.sg/pagead/1p-user-li... https://www.google.com.sg/pagead/1p-user-list/951049332/?random=1776801626134&cv=11&fst=1776801600000&bg=ffffff&guid=ON&async=1&gtm=45be64h1v9166960028z8834268622za20gzb834268622zd834268622xea&gcd=13t3t3t3t5l1&dma=0&tag_exp=0~115938465~115938468~117266400~117384405&u_w=800&u_h=600&url=https%3A%2F%2Fsearchengineland.com%2F&rcb=5&frm=0&tiba=Search%20Engine%20Land%20%7C%20SEO%2C%20PPC%20%26%20AI%20Search%20News%20for%20Marketers&did=dMzY0Yz&gdid=dMzY0Yz&hn=www.googleadservices.com&npa=0&us_privacy=1yn-&pscdl=noapi&auid=628453982.1776801628&uaa=x86&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&rfmt=3&fmt=3&is_vtc=1&cid=CAQSyAEABaugfVXfVr-zAXrRwIDx-UjteNdNf7kFaSSRdN1lbFGhyUs6WfH180Zr8EZJIfj-r48_VBqy7ldmIYdCfvwUzqYArYFam5uBnwSk7pTwYwZ9Fcd7Bt-Jcgik6D1MrC3XcWXvQqTjCE2eT2S9FL-VZPt3UIlX7ahW5osrOSxd8_-ki69mxLUHgHNPWcd69q57AhrfAR6SE0jTCLcc0e_GutRLo64AK0hPgBOrEfLaZPz_nSI5P5sKuv8bg4HfnQllzIC_8IN4ew&random=2839914143&rmt_tld=1&ipr=y — 200 — 108 B — 24 ms — h2https://q.clarity.ms/collectq.clarity.ms/collect https://q.clarity.ms/collect — 204 — 284 B — 251 ms — http/1.1
HTML JavaScript CSS Images Fonts XHR/Fetch Other
Third-Party Script Cost
Per-script blocking time, transfer cost, and cache headers
INFO
71% of JavaScript execution is third-party
First-party Third-party 1615ms · 889KB · €26/mo
securepubads.g.doubleclick.net
Other
Costly
Execution 420ms
Transfer 188 KB
Unused 51%
Monthly Cost €7/mo
Unattributable
Other
Costly
Execution 363ms
Transfer 0 KB
Monthly Cost €6/mo
Google Tag Manager
Tag Manager
Optional
Execution 181ms
Transfer 174 KB
Unused 40%
Monthly Cost €3/mo
Google Tag Manager
Tag Manager
Optional
Execution 158ms
Transfer 176 KB
Unused 31%
Monthly Cost €3/mo
app-sj02.marketo.com
Other
Optional
Execution 148ms
Transfer 67 KB
Unused 54%
Monthly Cost €2/mo
pagead2.googlesyndication.com
Other
Optional
Execution 121ms
Transfer 73 KB
Unused 41%
Monthly Cost €2/mo
Microsoft Clarity
Session Replay
Optional
Execution 96ms
Transfer 26 KB
Monthly Cost €2/mo
Google Tag Manager
Tag Manager
Optional
Execution 70ms
Transfer 147 KB
Unused 37%
Monthly Cost €1/mo
cdn.cookiehub.eu
Other
Optional
Execution 57ms
Transfer 38 KB
Monthly Cost €1/mo

These scripts may cost more than they're worth

  • securepubads.g.doubleclick.net adds 420ms and costs ~€7/month
  • Unattributable adds 363ms and costs ~€6/month

71% of JavaScript execution time is spent on third-party scripts. Consider auditing which scripts are essential.

Why this matters

When third-party JS execution time exceeds your own, performance gains from frontend work are capped by code you don't own.

Learn more ▾

Every millisecond of third-party JS competes with your own for main-thread time. If their share is bigger than yours, optimization on your code base barely moves the needle. Audit, defer, or remove third-parties before further frontend optimization. Use Lighthouse's third-party audit to identify the worst offenders.

Source: web.dev

securepubads.g.doubleclick.net takes 420ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

51% of securepubads.g.doubleclick.net's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

Unattributable takes 363ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

54% of app-sj02.marketo.com's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

How third-party costs are calculated

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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