SEO
· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.Cross-tab audit — SEO, performance, crawlability, mobile, structured data
A+Canonical URLProperly configuredPASS
A+Meta TagsTitle optimizedPASS
"Home | Loughborough University"
Alignment helps users confirm they've reached the right page.
Title and H1 disagree significantly — Google may treat one as the canonical topic and the other as off-topic, weakening ranking.
Learn more ▾ ▴
Title is the SERP headline; H1 is the on-page headline. They should describe the same page. Large divergence (different topics, different keywords) signals confusion and Google may rewrite the title in SERP. Align both to the same primary topic.
Source: Google Search Central / on-page SEO
A+Content Depth1254 words, Very DifficultPASS
Good depth
Reading level
Grade 19
Text-to-HTML Ratio
8 KB / 148 KB
A+Internal Links21 internal, 77 externalPASS
Link Distribution
Anchor Text Quality
Most Linked Internal Pages
| # | URL | Links |
|---|---|---|
| 1 | / | 2 |
| 2 | mailto:london@lboro.ac.uk | 1 |
| 3 | #header | 1 |
| 4 | /news-events/ | 1 |
| 5 | #global-nav-primary | 1 |
| 6 | /media-centre/ | 1 |
| 7 | /news-events/news/2026/april/professor-daniel-parsons-elected-fellow/ | 1 |
| 8 | /news-events/events/the-longest-climb-of-mt-everest-in-history-with-mitch-hutchcraft.html | 1 |
| 9 | /research/expertise/ | 1 |
| 10 | /news-events/events/display-of-deep-recovery-student-responses.html | 1 |
Top External Domains
| Domain | Links |
|---|---|
| www.lboro.ac.uk | 44 |
| volume.lboro.ac.uk | 16 |
| www.lborolondon.ac.uk | 5 |
| features.lboro.ac.uk | 4 |
| learn.lboro.ac.uk | 1 |
| maps.lboro.ac.uk | 1 |
| www.facebook.com | 1 |
| www.tiktok.com | 1 |
| www.youtube.com | 1 |
| www.linkedin.com | 1 |
A+Image SEONo imagesPASS
A+Schema Markup Audit1 schema types detectedPASS
Detected schema types
CollegeOrUniversity json-ld 0/0 required
Missing schema opportunities
- easy
BreadcrumbList
Page has breadcrumb navigation that could be marked up as BreadcrumbList
Replaces the URL with a navigable trail in search results
Hreflang0 hreflang tagsINFO
No hreflang tags detected.
Hreflang tags are only needed for multilingual or multi-regional sites.