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https://uidaho.edu

SEO

· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.
SCORE
89
GRADE
B
FIX
0
REVIEW
1
PASS
5
INFO
1

Cross-tab audit — SEO, performance, crawlability, mobile, structured data

Checks
7
5 PASS 1 REVIEW
B
Image SEO
16 images, 0 descriptive filenames
REVIEW
16 images, 0 descriptive filenames
Warning::
100% of images have non-descriptive filenames
Search engines use filenames as a signal. Rename to descriptive names like 'team-photo.jpg'.
0 descriptive
16 hash-based
0 generic
16 total
FilenameQualityAltIssues
b63041c5aa55413fb89839a21e4ad9abhash1
Current: b63041c5aa55413fb89839a21e4ad9ab
Suggested: content.jpg
d30fdebd362d4ed2971d6dd77aef3250hash1
Current: d30fdebd362d4ed2971d6dd77aef3250
Suggested: content.jpg
05b5c620387648ceb9d6d0278b19d7e0hash1
Current: 05b5c620387648ceb9d6d0278b19d7e0
Suggested: content.jpg
6cddca80fb354c8383bbd963ddf1178chash1
Current: 6cddca80fb354c8383bbd963ddf1178c
Suggested: content.jpg
2ec6059bc121419a8cf7165b5f5ee0afhash1
Current: 2ec6059bc121419a8cf7165b5f5ee0af
Suggested: content.jpg
747bc3fc4fac4ec68dfa61ce4a4f670ahash1
Current: 747bc3fc4fac4ec68dfa61ce4a4f670a
Suggested: content.jpg
f48b1f4587c549e4bd4e9e9808fdcfe4hash1
Current: f48b1f4587c549e4bd4e9e9808fdcfe4
Suggested: content.jpg
0da4baeebb744ec6b93dd62656e4c358hash1
Current: 0da4baeebb744ec6b93dd62656e4c358
Suggested: content.jpg
86f9573b3e5742ee8bd4ad6bce40159ahash1
Current: 86f9573b3e5742ee8bd4ad6bce40159a
Suggested: content.jpg
62139b4e5c254087a693a5cd8fd15fe9hash1
Current: 62139b4e5c254087a693a5cd8fd15fe9
Suggested: content.jpg
3e13d45d8c7a4e3b9dbe4feae6b79508hash1
Current: 3e13d45d8c7a4e3b9dbe4feae6b79508
Suggested: content.jpg
0b049d9f1745444d9014d446f142a71fhash1
Current: 0b049d9f1745444d9014d446f142a71f
Suggested: content.jpg
a2e9c9ca1ef146b4afecf74d231e0c5bhash1
Current: a2e9c9ca1ef146b4afecf74d231e0c5b
Suggested: content.jpg
10af4d7ce2ce41779dfe41a2849d224dhash1
Current: 10af4d7ce2ce41779dfe41a2849d224d
Suggested: content.jpg
55255491cdea4cd1aeb0c3f13501466ehash1
Current: 55255491cdea4cd1aeb0c3f13501466e
Suggested: content.jpg
93bfa35085204148badd8e0054b7557fhash1
Current: 93bfa35085204148badd8e0054b7557f
Suggested: content.jpg

See Accessibility tab for detailed alt text quality analysis.

Search engines use filenames as a signal. Rename to descriptive names like 'team-photo.jpg'.

Why this matters

Most image filenames are non-descriptive (hash/IMG_X) — small SEO miss for Image Search ranking.

Source: Google Image SEO

A+
Canonical URL
Properly configured
PASS
Properly configured
Info::
Canonical tag present
Got: https://www.uidaho.edu
Info::
Canonical is self-referencing
Info::
Canonical matches final URL after redirects
Info::
Canonical target returns 200
Info::
Canonical points to a different domain
Canonical URL Configured
Page URL https://uidaho.edu Canonical https://www.uidaho.edu Match Self-referencing (correct) Target 200 ✓
A
Meta Tags
Title: 26 chars
PASS
Title: 26 chars
Info::
Page title is set
Got: Home | University of Idaho
Warning::
Title is only 26 characters — consider expanding
Info::
Title and H1 have very different wording
Alignment helps users confirm they've reached the right page.
Title

"Home | University of Idaho"

26 characters Too short
Title: Home | University of Idaho
H1: Embark on your adventure at U of I
Match: Very different
Robots: Indexable (no restrictions)

Alignment helps users confirm they've reached the right page.

Why this matters

Title and H1 disagree significantly — Google may treat one as the canonical topic and the other as off-topic, weakening ranking.

Learn more

Title is the SERP headline; H1 is the on-page headline. They should describe the same page. Large divergence (different topics, different keywords) signals confusion and Google may rewrite the title in SERP. Align both to the same primary topic.

Source: Google Search Central / on-page SEO

A
Content Depth
1153 words, Difficult
PASS
1153 words, Difficult
Info::
Page has 1153 words — good depth for search engines
Info::
Text-to-HTML ratio is 4%
Very low ratio suggests heavy framework overhead or boilerplate.
Info::
Reading level: Difficult (grade 14)
1153 words

Good depth

Reading level

Very Easy
Easy
Fairly Easy
Standard
Fairly Difficult
Difficult
Very Difficult

Grade 14

Text-to-HTML Ratio

4% text 96% HTML

7 KB / 179 KB

Very low ratio suggests heavy framework overhead or boilerplate.

Why this matters

Informational: ratio of visible text bytes to total HTML bytes. Very low ratios suggest excessive markup overhead.

A+
Schema Markup Audit
1 schema types detected
PASS

Detected schema types

CollegeOrUniversity json-ld
0/0 required

Missing schema opportunities

  • easy

    Article

    Page reads as an article (long body + headline) — add Article schema

    Eligible for top-stories carousel and Discover

  • moderate

    LocalBusiness

    Page describes a local business (address element) — add LocalBusiness schema

    Eligible for the local pack and Google Maps results

  • moderate

    VideoObject

    Page embeds video content that could be marked up as VideoObject

    Videos appear in the video carousel and have a thumbnail badge

Hreflang
0 hreflang tags
INFO
0 hreflang tags

No hreflang tags detected.

Hreflang tags are only needed for multilingual or multi-regional sites.

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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