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Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
81
GRADE
B
FIX
2
REVIEW
1
PASS
2
INFO
0
Checks
5
2 PASS 1 REVIEW 2 FIX
D
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

D

50/100

Site name appears as

Page titleMoz logo
og:site_nameMoz
twitter:site@Moz
Organization.name—

Inconsistent — names differ across channels

Brand assets

Favicon

0/15

Social share image

20/20

og:image + twitter:image set

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • No favicon link tags detected — browsers fall back to the generic globe
  • No Organization schema — Google can't render your logo in the knowledge panel
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

C
Structured Data
Action
2 JSON-LD block(s) found — some improvements recommended.
REVIEW
2 JSON-LD block(s) found — some improvements recommended.
Critical::
Malformed JSON-LD block #1
JSON parse error: "Syntax error at index 1: invalid char\n\n\tscript\n\t.^....\n"
Info::
Custom type "WebPage" — unable to validate specific properties
Info::
2 JSON-LD blocks found

JSON parse error: "Syntax error at index 1: invalid char\n\n\tscript\n\t.^....\n"

Why this matters

JSON-LD block fails to parse — Google ignores the entire block, so structured data effectively isn't there.

Learn more ▾

Common causes: trailing comma, single quotes instead of double, unescaped quote in a string value. Validate at https://validator.schema.org/ or Search Console's Rich Results Test.

Source: schema.org / Google Search Central

JSON-LD Blocks

Block 1
0 properties Invalid
Invalid JSON: "Syntax error at index 1: invalid char\n\n\tscript\n\t.^....\n"
script
Block 2 : WebPage
2 properties Valid
{
  "@context": "http://schema.org",
  "@graph": [
    {
      "@type": "WebPage",
      "author": {
        "@id": "https://moz.com#identity"
      },
      "copyrightHolder": {
        "@id": "https://moz.com#identity"
      },
      "copyrightYear": "2019",
      "creator": {
        "@id": "https://moz.com#creator"
      },
      "dateCreated": "2016-10-06T15:11:03-07:00",
      "dateModified": "2026-04-14T09:14:40-07:00",
      "datePublished": "2019-06-06T10:10:00-07:00",
      "description": "Backed by the largest community of SEOs on the planet, Moz builds the tools that make SEO, content marketing, market research, digital PR, and local SEO easy. Start your free trial today!",
      "headline": "SEO Software for Smarter Marketing",
      "image": {
        "@type": "ImageObject",
        "url": "https://moz.com/images/cms/Moz-OG-Image-2024.jpg?w=1200&h=630&q=82&auto=format&fit=crop&dm=1705016118&s=9578fd3c293cea2bacf455a36480c7fd"
      },
      "inLanguage": "en-us",
      "mainEntityOfPage": "https://moz.com/",
      "name": "Moz",
      "publisher": {
        "@id": "https://moz.com#creator"
      },
      "url": "https://moz.com"
    },
    {
      "@id": "https://moz.com#identity",
      "@type": "Organization",
      "address": [
        {
          "@type": "PostalAddress",
          "addressLocality": "Seattle",
          "addressRegion": "WA",
          "name": "Moz Seattle",
          "postalCode": "98107",
          "streetAddress": "1752 NW Market Street #4073"
        },
        {
          "@type": "PostalAddress",
          "addressCountry": "Canada",
          "addressLocality": "Vancouver",
          "addressRegion": "BC",
          "name": "Moz Vancouver",
          "postalCode": "V6Z 1A1",
          "streetAddress": "400 - 720 Robson St"
        }
      ],
      "image": {
        "@type": "ImageObject",
        "height": "252",
        "url": "https://moz.com/cms/Moz-logo-blue.jpg?mtime=20170419135148&focal=none",
        "width": "862"
      },
      "logo": {
        "@type": "ImageObject",
        "height": "60",
        "url": "https://moz.com/images/cms/Moz-logo-blue.jpg?w=600&h=60&q=82&fm=png&fit=clip&dm=1532382338&s=d801d8360a3af30381aa8f20d49dc8d4",
        "width": "205"
      },
      "name": "Moz",
      "sameAs": [
        "https://twitter.com/Moz",
        "https://www.facebook.com/moz/",
        "https://www.linkedin.com/company/moz/",
        "https://www.youtube.com/channel/UCs26XZBwrSZLiTEH8wcoVXw",
        "https://www.instagram.com/moz_hq/"
      ],
      "url": "https://moz.com"
    },
    {
      "@id": "https://moz.com#creator",
      "@type": "Organization",
      "image": {
        "@type": "ImageObject",
        "height": "252",
        "url": "https://moz.com/cms/Moz-logo-blue.jpg?mtime=20170419135148&focal=none",
        "width": "862"
      },
      "logo": {
        "@type": "ImageObject",
        "height": "60",
        "url": "https://moz.com/images/cms/Moz-logo-blue.jpg?w=600&h=60&q=82&fm=png&fit=clip&dm=1532382338&s=d801d8360a3af30381aa8f20d49dc8d4",
        "width": "205"
      },
      "name": "Moz",
      "url": "https://moz.com"
    },
    {
      "@type": "BreadcrumbList",
      "description": "Breadcrumbs list",
      "itemListElement": [
        {
          "@type": "ListItem",
          "item": "https://moz.com",
          "name": "Homepage",
          "position": 1
        }
      ],
      "name": "Breadcrumbs"
    }
  ]
}
A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://moz.com/images/cms/Moz-OG-Image-2024.jpg?w=1200&h=630&q=82&auto=format&fit=crop&dm=1705016118&s=9578fd3c293cea2bacf455a36480c7fd
URL: https://moz.com/images/cms/Moz-OG-Image-2024.jpg?w=1200&h=630&q=82&auto=format&fit=crop&dm=1705016118&s=9578fd3c293cea2bacf455a36480c7fd

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more ▾

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

Preview

moz.com

SEO Software for Smarter Marketing

Backed by the largest community of SEOs on the planet, Moz builds the tools that make SEO, content marketing, market research, digital PR, and local SEO easy. Start your free trial today!

Preview quality · Twitter/X A+ · 100/100
  • twitter:card — summary_large_image
  • twitter:title — SEO Software for Smarter Marketing
  • twitter:description — Backed by the largest community of SEOs on the planet, Moz builds the tools that make SEO, content marketing, market ...
  • twitter:image — https://moz.com/images/cms/Moz-OG-Image-2024.jpg?w=800&h=418&q=82&auto=format&fit=crop&dm=1705016118&s=382fa1efdc97cb...

MOZ.COM

SEO Software for Smarter Marketing

Backed by the largest community of SEOs on the planet, Moz builds the tools that make SEO, content marketing, market research, digital PR, and local SEO easy. Start your free trial today!

Preview quality · Facebook A+ · 95/100

Description will be truncated (187 chars / 155 max)

  • og:title — SEO Software for Smarter Marketing
  • og:description — Backed by the largest community of SEOs on the planet, Moz builds the tools that make SEO, content marketing, market ...
  • og:image — https://moz.com/images/cms/Moz-OG-Image-2024.jpg?w=1200&h=630&q=82&auto=format&fit=crop&dm=1705016118&s=9578fd3c293ce...
  • og:type — website
  • og:url — https://moz.com/
  • og:site_name — Moz

  • Description will be truncated on Facebook (187 chars, max 155)

    → Tighten og:description to ≤155 characters

SEO Software for Smarter Marketing

moz.com

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (187 chars / 150 max)

  • og:title — SEO Software for Smarter Marketing
  • og:description — Backed by the largest community of SEOs on the planet, Moz builds the tools that make SEO, content marketing, market ...
  • og:image — https://moz.com/images/cms/Moz-OG-Image-2024.jpg?w=1200&h=630&q=82&auto=format&fit=crop&dm=1705016118&s=9578fd3c293ce...

  • Description will be truncated on LinkedIn (187 chars, max 150)

    → Tighten og:description to ≤150 characters

moz.com

SEO Software for Smarter Marketing

Backed by the largest community of SEOs on the planet, Moz builds the tools that make SEO, content marketing, market research, digital PR, and local SEO easy. Start your free trial today!

Preview quality · Slack A+ · 100/100
  • og:title — SEO Software for Smarter Marketing
  • og:description — Backed by the largest community of SEOs on the planet, Moz builds the tools that make SEO, content marketing, market ...
  • og:image — https://moz.com/images/cms/Moz-OG-Image-2024.jpg?w=1200&h=630&q=82&auto=format&fit=crop&dm=1705016118&s=9578fd3c293ce...

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A+ · 97/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title———
twitter:description———
twitter:image———
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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