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Performance

· 15 checks — Lighthouse + waterfall + sustainability rolled into one auditable list.
SCORE
76
GRADE
C
FIX
3
REVIEW
4
PASS
6
INFO
2

Performance-focused optimization plan with CWV assessment, top offenders, and time estimates

Mobile Desktop
86
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
97
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
96
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
100
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

1.27 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

1.55 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

0 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.001

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

2.59 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

1.55 s

Page Load Progression

427 ms
853 ms
1.3 s
1.7 s
2.1 s
2.6 s
3.0 s
3.4 s
Checks
15
6 PASS 4 REVIEW 3 FIX
D
Third-Party Impact
Action
100% third-party, 0 ms blocking
FIX
100% third-party, 0 ms blocking
Warning::
Third-party code accounts for 100% of page weight (2.0 MiB of 2.0 MiB)
Info::
Third-party blocking time is low (0 ms)
100%
First-party Third-party
D
Page Weight Inventory
Action
103 resources · 2.0 MB · 206 KB savings available
FIX
103 resources · 2.0 MB · 206 KB savings available
Warning::
Page weight 1.0 MB over 1MB target
Got: 2.0 MB Expected: ≤ 1 MB
Info::
~206 KB of savings available
Warning::
102 third-party resources (100% of weight)
Info::
1 resources over 200KB
103 resources · 2.0 MiB · 102 third-party 1.0 MiB over 1MB target
JavaScript 41% · 839.1 KiB
Image 30% · 615.9 KiB
Document 13% · 273.2 KiB
Font 12% · 254.7 KiB
CSS 3% · 57.3 KiB
Other 1% · 11.0 KiB

~206.0 KiB of savings available

Remove unused JavaScript: 206.0 KiB
F
HTTP Caching
Action
No cache headers
FIX
No cache headers
Warning::
No Cache-Control header found
Browsers will use heuristic caching, which can be unpredictable. Set explicit cache headers.

No Cache-Control header

Adding a Cache-Control header can significantly improve repeat-visit performance.

C
Page Weight Budget
Action
2.0 MB transferred, 103 requests
REVIEW
2.0 MB transferred, 103 requests
Info::
Page weighs 4.4 MB (2.0 MB transferred)
Warning::
JavaScript is 839 KB — consider code splitting or lazy loading
Large JavaScript bundles delay interactivity. Split code by route or defer non-critical scripts.
Got: 839 KB
Info::
Fonts are 255 KB — consider subsetting or using system fonts
Subset fonts to include only used characters, or switch to system font stacks.
Got: 255 KB
Warning::
103 HTTP requests — consider bundling or reducing
Each request adds latency. Bundle small files, use sprites, or eliminate unnecessary requests.
Info::
Estimated 0.42 g CO2 per page load
2.0 MB / 2.4 MB budget
2.0 MB transferred
103 requests
0.42 g CO2 per page load
JavaScript 839.1 KiB 41%
Images 613.9 KiB 30%
Fonts 254.7 KiB 12%
Other 208.7 KiB 10%
HTML 63.0 KiB 3%
CSS 57.3 KiB 3%
Other 11.4 KiB 1%
Other 2.7 KiB 0%
Other 435 B 0%
Other 0 B 0%
0 2.4 MB 4.9 MB
Approaching limit

Large JavaScript bundles delay interactivity. Split code by route or defer non-critical scripts.

Why this matters

JavaScript bundle is large — code-split routes and lazy-load off-screen components to defer.

Source: web.dev

Subset fonts to include only used characters, or switch to system font stacks.

Why this matters

Font payload is large — subset to used glyphs only, or fall back to system fonts (zero load time).

Source: web.dev font loading

Each request adds latency. Bundle small files, use sprites, or eliminate unnecessary requests.

Why this matters

High HTTP request count — bundling, sprite-ing, and HTTP/2 server push can reduce per-request overhead.

Source: web.dev

C
Image Optimization
Action
39 images, 0 KB saveable
REVIEW
39 images, 0 KB saveable
Warning::
https://d12v9rtnomnebu.cloudfront.net/logo/link-ex... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.retaildive.com/static/img/social_icons... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.retaildive.com/static/img/social_icons... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.retaildive.com/static/img/social_icons... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.retaildive.com/static/img/social_icons... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://d12v9rtnomnebu.cloudfront.net/logo/publica... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://d12v9rtnomnebu.cloudfront.net/logo/ITechTa... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.retaildive.com/static/img/close-white.... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
39 images 614 KB
0 oversized -0 KB
23 legacy format
8 missing dimensions CLS risk

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

B
JS Execution Cost
818ms total JS execution
REVIEW
818ms total JS execution
Warning::
https://www.retaildive.com/: 265ms CPU time
Info::
https://cmp.osano.com/AzqdtLT8Mqkut2TZ/991974d1-3b...: 166ms CPU time
Info::
Unattributable: 145ms CPU time
Info::
https://www.googletagmanager.com/gtag/js?id=G-M826...: 92ms CPU time
Info::
https://www.googletagmanager.com/gtm.js?id=GTM-55G...: 78ms CPU time
Warning::
Third-party scripts: 818ms (100% of total)

Main Thread Breakdown

Script Evaluation 55% Other 21% Style & Layout 12% Script Parsing & Compilation 6%
ScriptTotalScriptingParse/CompileParty
https://www.retaildive.com/265ms76ms9ms3rd
https://cmp.osano.com/AzqdtLT8Mqkut2TZ/991974d1-3bca-4b6d-93e4-fc7f0c35945c/osano.js166ms142ms4ms3rd
Unattributable145ms3ms0ms3rd
https://www.googletagmanager.com/gtag/js?id=G-M826LBDJHP&cx=c&gtm=4e64k192ms81ms10ms3rd
https://www.googletagmanager.com/gtm.js?id=GTM-55G8WRR78ms65ms12ms3rd
https://www.googletagmanager.com/gtm.js?id=GTM-WCZ4CFR&gtm=4e64k172ms60ms11ms3rd
C
JS Bundles
Action
40 scripts, 206 KB unused
REVIEW
40 scripts, 206 KB unused
Warning::
https://www.googletagmanager.com/gtm.js?id=GTM-WCZ...: 67 KB unused (38%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.googletagmanager.com/gtag/js?id=G-M826...: 65 KB unused (39%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.googletagmanager.com/gtm.js?id=GTM-55G...: 52 KB unused (36%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.retaildive.com/static/js/jquery_360.mi...: 22 KB unused (62%)
Consider code splitting or tree shaking to reduce unused code.
Info::
Total unused JavaScript: 206 KB
206 KB unused JavaScript

Downloaded but never executed on this page.

ScriptSizeUnusedMinifiedParty
https://www.googletagmanager.com/gtm.js?id=GTM-WCZ4CFR&gtm=4e64k1177 KB67 KB (38%)✓3rd
https://www.googletagmanager.com/gtag/js?id=G-M826LBDJHP&cx=c&gtm=4e64k1169 KB65 KB (39%)✓3rd
https://www.googletagmanager.com/gtm.js?id=GTM-55G8WRR146 KB52 KB (36%)✓3rd
https://www.retaildive.com/static/js/jquery_360.min.js?31332126022635 KB22 KB (62%)✓3rd
https://www.retaildive.com/static/js/dist/sendEmailToLytics.bundle.js?3601160904261 KB—✓3rd
https://www.retaildive.com/static/js/divecounter.js?5619162003265 KB—✓3rd
https://www.retaildive.com/static/js/dist/signupReferrer.bundle.js?3601160904261 KB—✓3rd
https://www.retaildive.com/static/js/prestitial.js?3133212602262 KB—✓3rd
https://www.retaildive.com/static/js/dist/onBoardDiagnostics.bundle.js?3601160904262 KB—✓3rd
https://www.retaildive.com/static/js/dist/navSignupHelper.bundle.js?3601160904261 KB—✓3rd

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

A+
Text Compression
All text resources are compressed
PASS
All text resources are compressed
Info::
All text resources are compressed
All text resources are properly compressed.
A+
Font Loading
6 fonts (255 KB)
PASS
6 fonts (255 KB)
Info::
6 font(s) use font-display: swap (FOUT risk but functional)

Web fonts

6

255 KB total

Render-blocking

0

of 6

Dominant font-display

swap

Most common across fonts

Font loading timeline
Transfer FOIT (block) FOUT (swap)
0 ms 500 ms 1.0 s 1.5 s FCP 1.3 s LCP 1.5 shttps://www.retaildive.com/static/fonts/satoshi/Satoshi-Medium.woff2Satoshi-Medium.woff2 https://www.retaildive.com/static/fonts/satoshi/Satoshi-Medium.woff2 — 25.1 KiB — 35 ms — font-display: swaphttps://www.retaildive.com/static/fonts/satoshi/Satoshi-Bold.woff2Satoshi-Bold.woff2 https://www.retaildive.com/static/fonts/satoshi/Satoshi-Bold.woff2 — 24.9 KiB — 33 ms — font-display: swaphttps://www.retaildive.com/static/fonts/satoshi/Satoshi-Regular.woff2Satoshi-Regular.woff2 https://www.retaildive.com/static/fonts/satoshi/Satoshi-Regular.woff2 — 25.0 KiB — 57 ms — font-display: swaphttps://www.retaildive.com/static/fonts/source-serif-4/SourceSerif4-Semibold.ttf.woff2SourceSerif4-Semibold.t... https://www.retaildive.com/static/fonts/source-serif-4/SourceSerif4-Semibold.ttf.woff2 — 79.1 KiB — 54 ms — font-display: swaphttps://www.retaildive.com/static/fonts/source-serif-4/SourceSerif4-Regular.ttf.woff2SourceSerif4-Regular.tt... https://www.retaildive.com/static/fonts/source-serif-4/SourceSerif4-Regular.ttf.woff2 — 74.6 KiB — 62 ms — font-display: swaphttps://www.retaildive.com/static/fonts/satoshi/Satoshi-RegularIt.woff2Satoshi-RegularIt.woff2 https://www.retaildive.com/static/fonts/satoshi/Satoshi-RegularIt.woff2 — 26.0 KiB — 206 ms — font-display: swap
Satoshi-Medium.woff2 woff2 swap
Size 25 KB
Load time 35 ms
Start 535 ms
Risk FOUT — text flashes from fallback to web font
Satoshi-Bold.woff2 woff2 swap
Size 25 KB
Load time 33 ms
Start 535 ms
Risk FOUT — text flashes from fallback to web font
Satoshi-Regular.woff2 woff2 swap
Size 25 KB
Load time 57 ms
Start 535 ms
Risk FOUT — text flashes from fallback to web font
SourceSerif4-Semibold.t... woff2 swap
Size 79 KB
Load time 54 ms
Start 535 ms
Risk FOUT — text flashes from fallback to web font
SourceSerif4-Regular.tt... woff2 swap
Size 75 KB
Load time 62 ms
Start 536 ms
Risk FOUT — text flashes from fallback to web font
Satoshi-RegularIt.woff2 woff2 swap
Size 26 KB
Load time 206 ms
Start 958 ms
Risk FOUT — text flashes from fallback to web font
Optimization checklist
  • Preload critical fonts (priority=high)
  • Use woff2 format for all fonts
  • Set font-display to swap, optional, or fallback
  • Subset large fonts (≤100 KB each)
A+
Resource Caching
All resources properly cached
PASS
All resources properly cached
Info::
No caching issues found
All static resources have appropriate caching headers.
A+
Critical Rendering Path
No render-blocking resources
PASS
No render-blocking resources
Info::
No render-blocking resources detected
A+
Resource Hints
No optimization needed
PASS
No optimization needed
Info::
No resource hint issues
A+
Green Hosting
Whether the site is served from green-energy infrastructure
PASS

Green Hosting

This site is hosted on green energy infrastructure

Provider: Cloudflare

Network Waterfall
103 requests over 2398ms
INFO
0 ms 500 ms 1.0 s 1.5 s 2.0 s 2.5 s FCP 1.3 s LCP 1.5 shttps://retaildive.com// https://retaildive.com/ — 301 — 469 B — 236 ms — h2https://www.retaildive.com/www.retaildive.com/ https://www.retaildive.com/ — 200 — 63.0 KiB — 67 ms — h2https://cmp.osano.com/AzqdtLT8Mqkut2TZ/991974d1-3bca-4b6d-93e4-fc7f0c35945c/osano.jscmp.osano.com/AzqdtLT8Mqkut2TZ/9919... https://cmp.osano.com/AzqdtLT8Mqkut2TZ/991974d1-3bca-4b6d-93e4-fc7f0c35945c/osano.js — 200 — 53.8 KiB — 69 ms — h3https://www.retaildive.com/static/js/dist/darkModeFaviconToggle.bundle.js?360116090426www.retaildive.com/static/js/dist/d... https://www.retaildive.com/static/js/dist/darkModeFaviconToggle.bundle.js?360116090426 — 200 — 1.1 KiB — 37 ms — h2https://www.retaildive.com/static/css/dive_app.css?150116090426www.retaildive.com/static/css/dive_... https://www.retaildive.com/static/css/dive_app.css?150116090426 — 200 — 56.3 KiB — 40 ms — h2https://www.retaildive.com/static/js/jquery_360.min.js?313321260226www.retaildive.com/static/js/jquery... https://www.retaildive.com/static/js/jquery_360.min.js?313321260226 — 200 — 35.3 KiB — 67 ms — h2https://www.retaildive.com/static/js/dist/lyticsHelper.bundle.js?360116090426www.retaildive.com/static/js/dist/l... https://www.retaildive.com/static/js/dist/lyticsHelper.bundle.js?360116090426 — 200 — 478 B — 62 ms — h2https://www.retaildive.com/static/js/htmx_204.min.js?313321260226www.retaildive.com/static/js/htmx_2... https://www.retaildive.com/static/js/htmx_204.min.js?313321260226 — 200 — 16.1 KiB — 62 ms — h2https://www.retaildive.com/static/js/divecounter.js?561916200326www.retaildive.com/static/js/diveco... https://www.retaildive.com/static/js/divecounter.js?561916200326 — 200 — 4.5 KiB — 62 ms — h2https://www.retaildive.com/static/js/dist/signupReferrer.bundle.js?360116090426www.retaildive.com/static/js/dist/s... https://www.retaildive.com/static/js/dist/signupReferrer.bundle.js?360116090426 — 200 — 652 B — 61 ms — h2https://www.retaildive.com/static/js/prestitial.js?313321260226www.retaildive.com/static/js/presti... https://www.retaildive.com/static/js/prestitial.js?313321260226 — 200 — 1.7 KiB — 61 ms — h2https://www.retaildive.com/static/js/dist/onBoardDiagnostics.bundle.js?360116090426www.retaildive.com/static/js/dist/o... https://www.retaildive.com/static/js/dist/onBoardDiagnostics.bundle.js?360116090426 — 200 — 2.3 KiB — 61 ms — h2https://d12v9rtnomnebu.cloudfront.net/logo/publications/retail_black.svgd12v9rtnomnebu.cloudfront.net/logo/... https://d12v9rtnomnebu.cloudfront.net/logo/publications/retail_black.svg — 200 — 1.6 KiB — 86 ms — h2https://d12v9rtnomnebu.cloudfront.net/logo/ITechTarget-Orbit-W_rgb.pngd12v9rtnomnebu.cloudfront.net/logo/... https://d12v9rtnomnebu.cloudfront.net/logo/ITechTarget-Orbit-W_rgb.png — 200 — 78.1 KiB — 86 ms — h2https://www.retaildive.com/static/js/dist/navSignupHelper.bundle.js?360116090426www.retaildive.com/static/js/dist/n... https://www.retaildive.com/static/js/dist/navSignupHelper.bundle.js?360116090426 — 200 — 866 B — 61 ms — h2https://www.retaildive.com/static/js/dist/sendEmailToLytics.bundle.js?360116090426www.retaildive.com/static/js/dist/s... https://www.retaildive.com/static/js/dist/sendEmailToLytics.bundle.js?360116090426 — 200 — 534 B — 61 ms — h2https://www.retaildive.com/static/js/dist/signupValidation.bundle.js?360116090426www.retaildive.com/static/js/dist/s... https://www.retaildive.com/static/js/dist/signupValidation.bundle.js?360116090426 — 200 — 1.1 KiB — 44 ms — h2https://www.retaildive.com/static/js/dist/gtmEvents.bundle.js?360116090426www.retaildive.com/static/js/dist/g... https://www.retaildive.com/static/js/dist/gtmEvents.bundle.js?360116090426 — 200 — 1.8 KiB — 44 ms — h2https://www.retaildive.com/static/js/dist/smartQuotes.bundle.js?360116090426www.retaildive.com/static/js/dist/s... https://www.retaildive.com/static/js/dist/smartQuotes.bundle.js?360116090426 — 200 — 1.7 KiB — 43 ms — h2https://www.retaildive.com/static/js/dist/htmxPressReleaseAnalytics.bundle.js?360116090426www.retaildive.com/static/js/dist/h... https://www.retaildive.com/static/js/dist/htmxPressReleaseAnalytics.bundle.js?360116090426 — 200 — 562 B — 43 ms — h2blob:https://www.retaildive.com/d4e95c87-4426-4869-942f-0012a28ea32dwww.retaildive.com/d4e95c87-4426-48... blob:https://www.retaildive.com/d4e95c87-4426-4869-942f-0012a28ea32d — 200 — -1 B — 26 ms — blobhttps://imgproxy.divecdn.com/lKVFNAJC1KoPNEt3End_0mWWx__o71VV2E4YpjRpUhA/g:nowe:0:174/c:1280:723/rs:fill:1200:675:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9JTUdfMjY5My5qcGVn.webpimgproxy.divecdn.com/lKVFNAJC1KoPNE... https://imgproxy.divecdn.com/lKVFNAJC1KoPNEt3End_0mWWx__o71VV2E4YpjRpUhA/g:nowe:0:174/c:1280:723/rs:fill:1200:675:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9JTUdfMjY5My5qcGVn.webp — 200 — 114.8 KiB — 109 ms — h3https://d12v9rtnomnebu.cloudfront.net/logo/link-external-wht.svgd12v9rtnomnebu.cloudfront.net/logo/... https://d12v9rtnomnebu.cloudfront.net/logo/link-external-wht.svg — 200 — 1.0 KiB — 19 ms — h2https://www.retaildive.com/cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.jswww.retaildive.com/cdn-cgi/scripts/... https://www.retaildive.com/cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.js — 200 — 797 B — 24 ms — h2https://www.retaildive.com/static/js/subscriberDemographicsForm.js?561916200326www.retaildive.com/static/js/subscr... https://www.retaildive.com/static/js/subscriberDemographicsForm.js?561916200326 — 200 — 6.5 KiB — 32 ms — h2https://platform.twitter.com/oct.jsplatform.twitter.com/oct.js https://platform.twitter.com/oct.js — 301 — 129 B — 193 ms — h2https://www.retaildive.com/static/js/ad_blocker_recovery.js?313321260226www.retaildive.com/static/js/ad_blo... https://www.retaildive.com/static/js/ad_blocker_recovery.js?313321260226 — 200 — 805 B — 31 ms — h2https://fundingchoicesmessages.google.com/i/pub-8553262192892817?ers=1fundingchoicesmessages.google.com/i... https://fundingchoicesmessages.google.com/i/pub-8553262192892817?ers=1 — 200 — 69.8 KiB — 153 ms — h2https://www.retaildive.com/static/js/mailcheck.min.js?192616240919www.retaildive.com/static/js/mailch... https://www.retaildive.com/static/js/mailcheck.min.js?192616240919 — 200 — 1.2 KiB — 35 ms — h2https://www.retaildive.com/static/js/dive_mailcheck.js?192616240919www.retaildive.com/static/js/dive_m... https://www.retaildive.com/static/js/dive_mailcheck.js?192616240919 — 200 — 873 B — 32 ms — h2
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— 200 — 263 B — 307 ms — h2https://gametrics.retaildive.com/g/collect?v=2&tid=G-M826LBDJHP&gtm=45je64k1v882249449z89132562684za20gzb9132562684zd9132562684&_p=1776900606210&gcs=G100&gcd=13q3p3q2q5l1&npa=1&dma_cps=-&dma=1&tcfd=14n5r&ecid=1423108538&_eu=EAAAAGA&_fplc=0&are=1&cid=970710868.1776900607&frm=0&ir=1&pscdl=denied&rcb=7&sr=800x600&uaa=x86&uab=64&uafvl=Chromium%3B147.0.7727.101%7CNot.A%252FBrand%3B8.0.0.0&uam=&uamb=0&uap=macOS&uapv=10.15.7&uaw=0&ul=en-us&ur=ES-MD&sst.rnd=1272716135.1776900607&sst.etld=google.es&sst.gcsub=region1&sst.adr=1&sst.us_privacy=1---&sst.gdpr=1&sst.gdpr_consent=CAAAAAAAAAAAAEXxBBENCMFgAAAAAEPgAAiQAAALzgBAB-AXmAAA.IAAA&sst.tft=1776900606210&sst.lpc=258199945&sst.navt=n&sst.ude=0&gaf=2&tag_exp=0~115938466~115938469~117266400~117384405~117512543~118463262&dl=https%3A%2F%2Fwww.retaildive.com%2F&dt=Retail%20News%20and%20Trends%20%7C%20Retail%20Dive&dp=%2F&sid=1776900606&sct=1&seg=0&_tu=DA&_s=2&tfd=2190&richsstssegametrics.retaildive.com/g/collect?... https://gametrics.retaildive.com/g/collect?v=2&tid=G-M826LBDJHP&gtm=45je64k1v882249449z89132562684za20gzb9132562684zd9132562684&_p=1776900606210&gcs=G100&gcd=13q3p3q2q5l1&npa=1&dma_cps=-&dma=1&tcfd=14n5r&ecid=1423108538&_eu=EAAAAGA&_fplc=0&are=1&cid=970710868.1776900607&frm=0&ir=1&pscdl=denied&rcb=7&sr=800x600&uaa=x86&uab=64&uafvl=Chromium%3B147.0.7727.101%7CNot.A%252FBrand%3B8.0.0.0&uam=&uamb=0&uap=macOS&uapv=10.15.7&uaw=0&ul=en-us&ur=ES-MD&sst.rnd=1272716135.1776900607&sst.etld=google.es&sst.gcsub=region1&sst.adr=1&sst.us_privacy=1---&sst.gdpr=1&sst.gdpr_consent=CAAAAAAAAAAAAEXxBBENCMFgAAAAAEPgAAiQAAALzgBAB-AXmAAA.IAAA&sst.tft=1776900606210&sst.lpc=258199945&sst.navt=n&sst.ude=0&gaf=2&tag_exp=0~115938466~115938469~117266400~117384405~117512543~118463262&dl=https%3A%2F%2Fwww.retaildive.com%2F&dt=Retail%20News%20and%20Trends%20%7C%20Retail%20Dive&dp=%2F&sid=1776900606&sct=1&seg=0&_tu=DA&_s=2&tfd=2190&richsstsse — 200 — 151 B — 207 ms — h2
HTML JavaScript CSS Images Fonts XHR/Fetch Other
Third-Party Script Cost
Per-script blocking time, transfer cost, and cache headers
INFO
100% of JavaScript execution is third-party
First-party Third-party 818ms · 609KB · $11/mo
www.retaildive.com
Other
Costly
Execution 265ms
Transfer 63 KB
Monthly Cost $4/mo
cmp.osano.com
Other
Optional
Execution 166ms
Transfer 54 KB
Monthly Cost $2/mo
Unattributable
Other
Optional
Execution 145ms
Transfer 0 KB
Monthly Cost $2/mo
Google Tag Manager
Tag Manager
Optional
Execution 92ms
Transfer 169 KB
Unused 39%
Monthly Cost $1/mo
Google Tag Manager
Tag Manager
Optional
Execution 78ms
Transfer 146 KB
Unused 36%
Monthly Cost $1/mo
Google Tag Manager
Tag Manager
Optional
Execution 72ms
Transfer 177 KB
Unused 38%
Monthly Cost $1/mo

These scripts may cost more than they're worth

  • www.retaildive.com adds 265ms and costs ~$4/month

100% of JavaScript execution time is spent on third-party scripts. Consider auditing which scripts are essential.

Why this matters

When third-party JS execution time exceeds your own, performance gains from frontend work are capped by code you don't own.

Learn more ▾

Every millisecond of third-party JS competes with your own for main-thread time. If their share is bigger than yours, optimization on your code base barely moves the needle. Audit, defer, or remove third-parties before further frontend optimization. Use Lighthouse's third-party audit to identify the worst offenders.

Source: web.dev

www.retaildive.com takes 265ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

How third-party costs are calculated

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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